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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
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5 years
fitness
Iv hydration
40.5K
Volume
+488%
Growth
A medical procedure that involves the administration of fluids directly into a vein to prevent or treat dehydration. IV hydration is commonly used for individuals who are sick, injured, dehydrated from exercise or heat, or undergoing surgery, providing rapid rehydration and essential nutrients. This procedure is particularly beneficial for patients requiring immediate fluid replacement and those unable to consume fluids orally.
exploding
Somatic healing
9.9K
Volume
+481%
Growth
Therapeutic approach focusing on the connection between the mind and body, aiming to help individuals process and release physical and emotional tension stored in the body. It often involves techniques such as body awareness, movement, touch, and breathing exercises to facilitate healing and improve overall well-being. Somatic healing is beneficial for individuals seeking to address trauma, stress, and chronic pain through holistic and integrative methods.
exploding
Hoka rincon 3
33.1K
Volume
+480%
Growth
The Hoka Rincon 3 is a running shoe model from Hoka One One, known for its lightweight design and cushioning. It is designed for road running and is popular among runners for its comfort and performance, featuring a breathable mesh upper, a cushioned midsole for shock absorption, and a Meta-Rocker technology that promotes a smooth ride. This shoe is often praised for its balance of cushioning and responsiveness, making it suitable for both training and racing.
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Creatine hmb
9.9K
Volume
+478%
Growth
Supplement that combines Creatine monohydrate and HMB (Beta-Hydroxy Beta-Methylbutyrate) to enhance strength, increase endurance, decrease fat mass, and prevent lean muscle loss. This combination is known for boosting muscle protein synthesis, reducing muscle protein catabolism, and enhancing muscle growth, differentiating it from other supplements by its dual-action benefits. It is primarily targeted at athletes, bodybuilders, and fitness enthusiasts seeking to improve their performance and muscle health.
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Electrolytes tablets
49.5K
Volume
+456%
Growth
Mineral supplements designed to treat or prevent low levels of essential electrolytes such as potassium in the blood. These tablets help maintain normal electrolyte levels, which are crucial for the proper functioning of cells, kidneys, heart, muscles, and nerves, thereby supporting overall bodily functions. Electrolyte tablets are particularly beneficial for individuals who experience electrolyte imbalances due to factors like intense physical activity, illness, or dietary deficiencies.
exploding
Galaxy ring
301K
Volume
+450%
Growth
In astronomy, ring galaxies are characterized by a ring-like structure formed when a smaller galaxy passes through the center of a larger galaxy, causing stars and gas to be pulled into a ring shape. This unique formation provides insights into galactic interactions and the dynamics of cosmic structures, distinguishing them from other galaxy types. Ring galaxies are of particular interest to astronomers and astrophysicists studying galaxy formation and evolution.
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Barefoot shoes
450K
Volume
+438%
Growth
Footwear designed to mimic the natural shape and function of the human foot, often featuring a wide toe box, minimal cushioning, and a flexible sole. These shoes aim to promote natural movement, improve posture, enhance balance, and strengthen foot muscles, differentiating them from traditional footwear. Barefoot shoes are popular among individuals seeking to improve their natural walking or running gait and reduce the risk of injuries associated with conventional shoes.
exploding
Under Desk Elliptical Machine
4.4K
Volume
+431%
Growth
An under-desk elliptical machine is a compact fitness device designed to provide low-impact exercise while seated, making it ideal for use under desks or in small spaces. It features smooth pedaling motion and adjustable resistance levels to help improve circulation, burn calories, and promote physical activity during sedentary activities like working or studying. Under-desk elliptical machines are popular among office workers, remote employees, and individuals looking to stay active in a convenient and space-saving manner.
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ritfit
8.1K
Volume
+426%
Growth
Brand specializing in fitness equipment, particularly for home gyms. RitFit offers products such as power cages, leg press and hack squat machines, and comprehensive home gym packages, differentiating itself with a focus on affordability and versatility. The brand primarily targets fitness enthusiasts and individuals looking to set up home gyms with reliable and cost-effective equipment.
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EMS Massager
5.4K
Volume
+420%
Growth
An EMS (Electrical Muscle Stimulation) Massager uses electrical impulses to stimulate muscle contractions. These devices are commonly used for pain relief, muscle relaxation, and improved circulation, often featuring adjustable intensity levels and various massage modes for personalized therapy. EMS massagers are particularly beneficial for individuals seeking non-invasive methods to manage pain, enhance muscle recovery, and improve overall muscle health.
