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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
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5 years
fitness
luxfit
5.4K
Volume
+92%
Growth
Premier outdoor gym located in San Francisco, offering personal training and small group outdoor workouts. LuxFit differentiates itself by providing fitness services in outdoor settings, promoting a unique and refreshing workout experience. The gym primarily targets fitness enthusiasts and individuals seeking personalized training in an open-air environment.
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Clean breathing
480
Volume
+91%
Growth
Breathing technique that involves inhaling through the nose and exhaling through the mouth with pursed lips, ensuring the exhalation is at least twice as long as the inhalation. This method helps to improve lung function, reduce stress, and enhance overall respiratory efficiency by promoting deeper and more controlled breathing. Clean breathing is particularly beneficial for individuals with respiratory conditions, athletes, and those seeking to manage stress and anxiety through improved breathing techniques.
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Splits59
18.1K
Volume
+91%
Growth
Women's activewear brand inspired by the beauty of sport and the power of intelligent design. The brand focuses on creating innovative garments that combine technically advanced fabrics with sleek silhouettes and a directional attitude, differentiating itself through high-performance design. Splits59 primarily targets women who seek stylish, functional, and high-quality activewear for their fitness and lifestyle needs.
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Mental gym
1K
Volume
+90%
Growth
Concept similar to physical exercise but designed for the mind, focusing on proactive mental health. It combines modern wellbeing approaches with personal and leadership development, performance enhancement, and authentic human connection, offering trainer-led group workouts for the mind. The Mental Gym primarily targets individuals seeking to improve their overall mental fitness and well-being in a safe, judgment-free environment.
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ododos
6.6K
Volume
+90%
Growth
Brand specializing in women's activewear and sports accessories, offering a range of products designed for fitness and everyday wear. Known for its high-quality materials and functional designs, the brand aims to provide comfort and style for active lifestyles. The primary target demographic includes women who are fitness enthusiasts or those seeking comfortable and stylish activewear for various activities.
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Cooling blanket
165K
Volume
+89%
Growth
A cooling blanket is designed to help regulate body temperature and keep users cool while they sleep. Typically made from breathable fabrics, these blankets allow air to circulate and prevent heat from getting trapped, often incorporating moisture-wicking properties to pull moisture away from the body. Cooling blankets are particularly beneficial for individuals who experience night sweats or live in warmer climates, providing a more comfortable and restful sleep experience.
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brain health
14.8K
Volume
+88%
Growth
Brain health refers to the overall functioning and well-being of the brain, encompassing cognitive abilities, emotional stability, and the absence of neurological disorders. Maintaining brain health involves a combination of proper nutrition, regular physical activity, mental stimulation, quality sleep, stress management, and avoiding harmful substances. This topic is particularly relevant to individuals seeking to enhance their cognitive function, emotional well-being, and long-term neurological health.
exploding
Food Protein Powder
320
Volume
+88%
Growth
Food protein powder is a dietary supplement designed to provide a concentrated source of protein, commonly used to support muscle growth, recovery, and overall nutrition. These powders are typically made from various protein sources such as whey, soy, pea, or rice, and can be mixed with liquids or added to foods. Food protein powder is popular among athletes, fitness enthusiasts, and individuals looking to increase their protein intake for health, fitness, or dietary purposes.
exploding
Calisthenics Park
165K
Volume
+88%
Growth
Outdoor fitness areas equipped with various apparatuses for bodyweight exercises, such as pull-up bars and parallel bars. These parks are popular for street workouts and provide accessible fitness options to the public, promoting physical health and community engagement. Calisthenics parks are particularly beneficial for fitness enthusiasts, athletes, and individuals seeking a cost-effective and versatile workout environment.
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Pemf therapy
27.1K
Volume
+86%
Growth
Therapeutic technique that uses electromagnetic fields to improve health and wellness. It is particularly effective in treating conditions like knee osteoarthritis by reducing pain and improving function, and is non-invasive, making it a popular complementary treatment. PEMF therapy is beneficial for individuals seeking pain relief and functional improvement, especially those with chronic conditions.
