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Marketing Trends
The biggest marketing and advertising trends, strategies and channels.
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5 years
marketing
Unitedmasters
40.5K
Volume
+205%
Growth
Music distribution company that offers premium services to artists, enabling them to distribute their music across various platforms. UnitedMasters differentiates itself by facilitating unique partnerships between artists and major brands, providing additional revenue opportunities and exposure. The service primarily targets independent artists seeking professional distribution and brand collaboration opportunities.
regular
Greenwashing
110K
Volume
+204%
Growth
Deceptive practice where companies present themselves as more environmentally friendly than they actually are. This often involves misleading claims about the environmental benefits of products, services, or company practices, aiming to attract environmentally conscious consumers without making substantial changes. Greenwashing primarily targets consumers who are concerned about sustainability and wish to make responsible purchasing decisions.
exploding
Game influencer
1.6K
Volume
+204%
Growth
Internet marketing service based in Munich, Germany, specializing in influencer marketing campaigns for the gaming industry. GameInfluencer GmbH differentiates itself by collaborating with gaming influencers to promote games and gaming-related products, leveraging the influencers' reach and engagement to drive marketing success. The service primarily targets game developers, publishers, and brands looking to enhance their visibility and engagement within the gaming community.
exploding
QR code sticker
8.1K
Volume
+203%
Growth
Adhesive labels that contain a QR (Quick Response) code, which can be scanned using a smartphone or QR code reader to quickly access information. These stickers are used for various purposes such as marketing, providing product information, event management, contact information, and inventory management, offering a convenient way to bridge the physical and digital worlds. QR code stickers are beneficial for businesses, event organizers, and individuals seeking to provide or access information efficiently.
exploding
SheerID
74K
Volume
+203%
Growth
Company that designs and develops application software focused on identity verification solutions. Their platform enables retailers and associations to offer targeted discounts and special offers online by verifying the identities of eligible customers, differentiating itself through its robust and secure verification processes. SheerID primarily serves customers in the United States, including retailers and organizations looking to provide exclusive offers to specific groups.
exploding
Revenue operations
6.6K
Volume
+203%
Growth
Business function that aligns and optimizes the processes and tools across marketing, sales, and customer success teams to drive revenue growth. It involves data management, process optimization, technology integration, performance measurement, and alignment of teams to ensure a seamless customer experience and efficient revenue generation. Revenue operations primarily benefit organizations looking to enhance their revenue generation processes and improve cross-departmental collaboration.
exploding
CopyMonkey
1K
Volume
+200%
Growth
AI tool designed to generate and optimize Amazon listings quickly. It helps users by placing important keywords in their Amazon listings to improve ranking and drive sales, aiming to enhance listing performance based on sales results. The tool is beneficial for Amazon sellers looking to optimize their product listings and increase sales.
peaked
Lalicat
480
Volume
+200%
Growth
Anti-detect browser designed to help users manage multiple login accounts by creating multiple virtual fingerprint browser profiles. This allows users to avoid being recognized and banned by websites, making it useful for activities that require multiple accounts, such as digital marketing, e-commerce, and social media management. Lalicat is particularly beneficial for digital marketers, e-commerce professionals, and social media managers who need to operate multiple accounts without detection.
peaked
Great question
1.9K
Volume
+200%
Growth
Platform that facilitates customer interviews by allowing teams to set up observer rooms. Great Question simplifies the process of inviting team members to watch live interviews without overwhelming participants or creating additional administrative tasks, enhancing the efficiency of customer feedback sessions. It is particularly useful for product development teams and market researchers who need to gather and analyze customer insights effectively.
exploding
Peppertype
60.5K
Volume
+200%
Growth
AI writing tool designed to assist businesses, content creators, and marketers in generating high-quality content efficiently and effectively. It helps create content that resonates, engages, and converts, making it a valuable asset for those looking to enhance their content creation process. The primary users of Peppertype.ai are businesses, marketers, and content creators seeking to streamline their content generation and improve engagement.