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Neocarbon
9.9K
Volume
+406%
Growth
Company specializing in recovery and performance products tailored for fitness professionals and enthusiasts. Neocarbon differentiates itself by offering innovative solutions designed to enhance athletic performance and expedite recovery times, utilizing advanced materials and technology. The primary target demographic includes athletes, fitness trainers, and individuals seeking to optimize their physical performance and recovery processes.
exploding
Hydration drops
1.9K
Volume
+400%
Growth
Supplements that contain ionic ocean electrolytes and trace minerals designed for cellular hydration. These drops aim to provide natural energy and improve mental clarity by reducing brain fog and mental fatigue, differentiating themselves through their unique composition of ocean-derived minerals. Hydration drops are primarily targeted at individuals seeking enhanced hydration, increased energy levels, and improved cognitive function.
exploding
Metal water bottle straw
2.9K
Volume
+400%
Growth
Reusable drinking accessories crafted from materials such as stainless steel, intended for use with metal water bottles to offer an environmentally friendly alternative to plastic straws. These straws are durable, easy to clean, and help reduce plastic waste, making them a sustainable choice for eco-conscious consumers. They are particularly appealing to individuals who prioritize sustainability and seek to minimize their environmental impact through everyday choices.
exploding
Finger exercise equipment
1.6K
Volume
+400%
Growth
Finger exercise equipment encompasses various tools such as hand grippers, finger stretchers, therapy putty, finger exercisers, grip balls, resistance bands, and finger weights. These devices are designed to enhance the strength and dexterity of the fingers, hands, and forearms, providing value for improving grip strength, flexibility, and overall hand health. The primary users of finger exercise equipment include athletes, musicians, and individuals undergoing rehabilitation for hand injuries.
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Lever lifting belt
8.1K
Volume
+400%
Growth
A weightlifting accessory designed to provide support and stability during heavy lifting exercises. It features a lever mechanism for quick and easy adjustments, ensuring a secure fit, and is typically made from high-quality materials like leather, available in various thicknesses for different levels of support. Lever lifting belts are popular among powerlifters and serious weightlifters aiming to enhance performance and reduce the risk of injury.
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Animal creatine
380
Volume
+395%
Growth
Dietary supplement designed to support lean muscle mass, improve athletic performance, and enhance cognitive function. It is distinguished by its formulation that aids in energy production during high-intensity workouts, making it a popular choice among athletes and bodybuilders. The primary users of this supplement are fitness enthusiasts and athletes seeking to enhance their physical performance and muscle development.
exploding
Meal prep container
60.5K
Volume
+392%
Growth
Containers designed for storing and organizing meals ahead of time, facilitating portion control and efficient time management. These containers are available in various materials and sizes, often featuring compartments, and are typically durable, reusable, and safe for use in microwaves and dishwashers. They are particularly beneficial for individuals seeking to streamline meal preparation and maintain a structured dietary routine.
exploding
Pilates bra
720
Volume
+390%
Growth
This type of sports bra is specifically designed for Pilates workouts, providing light support and maximum comfort to suit the low-impact nature of Pilates exercises. It is distinguished by its focus on flexibility and breathability, often incorporating soft, stretchable materials that allow for a full range of motion. The Pilates bra is ideal for individuals who engage in Pilates or similar low-impact fitness activities and prioritize comfort and ease of movement during their workouts.
exploding
Perimenopause
550K
Volume
+389%
Growth
The transitional period before menopause, during which a woman's body undergoes various changes as it approaches the end of reproductive years. This phase can last several years and is characterized by fluctuations in hormone levels, particularly estrogen and progesterone, leading to symptoms such as irregular menstrual cycles, hot flashes, and mood swings. Perimenopause typically begins in a woman's 40s but can start as early as the mid-30s, affecting women who are approaching menopause.
exploding
masseters
74K
Volume
+388%
Growth
The masseter is a powerful muscle involved in the process of mastication, or chewing. It originates from the zygomatic arch and inserts along the angle and lateral surface of the mandibular ramus, playing a crucial role in elevating the mandible. This muscle is essential for individuals who require strong and efficient chewing capabilities.