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Mini stepper
40.5K
Volume
+85%
Growth
A compact, portable exercise machine designed for cardiovascular workouts and lower body strengthening. It often includes features like hydraulic resistance, LCD displays, and sometimes resistance bands for a full-body workout, differentiating it from larger, more cumbersome exercise equipment. Mini steppers are ideal for individuals seeking a convenient and space-saving solution for home fitness, particularly those with limited space or a preference for low-impact exercise options.
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Cold laser therapy device
2.9K
Volume
+84%
Growth
Cold laser therapy devices are medical tools that use low-intensity lasers or LEDs to stimulate healing, reduce inflammation, and manage pain. These devices come in various forms, including handheld models for personal use and more advanced versions for professional or veterinary applications, offering a non-invasive and generally safe treatment option. The primary users of cold laser therapy devices include individuals seeking pain relief and inflammation reduction, as well as healthcare professionals and veterinarians looking for effective therapeutic tools.
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Cold exposure
1.6K
Volume
+82%
Growth
Cold exposure refers to the practice of subjecting the body to cold temperatures through methods such as cold showers, ice baths, or spending time in cold environments. This practice is believed to offer various health benefits, including improved circulation, enhanced immune function, and reduced inflammation, while also posing risks like hypothermia and frostbite. Cold exposure is often utilized by athletes for muscle recovery and by individuals seeking to boost mental resilience and overall well-being.
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18.1K
Volume
+82%
Growth
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21-day challenge
12.1K
Volume
+82%
Growth
The 21-day challenge is a program designed to encourage participants to consume high-quality, nutrient-dense foods, often referred to as superfoods, for a period of 21 consecutive days. This challenge aims to help individuals form healthy eating habits and achieve various wellness goals by focusing on the intake of nutritious foods. It is primarily targeted at individuals looking to improve their dietary habits and overall health through a structured, short-term commitment.
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Portable sauna
40.5K
Volume
+81%
Growth
Compact, easy-to-set-up devices designed for home use, typically including a steam generator and an enclosure. Some models offer additional features like remote controls, folding chairs, and red-light therapy, providing a convenient and customizable sauna experience. Portable saunas are ideal for individuals seeking the benefits of sauna therapy without the need for a permanent installation, often appealing to health-conscious consumers and those with limited space.
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Fiit
22.2K
Volume
+80%
Growth
Fitness app that offers a variety of workout classes, including cardio, strength training, and yoga, led by expert trainers. It provides users with personalized fitness plans, progress tracking, and the ability to connect with other users for a more social workout experience, differentiating itself with its comprehensive integration with various fitness devices to monitor heart rate and other metrics during workouts. The app is designed for individuals with busy schedules who prefer to work out at home or on the go.
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Testosterone supplements
110K
Volume
+79%
Growth
Products aimed at increasing testosterone levels in the body, available in natural and synthetic forms. They can offer benefits like increased muscle mass, improved libido, and enhanced energy but also come with risks such as acne, sleep apnea, and potential heart issues. It's important to use these supplements under medical supervision, especially for those diagnosed with low testosterone levels.
exploding
Speaker bracelet
40
Volume
+77%
Growth
A wearable device that combines the functionality of a speaker with the convenience of a bracelet. These devices are designed to be portable and hands-free, allowing users to listen to music, take calls, and interact with voice assistants while on the go. They are ideal for individuals who seek a convenient and stylish way to enjoy audio content without the need for traditional headphones or speakers.
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Electrolyte water
60.5K
Volume
+76%
Growth
Water that has been enhanced with essential minerals known as electrolytes, such as sodium, potassium, calcium, and magnesium. These minerals are crucial for regulating nerve and muscle function, maintaining hydration, balancing blood acidity and pressure, and aiding in tissue repair. Electrolyte water is particularly beneficial for athletes and individuals engaging in intense physical activities to help replenish lost electrolytes and maintain optimal hydration levels.
exploding
pinetime
3.6K
Volume
+76%
Growth
Free and open-source smartwatch designed to run custom-built open operating systems. PineTime offers features such as heart rate monitoring and is highly customizable by its user community, setting it apart from proprietary smartwatches. It is primarily targeted at tech enthusiasts and developers who value open-source technology and customization options.