peaked
Papernest
33.1K
Volume
+200%
Growth
Company that assists users in managing and simplifying the process of subscribing to and managing household services such as energy, internet, and insurance. It differentiates itself by carefully selecting and vetting suppliers based on the quality of their offers, their subscription process, and customer satisfaction ratings, ensuring a streamlined and reliable service for its users. Papernest primarily targets individuals and households looking to efficiently manage multiple service subscriptions with minimal hassle.
exploding
Customer engagement platform
1.9K
Volume
+200%
Growth
A Customer Engagement Platform (CEP) is a type of software designed to help businesses manage and optimize their interactions with customers across various channels. These platforms enhance customer experience, satisfaction, and loyalty by providing tools for personalized communication, data analytics, and customer journey mapping. CEPs are primarily targeted at businesses looking to improve their customer relationship management and engagement strategies.
regular
Postaga
590
Volume
+200%
Growth
AI-powered outreach tool designed to help users generate effective outreach campaigns. It analyzes your site to find high-converting campaign ideas tailored specifically for you and can automatically identify the right contact people, along with their email addresses, Twitter handles, and LinkedIn profiles, to streamline the outreach process. Postaga is ideal for marketers, sales teams, and businesses looking to enhance their outreach efforts and improve campaign success rates.
peaked
Bubble io
40.5K
Volume
+196%
Growth
Visual programming platform that enables users to create software applications without writing traditional code. It allows for the building of responsive web and mobile apps with dynamic databases and advanced features, using a graphical interface to express computing logic. Bubble.io is particularly useful for entrepreneurs, startups, and businesses looking to develop custom applications quickly and cost-effectively without extensive coding knowledge.
exploding
Narrative bi
320
Volume
+195%
Growth
Augmented analytics platform designed for growth teams, providing automated data insights in natural language. Narrative BI simplifies data interpretation by converting complex data sets into easily understandable narratives, enabling users to make informed decisions quickly. It is particularly beneficial for growth teams and business analysts seeking to enhance their data-driven strategies without requiring advanced technical skills.
regular
HEIF
18.1K
Volume
+194%
Growth
Modern image format developed by MPEG that offers better compression and higher quality images compared to older formats like JPEG. It supports multiple images, advanced features like transparency and 16-bit color, and is used in many modern devices, including Apple's iOS and macOS. HEIF is particularly beneficial for users who require high-quality images with efficient storage, such as photographers and graphic designers.
exploding
Trainerize
40.5K
Volume
+193%
Growth
Digital coaching app developed to assist fitness coaches, studios, and gyms in enhancing member engagement and attracting new members through online training services. Trainerize differentiates itself by offering features such as workout tracking, nutrition planning, and client communication tools, all within a user-friendly interface. The app primarily targets fitness professionals and organizations looking to expand their services and improve client retention through digital solutions.
regular
Visual identity design
1K
Volume
+191%
Growth
Subset of graphic design that focuses on the visual elements of a brand or organization. It encompasses the creation and use of logos, typography, color schemes, imagery, and other visual elements that represent the brand's identity and communicate its values and personality to the audience. Visual identity design is crucial for businesses and organizations looking to establish a strong brand presence and ensure cohesive visual communications.
exploding
Fotor
368K
Volume
+191%
Growth
Photo editing software available on multiple platforms, including mobile devices, desktop computers, and as a web app. It offers a variety of tools such as cropping, adding text and effects, and retouching images, making it a versatile option for both amateur and professional photo editors. The software is particularly useful for individuals seeking a user-friendly alternative to more complex photo editing programs.
exploding
billfree
5.4K
Volume
+191%
Growth
Company providing digital bill delivery and bill management software for businesses. BillFree's solutions encompass e-bills, customer engagement, invoice management, product marketing, and advertising, differentiating itself by offering a comprehensive suite of tools for efficient bill handling and customer interaction. The primary target demographic includes businesses seeking to streamline their billing processes and enhance customer communication.
exploding
Vuse
301K
Volume
+190%
Growth
A brand of e-cigarettes that offers various products, including the Vuse GO, a disposable e-cigarette. The Vuse GO features a non-rechargeable lithium polymer battery and is designed for single use, providing up to 600 puffs per device, and users are advised not to refill it to avoid leakage and damage. This product is primarily targeted at adult smokers looking for a convenient and portable alternative to traditional cigarettes.
