Food Trends

A Mumbai-based startup founded in 2011, operating a network of cloud kitchens. The company is known for its innovative approach to food delivery, running multiple food brands such as Faasos, Behrouz Biryani, Oven Story, and Mandarin Oak. Rebel Foods primarily targets urban consumers seeking diverse and convenient food options, leveraging technology to optimize kitchen operations and delivery processes.

Sparkling water brand inspired by Asian flavors, using real fruit and containing no added sugars. Sanzo offers unique flavors like calamansi, a citrus fruit native to the Philippines, providing a refreshing and authentic taste. It is targeted at health-conscious consumers seeking a natural and flavorful alternative to traditional seltzers and sparkling waters.

Company specializing in innovative coffee technology, particularly known for creating the world's first whole-bean coffee pod that is 100% compostable. This product aims to enhance office coffee culture by focusing on sustainability and artisanal quality, setting it apart from traditional coffee solutions. The primary target demographic includes environmentally conscious businesses and coffee enthusiasts seeking high-quality, sustainable coffee options.

A type of granola specifically designed to be compatible with a ketogenic diet, which is low in carbohydrates and high in fats. Unlike traditional granola, it is typically made with a combination of nuts, seeds, and other low-carb ingredients, providing a good source of healthy fats and fiber. This product is particularly suitable for individuals following a ketogenic or low-carb diet, offering a convenient and tasty snack or breakfast option.

Company that has developed innovative software tools to simplify and streamline the management of seafood products from the vessel to the processor, focusing on ensuring authenticity and traceability. Legit Fish differentiates itself by providing a comprehensive solution that enhances transparency and compliance in the seafood supply chain, thereby reducing fraud and improving consumer trust. The primary beneficiaries of Legit Fish's services are seafood processors, distributors, and retailers who require reliable traceability and verification of their products.

Eggs produced by hens that have access to outdoor pastures, allowing them to roam freely and engage in natural behaviors. This method of egg production is often seen as more humane and environmentally sustainable compared to conventional methods, and it may result in eggs with higher nutritional content, such as increased omega-3 fatty acids and vitamin D. These eggs are typically sought after by consumers who prioritize animal welfare and nutritional quality in their food choices.

Sweets that do not contain gluten, suitable for individuals with celiac disease, gluten intolerance, or those avoiding gluten. These desserts include cakes, cookies, pies, cobblers, puddings, and more, made with gluten-free ingredients, offering a safe and enjoyable option for those with dietary restrictions. Gluten-free desserts are particularly beneficial for individuals who need to avoid gluten for health reasons but still want to enjoy a variety of sweet treats.

A healthier alternative to traditional donuts, these baked goods are designed to offer higher protein content and reduced sugar levels. Protein donuts often differentiate themselves by providing nutritional benefits such as increased protein intake, which can support muscle maintenance and satiety, while still offering a sweet treat experience. They are primarily targeted at health-conscious individuals, fitness enthusiasts, and those seeking to incorporate more protein into their diet without sacrificing taste.

A type of Japanese green tea that is distinct due to its unique roasting process. The roasting gives it a reddish-brown color and a toasty, slightly caramel-like flavor, with reduced caffeine content, making it suitable for evening consumption. Hojicha is popular among tea enthusiasts who appreciate its warm, nutty flavor and lower caffeine levels.

Finely ground powder made from black tea leaves, known for its unique flavor and health benefits. Black matcha is produced by grinding the leaves at a low temperature or through physical extraction, resulting in a fine powder that enhances its quality and taste. This product is particularly appealing to tea enthusiasts and health-conscious individuals seeking a rich, antioxidant-packed beverage.

A popular Korean mixed drink that combines soju and beer, typically enjoyed in social settings. Somaek is made by mixing a shot of soju with a glass of beer, usually in a 1:2 ratio, offering a unique and balanced flavor profile. This drink is particularly favored by young adults and social drinkers in South Korea who enjoy its refreshing taste and the communal experience it fosters.

A type of ramen made without any animal products, suitable for those following a vegan diet. Vegan ramen typically uses plant-based ingredients for the broth, noodles, and toppings, such as vegetable broth, miso paste, tofu, mushrooms, and various vegetables, offering a flavorful and nutritious alternative to traditional ramen. It is particularly popular among individuals seeking plant-based meal options and those adhering to vegan dietary practices.

A variation of traditional matcha green tea that includes fresh squeezed orange juice, adding a citrusy flavor to the earthy taste of matcha. This combination provides a unique blend of antioxidants and vitamins, enhancing the health benefits of both matcha and orange juice. Orange matcha is particularly appealing to health-conscious individuals and tea enthusiasts looking for a refreshing and nutritious beverage option.

Dietary approach that emphasizes consuming whole, unprocessed plant foods while minimizing or eliminating animal products and processed foods. The Whole-Food, Plant-Based (WFPB) diet includes vegetables, fruits, whole grains, legumes, nuts, and seeds, and is associated with various health benefits such as improved heart health and weight management. This diet primarily appeals to individuals seeking to improve their overall health, reduce their environmental impact, and adopt a more sustainable lifestyle.

A vibrant blue infusion made from the ground petals of Butterfly Pea flowers, also known as Clitoria ternatea. Unlike traditional green matcha, which is made from powdered tea leaves, blue matcha offers a unique color and is often used for its visual appeal and potential health benefits, such as antioxidants. It is popular among health enthusiasts and those looking to add a visually striking element to their beverages and recipes.