exploding
Beef protein powder
12.1K
Volume
+385%
Growth
This dietary supplement is derived from beef and is used to enhance protein intake, particularly for individuals with dairy allergies. It is rich in amino acids and is often marketed as a paleo-friendly option, distinguishing itself from other protein supplements by catering to specific dietary needs. The primary demographic for beef protein powder includes fitness enthusiasts, bodybuilders, and individuals following a paleo diet who seek an alternative to dairy-based protein supplements.
exploding
District Vision
22.2K
Volume
+384%
Growth
A company that researches and develops sports sunglasses and tools specifically designed for runners. District Vision focuses on creating high-quality products that cater to the unique needs of athletes, differentiating itself through its commitment to performance and innovation. The primary target demographic includes runners and athletes seeking specialized eyewear and accessories to enhance their performance.
exploding
Minimalist shoe
33.1K
Volume
+367%
Growth
Footwear designed to closely mimic the experience of barefoot running or walking while providing some protection to the feet. These shoes typically feature a low heel-to-toe drop, thin soles, lightweight construction, high flexibility, and minimal cushioning, promoting natural foot movement and muscle engagement. Minimalist shoes are primarily targeted at runners and walkers who seek to strengthen their feet and improve their running form.
exploding
SBD belt
33.1K
Volume
+363%
Growth
A heavy-duty powerlifting belt designed to provide lower back support for heavy lifting. Made from black oiled leather, it is known for its durability and high-quality construction, offering stability and support during heavy lifts such as deadlifts and squats. This belt is particularly popular among serious powerlifters and weightlifters seeking enhanced performance and safety.
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Creatine supplement
60.5K
Volume
+356%
Growth
A dietary supplement commonly used to improve athletic performance, increase muscle mass, and enhance strength. It is primarily composed of creatine monohydrate, which is a naturally occurring compound in the body and certain foods, known for its ability to replenish ATP levels during high-intensity exercise. This supplement is particularly popular among athletes, bodybuilders, and fitness enthusiasts seeking to boost their physical performance and muscle growth.
exploding
Hoka
2.74M
Volume
+350%
Growth
Brand specializing in athletic shoes, particularly known for their running shoes. Recognized for their maximalist designs, featuring thick cushioning to provide extra comfort and support, Hoka shoes are popular among runners, hikers, and other athletes for their ability to reduce impact and improve performance. The brand is often recommended for people with specific foot issues or those seeking high-performance athletic shoes.
exploding
Notorious Lift
9.9K
Volume
+345%
Growth
A brand specializing in lifting shoes designed for weightlifting and fitness activities. Notorious Lift offers various models, including the Notorious Lifters Gen 2 and Gen 2X, which come in different styles and price points, providing options for different preferences and budgets. These shoes are primarily targeted at weightlifters and fitness enthusiasts seeking specialized footwear to enhance their performance and stability during lifting exercises.
regular
Heart rate variability
673K
Volume
+343%
Growth
Heart rate variability (HRV) refers to the variation in the time interval between consecutive heartbeats, reflecting the autonomic nervous system's regulation of the heart. It serves as an important indicator of cardiovascular health and overall well-being, with higher HRV generally indicating better fitness and resilience to stress, while lower HRV may signal stress, fatigue, or potential health issues. HRV is particularly valuable for athletes, healthcare professionals, and individuals monitoring their stress and health levels.
exploding
HRV watch
590
Volume
+340%
Growth
Wearable devices designed to monitor heart rate variability, offering insights into cardiovascular health and the autonomic nervous system's function. These watches differentiate themselves by integrating HRV tracking with other health metrics, providing users with comprehensive health data and personalized feedback. HRV watches are primarily targeted at health-conscious individuals and athletes seeking to optimize their fitness and wellness through detailed physiological monitoring.
exploding
Smart posture corrector
3.6K
Volume
+338%
Growth
Devices designed to aid in improving posture by offering feedback or reminders to maintain an upright position. These correctors often use sensors to detect slouching and provide gentle reminders or vibrations to encourage better posture, distinguishing themselves by their ability to integrate with mobile apps for tracking progress. They are primarily targeted at individuals seeking to improve their posture, including office workers, students, and those experiencing back or neck discomfort due to poor posture habits.
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