YouTube Content Creator Statistics (2024)
Since launching in 2005, YouTube has grown to become the second-largest social media platform.
Millions of creators flock to the video-sharing platform with the largest channels drawing in millions of subscribers and billions of views.
We’ll take a deep dive into the biggest channels, creators, and videos below.
- Top YouTube Content Creator Stats
- Number of YouTube Creators
- Top YouTube Channels by Views
- Top YouTube Channels by Subscribers
- Top YouTubers by Earnings
- Most-Viewed YouTube Videos
Top YouTube Content Creator Stats
- There are around 60 million YouTube creators
- T-Series is the most-viewed YouTube channel (230 billion views)
- T-Series has the most YouTube subscribers (250 million)
- MrBeast is YouTube’s highest earner ($54 million)
- Baby Shark Dance is the most viewed YouTube video (over 13 billion views)
Number of YouTube Creators
According to Social Blade’s latest data, there are approximately 61.1 million YouTube creators.
Sources: Social Blade
Top YouTube Channels by Views
The most-viewed YouTube channel with around 239 billion combined views is T-Series.
India's largest Music Label & Movie Studio is well ahead of the competition, amassing approximately 67 billion more views than second-placed Cocomelon - Nursery Rhymes (172 billion).
However, the Cocomelon - Nursery Rhymes channel averages around 17 billion views per upload - the highest average among the top 10 channels by total views.
Here’s a closer look at the top 10 YouTube channels by total views:
|
Rank |
YouTube Channel |
Year Launched |
Uploads |
Dec 2023 Total Views |
|
1 |
T-Series |
2006 |
19,885 |
239 billion |
|
2 |
Cocomelon - Nursery Rhymes |
2006 |
1,041 |
172 billion |
|
3 |
SET India |
2006 |
122,630 |
155 billion |
|
4 |
Sony SAB |
2007 |
76,105 |
107 billion |
|
5 |
✿ Kids Diana Show |
2015 |
1,138 |
98 billion |
|
6 |
Like Nastya |
2016 |
852 |
95 billion |
|
7 |
Zee TV |
2005 |
150,304 |
83 billion |
|
8 |
Vlad and Niki |
2018 |
615 |
82 billion |
|
9 |
WWE |
2007 |
72,673 |
80 billion |
|
10 |
Colors TV |
2008 |
124,088 |
66 billion |
Accurate as of December 5, 2023.
Source: Social Blade
Top YouTube Channels by Subscribers
T-Series has recently amassed a over quarter of a billion subscribers - over 30 million more than any other channel.
MrBeast is ranked second with 215 million subscribers - 48 million ahead of YouTube Movies (177 million).
Here are the top 10 YouTube channels by number of subscribers:
|
Rank |
YouTube Channel |
Year Launched |
Subscribers (Oct 2023) |
Subscribers (Dec 2023) |
|
1 |
T-Series |
2006 |
250 million |
254 million |
|
2 |
MrBeast |
2012 |
184 million |
215 million |
|
3 |
YouTube Movies |
2010 |
174 million |
177 million |
|
4 |
Cocomelon - Nursery Rhymes |
2006 |
165 million |
168 million |
|
5 |
SET India |
2006 |
162 million |
165 million |
|
6 |
Music |
2015 |
119 million |
120 million |
|
7 |
✿ Kids Diana Show |
2015 |
114 million |
116 million |
|
8 |
PewDiePie |
2010 |
111 million |
111 million |
|
9 |
Like Nastya |
2016 |
107 million |
110 million |
|
10 |
Vlad and Niki |
2018 |
100 million |
105 million |
Source: Social Blade
Top YouTubers by Earnings
According to the latest data, MrBeast is YouTube’s top earner with estimated earnings of $54 million.
Jake Paul ($45 million) and Markiplier ($38 million) rank second and third.
Like Nastya has the highest net worth on the list ($320.9 million) - over 3x more than any other YouTuber featured.