Chinese steamed bun originating from the Jiangnan region, particularly associated with Shanghai. These dumplings are traditionally filled with pork and a gelatinous broth that turns into soup when steamed, featuring a thin and delicate dough. Xiaolongbao is popular among those who enjoy traditional Chinese cuisine and seek a unique, flavorful dining experience.

Leading marketplace in the U.S. and Canada offering a variety of culinary experiences and products. Cozymeal provides top-rated cooking classes, private chef experiences, team-building activities, food tours, mixology classes, and cookware, differentiating itself by connecting people through unforgettable culinary experiences. The platform primarily targets food enthusiasts, corporate teams, and individuals seeking unique culinary activities.

A smart pizza oven is an advanced cooking appliance equipped with digital controls, sensors, and connectivity features that allow for precise temperature regulation and remote operation via mobile apps. It often includes preset cooking modes, real-time monitoring, and automated features to ensure consistent, high-quality pizza preparation with minimal user intervention. Smart pizza ovens are primarily targeted at home cooks and pizza enthusiasts seeking convenience, precision, and enhanced culinary performance in their cooking appliances.

Mobile application designed to assist users in tracking their workouts and meals to achieve fitness goals, or alternatively, a live streaming platform for social interaction and diverse live content formats. The fitness version of the app provides tools for monitoring physical activity and dietary intake, while the live streaming version offers a space for real-time content sharing and community engagement. The fitness app targets individuals focused on health and wellness, whereas the live streaming app appeals to users interested in social interaction and live entertainment.

Smart food company that develops meal drinks as an alternative to junk food. The company focuses on creating sustainable products by minimizing CO₂ emissions and other environmental impacts, differentiating itself through its commitment to environmental sustainability. YFood Labs GmbH primarily serves customers in Germany who are looking for convenient, nutritious meal alternatives.

Crunchy beef jerky is a dried meat snack made from thinly sliced beef that has been seasoned and dehydrated until it achieves a crispy, brittle texture. Unlike traditional chewy jerky, this variety offers a crunchy bite, often achieved through extended drying or baking processes, and may include bold seasonings for added flavor. Crunchy beef jerky is primarily targeted at snack consumers looking for high-protein, low-carb alternatives with a crisp texture, including athletes, outdoor enthusiasts, and those following ketogenic or paleo diets.

This sandwich features a mix of Italian meats, cheese, and vegetables such as tomatoes, banana peppers, and red onions, all chopped and combined. It is typically served on a base of shredded lettuce, seasoned, dressed, and placed on a sandwich roll or bread, offering a flavorful and hearty meal option. The Chopped Italian Sandwich is popular among those who enjoy robust, savory flavors and a variety of textures in their sandwiches.

An Uruguayan multinational online food ordering and delivery service based in Montevideo, Uruguay. Founded in 2009 and acquired by Delivery Hero in 2014, it operates in 15 Latin American countries, allowing users to order food and other items online for delivery. The service primarily targets consumers seeking convenient and quick food delivery options.

Company that connects customers across the US with their favorite treats, offering customization options and competitive prices. Custom Treats provides a variety of treats that can be personalized for different occasions, such as celebrating accomplishments, making it a unique option in the market. The service primarily targets individuals and organizations looking for personalized and memorable treat options for special events and celebrations.

A type of powder made from hand-picked, micro-milled hibiscus flowers (Hibiscus sabdariffa). These flowers are harvested in the evening and early morning hours to maximize aroma and flavor, offering a unique and vibrant taste profile. Red matcha is particularly appealing to tea enthusiasts and individuals seeking a caffeine-free, antioxidant-rich beverage option.

This is a snack product consisting of frozen fruits coated in a sour candy-coating, marketed as a low-calorie treat. It differentiates itself by combining the natural sweetness of fruits with a tangy candy layer, offering a unique taste experience while being mindful of calorie intake. The target demographic includes health-conscious individuals and those seeking a flavorful yet low-calorie snack option.

Culture Pop Soda is a beverage brand that emphasizes the use of natural and organic ingredients in its products. The sodas incorporate organic fruit juices and spices like cardamom, juniper, and chili to create unique and flavorful drinks, offering a healthier alternative to traditional sodas. This brand primarily targets health-conscious consumers looking for natural and organic beverage options.

Collagen chocolate is a functional food product that combines chocolate with collagen, a protein known for its benefits to skin, hair, nails, and joint health. By incorporating collagen peptides into a sweet treat, this product offers a convenient and enjoyable way to supplement collagen intake, often alongside other nutrients or antioxidants found in chocolate. Collagen chocolate primarily appeals to health-conscious consumers, particularly those interested in beauty, anti-aging, and wellness solutions, seeking a blend of indulgence and nutritional benefits.

Leading catering delivery and setup company that has been revolutionizing the catering delivery industry since 2016. DeliverThat differentiates itself by facilitating over $300 million in catering deliveries and maintaining a network of over 17,000 active drivers, ensuring reliable and efficient service across all major cities in the United States. The primary beneficiaries of DeliverThat are catering businesses and event organizers seeking dependable delivery and setup services nationwide.

A type of medicinal mushroom known for its unique appearance, resembling a lion's mane. It has been used in traditional Chinese medicine for centuries and is known for its potential health benefits, including cognitive enhancement, nerve regeneration, and anti-inflammatory properties. This mushroom is particularly beneficial for individuals seeking natural supplements to support mental health and improve digestive health.