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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
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5 years
fitness
Pilates Machine
165K
Volume
+355%
Growth
A Pilates machine, commonly known as a Pilates reformer, is a piece of fitness equipment designed to facilitate a variety of exercises. It features a platform on wheels that moves back and forth, along with stretchy cords that provide resistance and support for different movements, enhancing strength, flexibility, and balance. This machine is particularly beneficial for individuals seeking a low-impact, full-body workout that emphasizes controlled, precise movements.
exploding
PPL split
12.1K
Volume
+344%
Growth
The PPL split is a workout routine that divides exercises into three categories: Push, Pull, and Legs. This structure allows for targeted muscle group training on different days, enhancing balanced muscle development and recovery. It is particularly beneficial for fitness enthusiasts looking to optimize their strength training regimen.
exploding
Protein dal
14.8K
Volume
+326%
Growth
A type of lentil dish that is high in protein, commonly consumed in South Asian cuisine. Protein dal provides a significant amount of protein, typically around 15-20 grams per cooked cup, making it a valuable component of a balanced diet. This dish is particularly beneficial for vegetarians and individuals seeking plant-based protein sources.
exploding
Flame diffuser
3.6K
Volume
+320%
Growth
A multifunctional device used as an aromatherapy diffuser, mist humidifier, and romantic ambiance night light. It combines essential oil diffusion with humidification and a flame-like light effect to create a soothing environment. This product is ideal for individuals seeking relaxation, improved air quality, and a calming atmosphere in their living spaces.
peaked
Wellyx
390
Volume
+300%
Growth
Business management software designed for fitness and wellness businesses, incorporating the latest technology features to streamline various tasks. It offers tools for scheduling, client management, billing, and marketing, differentiating itself with a comprehensive suite of features tailored specifically for the fitness and wellness industry. Wellyx is primarily targeted at gym owners, personal trainers, and wellness centers seeking to optimize their operations and enhance client engagement.
peaked
Hydration drops
1.9K
Volume
+296%
Growth
Supplements that contain ionic ocean electrolytes and trace minerals designed for cellular hydration. These drops aim to provide natural energy and improve mental clarity by reducing brain fog and mental fatigue, differentiating themselves through their unique composition of ocean-derived minerals. Hydration drops are primarily targeted at individuals seeking enhanced hydration, increased energy levels, and improved cognitive function.
exploding
Pre workout gummies
9.9K
Volume
+295%
Growth
Convenient form of pre-workout supplements that typically contain ingredients like caffeine, amino acids, and theanine. These gummies are designed to enhance performance, energy, and focus during workouts, differentiating themselves from traditional powders and drinks by offering a portable and easy-to-consume option. They are primarily marketed towards adults who engage in regular physical exercise and seek a quick, effective boost before their workouts.
exploding
Rudraksha Bracelet
74K
Volume
+287%
Growth
A piece of jewelry made from the seeds of the Rudraksha tree, traditionally associated with the Hindu deity Lord Shiva. These beads are believed to possess spiritual and healing properties, aiding in spiritual growth, enhancing self-awareness, and promoting physical and mental well-being. The bracelet is particularly valued by individuals seeking spiritual evolution and holistic health benefits.
exploding
Gut health
201K
Volume
+283%
Growth
The balance of microorganisms in the digestive tract, known as gut health, is essential for overall well-being. A healthy gut microbiome aids in digestion, nutrient absorption, and immune system maintenance, and can be supported by a diet rich in fiber, fruits, vegetables, and fermented foods. Individuals seeking to improve their physical and mental health, as well as those experiencing digestive issues, benefit from maintaining good gut health.
exploding
Finger sleeves
74K
Volume
+282%
Growth
Versatile accessories used in various contexts to enhance performance and provide protection. In gaming, they improve touch sensitivity and reduce friction, while in sports, they offer support and help prevent injuries. In medical settings, they protect wounds, support healing, and relieve pain from various conditions, benefiting gamers, athletes, and patients alike.