Below are the top 21 YouTubers by estimated earnings:
|
Rank |
YouTuber(s) |
Estimated Earnings |
Net worth |
|
1 |
MrBeast |
$54 million |
$105 million |
|
2 |
Jake Paul |
$45 million |
$40 million |
|
3 |
Markiplier |
$38 million |
$35 million |
|
4 |
Rhett and Link |
$30 million |
$42 million |
|
5 |
Like Nastya |
$28.1 million |
$320.9 million |
|
6 |
Ryan Kaji |
$27 million |
$100 million |
|
7 |
Ninja |
$20 million |
$54 million |
|
8 |
Dude Perfect |
$20 million |
$50 million |
|
9 |
Logan Paul |
$18 million |
$45 million |
|
10 |
Preston |
$16 million |
$25 million |
|
11 |
DanTDM |
$16 million |
$35 million |
|
12 |
Smosh |
$14.5 million |
$12.5 million |
|
13 |
Blippi |
$14 million |
$16 million |
|
14 |
VanossGaming |
$13 million |
$25 million |
|
15 |
David Dobrik |
$13 million |
$20 million |
|
16 |
Jeffree Star |
$12.5 million |
$200 million |
|
17 |
KSI |
$12 million |
$20 million |
|
18 |
PewDiePie |
$12 million |
$40 million |
|
19 |
Lilly Singh |
$10.5 million |
$16 million |
|
20 |
James Charles |
$5 million |
$25 million |
|
21 |
Roman Atwood |
$2 million |
$14.5 million |
Source: The Money Ninja
Most-Viewed YouTube Videos
Baby Shark Dance is by far the most-viewed video on YouTube with an incredible 13.65 billion views.
The children's song has around 5 billion more views than second-placed Despacito (8.32 billion).
Perhaps unsurprisingly, the top 20 videos by views are entirely comprised of either songs, content for children, or both.
Here’s a breakdown of the top 20 YouTube videos by total views:
|
Rank |
Video |
Channel |
Total Views |
Publication Date |
|
1 |
Baby Shark Dance |
Pinkfong Baby Shark - Kids' Songs & Stories |
13.65 billion |
June 17, 2016 |
|
2 |
Despacito |
Luis Fonsi |
8.32 billion |
January 12, 2017 |
|
3 |
Johny Johny Yes Papa |
LooLoo Kids |
6.84 billion |
October 8, 2016 |
|
4 |
Bath Song |
Cocomelon – Nursery Rhymes |
6.4 billion |
May 2, 2018 |
|
5 |
Shape of You |
Ed Sheeran |
6.14 billion |
January 30, 2017 |
|
6 |
See You Again |
Wiz Khalifa |
6.09 billion |
April 6, 2015 |
|
7 |
Wheels on the Bus |
Cocomelon – Nursery Rhymes |
5.71 billion |
May 24, 2018 |
|
8 |
Phonics Song with Two Words |
ChuChu TV |
5.57 billion |
March 6, 2014 |
|
9 |
Uptown Funk |
Mark Ronson |
5.09 billion |
November 19, 2014 |
|
10 |
Learning Colors – Colorful Eggs on a Farm |
Miroshka TV |
5.01 billion |
February 27, 2018 |
|
11 |
Gangnam Style |
Psy |
4.96 billion |
July 15, 2012 |
|
12 |
Masha and the Bear – Recipe for Disaster |
Get Movies |
4.57 billion |
January 31, 2012 |
|
13 |
Dame Tu Cosita |
El Chombo |
4.48 billion |
April 5, 2018 |
|
14 |
Crazy Frog- Axel F |
Crazy Frog |
4.16 billion |
June 16, 2009 |
|
15 |
Sugar |
Maroon 5 |
3.97 billion |
January 14, 2015 |
|
16 |
Roar |
Katy Perry |
3.91 billion |
September 5, 2013 |
|
17 |
Counting Stars |
OneRepublic |
3.92 billion |
May 31, 2013 |
|
18 |
Baa Baa Black Sheep |
Cocomelon – Nursery Rhymes |
3.84 billion |
June 25, 2018 |
|
19 |
Waka Waka (This Time for Africa) |
Shakira |
3.78 billion |
June 4, 2010 |
|
20 |
Lakdi Ki Kathi |
Jingle Toons |
3.76 billion |
June 14, 2018 |
Source: Wikipedia
Conclusion
Indian entertainment, content for children, and music dominate the YouTube charts.
For more social media statistics, take a look at our other content: Top Trending YouTube Topics, Important Social Media Trends, and Top New Social Media Networks.
