grid-line

Articles on the latest trends.
Plus, expert insight and analysis.

November 11, 2025

Blind Boxes Boom Ahead of Black Friday as Pop Mart Revenue Soars

blog
November 11, 2025

Blind Boxes Boom Ahead of Black Friday as Pop Mart Revenue Soars

Pop Mart, maker of Labubu blind boxes, announced recently that its American revenue had increased by more than 1,200% year-over-year in Q3. The viral toys have become a must-hav...

Read Article
November 10, 2025

Why AI Share of Voice Matters More Than Your Organic Traffic Numbers

blog
November 10, 2025

Why AI Share of Voice Matters More Than Your Organic Traffic Numbers

Your organic traffic has decreased since AI Overviews appeared at the top of Google’s search results, and you’re not alone. Traditional organic search traffic is down across muc...

Read Article
November 04, 2025

How to Rank on AI Search Engines in 2025: Practical LLMO Guide

blog
November 04, 2025

How to Rank on AI Search Engines in 2025: Practical LLMO Guide

Visibility in AI search engines is a delicate combination of on-page, off-page, and technical optimization. AI search platforms are as highly coveted as they are mysterious for...

Read Article
October 31, 2025

How to Measure Your Brand Sentiment in LLMs

blog
October 31, 2025

How to Measure Your Brand Sentiment in LLMs

Measuring online brand sentiment used to be fairly straightforward: you looked at mentions on social media and review sites, and that was that. But with large language models (L...

Read Article
October 29, 2025

How I Use Semrush to Identify AI Visibility Opportunities

blog
October 29, 2025

How I Use Semrush to Identify AI Visibility Opportunities

Optimizing for AI search is similar to plain old-fashioned SEO in many ways. They both require smart tracking and analysis to create a strategy that works for you. Generic best...

Read Article
October 27, 2025

How Many People Use AI? (Latest 2025 Data)

blog
October 27, 2025

How Many People Use AI? (Latest 2025 Data)

AI has been around longer than most realize, but consumer AI is a much newer trend. Today, over 65% of people use AI on a regular basis. This number has rapidly increased over t...

Read Article
October 24, 2025

Top Trending Topics (November 2025)

blog
October 24, 2025

Top Trending Topics (November 2025)

This is a list of the top 100 trending topics in the US right now. Note that the topics in this list aren’t fads (like new movies or video games). Instead, these are long-term t...

Read Article
October 23, 2025

How Two Entrepreneurs Used TikTok and Trends to Create a Viral Launch

blog
October 23, 2025

How Two Entrepreneurs Used TikTok and Trends to Create a Viral Launch

The COVID-19 pandemic is typically thought of as a time that was hard on business — and with good reason. Many brick-and-mortar stores struggled to stay afloat during lockdown,...

Read Article
October 21, 2025

How to Master Data Storytelling: Examples and Best Practices

blog
October 21, 2025

How to Master Data Storytelling: Examples and Best Practices

Content marketers face a growing visibility challenge. Traditional SEO blog posts are lost in a sea of similar content. And with AI overviews now summarizing much of the web, si...

Read Article
October 17, 2025

Top 9 Trend Radar Tools & Software

blog
October 17, 2025

Top 9 Trend Radar Tools & Software

There’s no shortage of trend radar tools available, but you’ve likely noticed that the trends they highlight can vary significantly. To help you identify the platforms that deli...

Read Article
October 16, 2025

10 Exploding Topics Alternatives for 2026

blog
October 16, 2025

10 Exploding Topics Alternatives for 2026

Exploding Topics is a trusted trend spotting platform — and the only tool tailor-made to track trends on the ascent. But it’s not the only option on the market. Whether you’re l...

Read Article
October 16, 2025

7 Top Gartner Competitors & Alternatives (2025)

blog
October 16, 2025

7 Top Gartner Competitors & Alternatives (2025)

Gartner is a leading research and advisory company that delivers technology insights and consulting services to business leaders. If you’re looking for trusted information on tr...

Read Article