regular
Neck hump
60.5K
Volume
+278%
Growth
A neck hump, also known as a 'buffalo hump' or 'dowager's hump,' is a condition characterized by an abnormal curvature or noticeable bump at the base of the neck. This condition can result from various factors, including poor posture, osteoporosis, obesity, or certain medical conditions like Cushing's syndrome, leading to a visible and sometimes painful deformity. Individuals affected by this condition often seek medical advice and treatment to address the underlying causes and improve their posture and overall health.
exploding
tdee
301K
Volume
+276%
Growth
Total Daily Energy Expenditure (TDEE) is a measure of the total number of calories a person burns in a day, encompassing both their Basal Metabolic Rate (BMR) and physical activity level. It is used to determine daily caloric needs for maintaining, losing, or gaining weight by multiplying the BMR by an activity factor based on the individual's level of physical activity. TDEE is particularly useful for individuals looking to manage their weight through diet and exercise planning.
exploding
Beet supplement
14.8K
Volume
+274%
Growth
Dietary products made from beetroot powder, known for their potential health benefits. These supplements are believed to reduce inflammation, lower blood pressure, and improve gut health, and can be easily incorporated into various foods like sauces, smoothies, and doughs. Beet supplements are primarily targeted at health-conscious individuals looking to enhance their overall well-being through natural means.
exploding
Breathwork
60.5K
Volume
+271%
Growth
Breathwork refers to various breathing exercises or techniques aimed at improving mental, emotional, and physical well-being. These practices often involve conscious control of breathing patterns and are used in therapeutic settings for stress reduction, emotional healing, and overall health enhancement. Breathwork is beneficial for individuals seeking to manage stress, improve focus, and enhance emotional resilience.
exploding
Rucking
90.5K
Volume
+268%
Growth
Form of exercise that involves walking a set distance while carrying a weight in a backpack. Originating from military training, rucking is derived from the term 'ruck sack,' which refers to a durable backpack used for carrying equipment, and it provides a full-body workout that enhances cardiovascular endurance and strength. Rucking is particularly beneficial for individuals seeking a low-impact, high-intensity workout, including fitness enthusiasts and those training for military or endurance events.
exploding
Beef liver powder
1K
Volume
+267%
Growth
Supplement derived from beef liver, known for its high content of CoQ10, which supports cardiovascular and vascular health, and helps regulate blood pressure. It also offers benefits such as improved sperm and egg quality, enhanced endurance, and reduced inflammation, making it a valuable addition to a health-conscious diet. This supplement is particularly beneficial for individuals seeking to improve their overall health, athletes looking to boost performance, and those with specific cardiovascular concerns.
regular
Quinear
880
Volume
+265%
Growth
Brand offering air compression recovery systems designed for foot and leg recovery. These products improve circulation, provide massage therapy, and aid in pain relief, particularly benefiting athletes. Quinear's target demographic includes athletes and individuals seeking enhanced recovery and pain relief solutions.
regular
Push up board
60.5K
Volume
+263%
Growth
A fitness tool designed to help users perform push-ups with proper form and alignment. It features clearly marked hand placements that guide users to maintain the correct position, ensuring that their hands are in line with their shoulders and wrists for optimal joint alignment. This helps activate different muscle groups in the arms and can enhance the effectiveness of the exercise.
regular
Optimize Health
1.9K
Volume
+260%
Growth
Software company based in Seattle, Washington, specializing in remote patient monitoring (RPM). The platform integrates connected devices, data science, healthcare data integration, communication, and local delivery into a single experience, aiming to simplify remote care, improve patient outcomes, lower hospitalizations, and reduce patient costs. The primary target demographic includes healthcare providers seeking to offer better care for patients in their own homes.
regular
Myofunctional therapy
33.1K
Volume
+259%
Growth
Therapeutic program consisting of exercises aimed at strengthening the facial muscles involved in chewing and swallowing, with a particular focus on the tongue. Myofunctional therapy targets the oropharynx, which includes the mouth and throat, to enhance the function of these muscular tissues, thereby improving overall oral and facial health. This therapy is beneficial for individuals experiencing issues such as improper swallowing, speech difficulties, or sleep-disordered breathing, including children and adults alike.
