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Beauty Trends

Key Insights

In December, several emerging trends have taken off in the beauty space. Leading the charge is Biotin shampoo, the top trending topic, with a search volume of 49.5K and an impressive +27% growth rate. Other notable rising trends include Sensitive skin (40.5K, +91%) and You Go Natural, which has seen a +132% increase in interest.

beauty Trends Overview

There are over undefined trends in the beauty category. With top trends seeing an average +104.70% growth rate and ranging between 20368K searches per month.