regular
ysense
450K
Volume
+189%
Growth
Online platform that provides users with opportunities to earn money through activities such as completing surveys, simple tasks, and other offers. ySense differentiates itself by offering a lucrative affiliate program where users can earn commissions from their direct referrals' activities, enhancing its appeal for those looking to maximize their earnings. The platform primarily targets individuals seeking flexible, online income opportunities, including students, stay-at-home parents, and those looking to supplement their primary income.
regular
bigin
22.2K
Volume
+188%
Growth
CRM tool designed for small businesses, offering features such as pipeline management, customer management, multichannel communication, automation, and team collaboration. Bigin differentiates itself by providing an easy-to-use interface and essential CRM functionalities tailored to the needs of small businesses, helping them manage products, services, customers, and ongoing deals efficiently. The primary target demographic for Bigin includes small business owners and teams looking for a cost-effective and straightforward CRM solution to streamline their operations.
exploding
Hybrid content
90
Volume
+188%
Growth
Hybrid content integrates AI-generated elements with human creativity and subject matter expertise to produce marketing materials. This approach leverages the efficiency and data-driven insights of AI while maintaining the nuanced and personalized touch of human input, resulting in more effective and engaging content. Hybrid content is particularly valuable for marketers and businesses aiming to optimize their content creation processes and enhance audience engagement.
regular
CreatorIQ
14.8K
Volume
+187%
Growth
A comprehensive creator marketing platform designed to help brands scale beyond traditional influencer marketing. It offers tools for influencer discovery, campaign management, analytics, content management, compliance, and integration capabilities, providing a seamless workflow for marketing teams. CreatorIQ is primarily targeted at brands and marketing teams looking to enhance their influencer marketing strategies and optimize campaign performance.
exploding
Link in Profile
1.3K
Volume
+186%
Growth
Tools and services that allow users to share multiple links through a single URL in their social media profiles. These tools, such as Linktree, enable users to direct their audience to various content like websites, blogs, and other social media accounts from a single, easily accessible link in their bio. They are particularly useful for influencers, marketers, and businesses looking to optimize their social media presence and engagement.
exploding
on-page
5.4K
Volume
+186%
Growth
On-page SEO refers to the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. This involves enhancing both the content and HTML source code of a page, including elements like content quality, keyword optimization, title tags, meta descriptions, headings, URL structure, internal linking, image optimization, mobile-friendliness, page load speed, and user engagement. On-page SEO primarily benefits website owners and digital marketers aiming to improve their site's visibility and user experience.
exploding
Answer The Public
301K
Volume
+185%
Growth
"Answer The Public" is a consumer insight tool designed to help marketers and content creators understand the questions and concerns people have about various topics. By aggregating and visualizing search query data from search engines, it reveals common questions, phrases, and autocomplete suggestions, allowing users to uncover valuable insights for content creation and SEO strategies. This tool is particularly beneficial for marketers, content strategists, and SEO professionals aiming to create targeted and relevant content that addresses their audience's needs and queries.
regular
No Copyright Music
49.5K
Volume
+185%
Growth
Music that is free to use without the need to obtain permission from the copyright holder. This type of music is often used in videos, podcasts, and other media projects to avoid copyright infringement issues, and is typically available under licenses such as Creative Commons, which may have specific requirements for attribution or usage. It is particularly beneficial for content creators, filmmakers, and podcasters who need legal, hassle-free music for their projects.
regular
Technical seo
18.1K
Volume
+181%
Growth
The process of optimizing a website for the crawling and indexing phase by search engines. Technical SEO ensures that search engines can access, crawl, interpret, and index a website efficiently, covering aspects such as website speed, mobile-friendliness, crawlability, indexability, site architecture, URL structure, HTTPS, XML sitemaps, robots.txt, and structured data. This optimization is essential for webmasters and digital marketers aiming to improve their website's search engine performance and visibility.
exploding
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