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born primitive
74K
Volume
+74%
Growth
Born Primitive is a company that specializes in high-quality workout apparel, catering to athletes and fitness enthusiasts. The company differentiates itself by offering durable and functional clothing designed to withstand intense physical activities, with a particular focus on performance and comfort. Born Primitive primarily targets athletes, CrossFit enthusiasts, and individuals seeking reliable and stylish workout gear.
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Height supplements
12.1K
Volume
+73%
Growth
Height supplements are dietary products designed to support bone health and potentially increase height, particularly in children and teenagers. These supplements often contain a blend of vitamins, minerals, and other nutrients that aim to promote growth and development during the growing years. They are primarily targeted at parents seeking to enhance their children's growth potential and individuals looking to maximize their height during their developmental stages.
exploding
testosterone therapy
823K
Volume
+72%
Growth
Treatment used to address low testosterone levels in men, often referred to as testosterone replacement therapy (TRT). This therapy can lead to improvements in energy, sex drive, quality of erections, bone density, muscle mass, and insulin sensitivity, with many men also reporting an improvement in mood. Testosterone therapy is primarily targeted at men experiencing symptoms of low testosterone, aiming to enhance their overall quality of life and well-being.
exploding
Warm compress
40.5K
Volume
+72%
Growth
A warm compress is a heated cloth or pad applied to a specific area of the body to relieve pain, increase blood flow, and relax muscles. It is commonly used to treat conditions such as muscle soreness, arthritis, and menstrual cramps, and can be made using methods like soaking a cloth in hot water, using a microwaveable heat pad, or employing a hot water bottle. Warm compresses are particularly beneficial for individuals experiencing localized pain or discomfort and seeking non-pharmacological relief.
exploding
Circular ring
9.9K
Volume
+71%
Growth
A circular ring, also known as an annulus, is a two-dimensional geometric figure formed by two concentric circles of different diameters. The annulus is the region between these two circles, often used in various engineering and architectural applications. It is particularly relevant for professionals in fields such as mathematics, engineering, and design, where precise geometric calculations are necessary.
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Lever lifting belt
5.4K
Volume
+71%
Growth
A weightlifting accessory designed to provide support and stability during heavy lifting exercises. It features a lever mechanism for quick and easy adjustments, ensuring a secure fit, and is typically made from high-quality materials like leather, available in various thicknesses for different levels of support. Lever lifting belts are popular among powerlifters and serious weightlifters aiming to enhance performance and reduce the risk of injury.
peaked
Bulking
165K
Volume
+70%
Growth
A phase in bodybuilding and fitness aimed at gaining muscle mass through a caloric surplus. This phase involves consuming more calories than needed for maintenance, with a focus on protein intake and heavy weightlifting to stimulate muscle growth. Bulking is primarily targeted at bodybuilders and fitness enthusiasts looking to increase muscle size and strength.
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Oxygen advantage
6.6K
Volume
+70%
Growth
Breathwork training program created by Patrick G. McKeown, focusing on scientifically proven breathing techniques to improve health, fitness, and overall well-being. The program emphasizes the importance of proper breathing to enhance oxygen delivery to the body, thereby improving physical performance and reducing stress. It is particularly beneficial for athletes, individuals with respiratory issues, and those seeking to improve their overall health and fitness.
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prehab
6.6K
Volume
+69%
Growth
Proactive approach to health and fitness that involves preparing the body for upcoming physical stress, such as surgery or intense physical activity. It aims to improve strength, flexibility, and overall fitness to reduce injury risk and enhance recovery outcomes, often incorporating strength training, flexibility exercises, cardiovascular conditioning, and functional training. Prehab is particularly beneficial for individuals anticipating surgery, athletes, and those engaging in physically demanding activities.
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