exploding
Bucked Up
90.5K
Volume
+255%
Growth
Pre-workout supplement designed to enhance blood flow and energy levels during exercise. It contains 6g of Citrulline, 200mg of caffeine per serving, and is free of creatine and sugar, making it suitable for keto and paleo diets. This product is targeted at fitness enthusiasts and athletes seeking a performance boost without added sugars or creatine.
exploding
Online coaching platform
1K
Volume
+255%
Growth
A digital solution designed to facilitate the hosting of online coaching businesses by providing essential tools and features. These platforms typically include functionalities such as scheduling, sales management, and video meeting capabilities, which streamline the coaching process and enhance client engagement. Online coaching platforms are primarily targeted at coaches, trainers, and consultants who seek to offer their services remotely and efficiently manage their client interactions.
regular
Compression boots
22.2K
Volume
+252%
Growth
Compression boots are therapeutic devices designed to enhance blood flow in the legs, aiding in the efficient elimination of waste products from the body. They are commonly used in sports recovery and physical therapy to reduce muscle soreness and improve circulation, distinguishing themselves by their ability to provide targeted compression therapy. These boots are particularly beneficial for athletes, individuals undergoing physical rehabilitation, and those seeking to improve leg circulation.
exploding
Pilates reformer
368K
Volume
+245%
Growth
Exercise equipment designed by Joseph Pilates, featuring a bed-like frame with a movable platform called the carriage. The reformer uses springs for resistance and includes shoulder blocks and straps for a variety of exercises, aimed at enhancing strength, flexibility, balance, and body alignment. It is suitable for individuals at all fitness levels, from beginners to advanced practitioners.
exploding
StretchLab
135K
Volume
+239%
Growth
Wellness franchise offering personalized one-on-one assisted stretching sessions with expert Flexologists. StretchLab differentiates itself by providing customized stretching routines aimed at improving flexibility, reducing muscle tension, and enhancing overall well-being. The services are primarily targeted at individuals seeking to improve their physical health, including athletes, fitness enthusiasts, and those with sedentary lifestyles.
exploding
Jawline gum
18.1K
Volume
+238%
Growth
Chewing gum designed to strengthen jaw muscles and improve jawline definition by providing more resistance during chewing. This type of gum is typically harder than regular gum, offering a workout for the jaw muscles to enhance facial aesthetics. It is primarily targeted at individuals seeking to improve their jawline appearance and facial muscle tone.
exploding
masseters
74K
Volume
+237%
Growth
The masseter is a powerful muscle involved in the process of mastication, or chewing. It originates from the zygomatic arch and inserts along the angle and lateral surface of the mandibular ramus, playing a crucial role in elevating the mandible. This muscle is essential for individuals who require strong and efficient chewing capabilities.
exploding
Intimate rose
12.1K
Volume
+235%
Growth
Company specializing in pelvic health products, including vaginal dilator sets, individual silicone dilators, and temperature therapy pelvic wands. Their offerings are FDA-cleared, BPA-free, and have garnered positive customer reviews, distinguishing them in the market for quality and safety. The primary target demographic includes individuals seeking solutions for pelvic health issues, such as those recovering from surgery or experiencing pelvic pain.
exploding
Fitness Tracker Ring
9.9K
Volume
+233%
Growth
Wearable devices designed to be worn on the finger, these rings monitor various health and fitness metrics such as heart rate, sleep patterns, and activity levels. They stand out due to their compact size and discreet design, offering similar functionalities to larger fitness trackers while being less obtrusive. Fitness tracker rings are particularly appealing to health-conscious individuals seeking a convenient and stylish way to track their wellness metrics without wearing bulky devices.
exploding
Lung detox
60.5K
Volume
+232%
Growth
A series of proactive steps aimed at helping the lungs clean themselves and maintain their health. Lung detox involves adopting healthy habits and practices that support lung function and overall respiratory health, rather than relying on herbal concoctions or essential oil-based inhalers. This approach is beneficial for individuals looking to improve their respiratory health and prevent lung-related issues.
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