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Top Trending YouTube Topics (July 2024)

by Josh Howarth
July 4, 2024

YouTube is the second largest social media platform, with 2.70 billion monthly active users.

With the shift to short-form content, YouTube has experienced fierce competition from platforms like TikTok. But YouTube still dominates the long-form video market and is the go-to place for educational, entertainment, and business content.

Here are some of the top trending topics on YouTube right now:

No. Keyword % Search Growth
1 Blox Fruits 5,800%
2 Maizen 860%
3 MrBeast 725%
4 Gametoons 8,600%
5 ASMR Shorts 9,600%
6 Brawl Stars 217%
7 Chess YouTube 193%
8 LankyBox 550%
9 Phonk 9,000%
10 YouTube Affiliate Marketing 96%
11 Virtual Court 2,600%
12 Restream 212%
13 YouTube Shorts 7,500%
14 PBD Podcast 8,700%
15 LoFi Music 335%
16 VTubers 1,250%
17 YouTube Hashtags 438%
18 Ms. Rachel 99x+
19 Mrwhosetheboss 1,425%
20 Try On Haul 400%
21 Youtube Join 82%
22 Gracie's Corner 8,000%
23 Youtube Automation  307%
24 Video Captions 236%
25 Temu Haul 7,600%
26 Dark Feminine 1,367%
27 Like Nastya 521%
28 Deepfake AI 914%
29 Ugc Marketing 333%
30 Danny Go 689%
31 YouTube Dropshipping 256%
32 Faceless YouTube Channel 9,200%
33 Cocomelon Songs 125%

We’ve also highlighted some of the most notable YouTube trends listed below. We’ll explain why they are trending and the level type of viewership they generate.

1. YouTube Shorts

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5-year search growth: 7,500%

Search growth status: Exploding

Description: YouTube Shorts is a short-form content platform that displays vertical videos 60 seconds in length or less. The shift to short-form content to compete with platforms like TikTok has caused big brands like YouTube to innovate. Shorts crossed 70 billion daily views in February 2024.

2. Try On Haul

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5-year search growth: 400%

Search growth status: Exploding

Description: A Try On Haul is a video style where an influencer receives a “haul” of clothing from a brand to promote. In the video, the creator tries on the clothing and shares opinions about the brand. On YouTube, the creator places links to each clothing item in the video description so viewers can purchase an item they like.

3. Lofi Music

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5-year search growth: 335%

Search growth status: Exploding

Description: Lofi music (low-fidelity music) is a subgenre of electronic music recorded with imperfections like background noise to aid with concentration and relaxation. Lofi music can increase focus while studying or performing deep concentration work tasks. Lofi Girl is the most subscribed Lofi music channel, with 14.2 million subscribers.

4. ASMR Shorts

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5-year search growth: 9,600%

Search growth status: Exploding

Description: ASMR Shorts on YouTube are brief videos, typically under one minute, that provide quick triggers, soothing sounds, or long-form video previews of popular ASMR creators. YouTube ASMR creators use ASMR Shorts to test out different clips and expand their reach with the platform's viral-friendly algorithm.  

5. Blox Fruits

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5-year search growth: 5,800%

Search growth status: Regular

Description: Blox Fruits is a Roblox game inspired by the anime series One Piece. It’s become popular on the YouTube platform as creators share game tutorials, progress, and other interesting clips to help viewers become better players. This popular game has reached over 14 billion visits since its 2019 launch.

6. VTubers

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5-year search growth: 1,250%

Search growth status: Regular

Description: VTubers (Virtual YouTubers) are content creators who use digital avatars while streaming to their audience. Instead of showing their face, they build their brand around the avatar. Gawr Gura, a top-earning VTuber, has earned over $1 million in Super Chat Revenue.

7. Faceless Youtube Channel

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5-year search growth: 9,200%

Search growth status: Exploding

Description: A faceless YouTube channel is when the creator doesn't show their face in the videos. Creators remain anonymous for privacy and to avoid public exposure. It's also a way to put more focus on the content itself than the creator. 

8. Gracie's Corner

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5-year search growth: 8,000%

Search growth status: Regular

Description: Gracie's Corner is an educational YouTube channel for kids. Each video uses catchy songs to teach children things like the alphabet, counting, etc. The channel has grown to over 3.7 million subscribers in only three years. 

9. LankyBox

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5-year search growth: 550%

Search growth status: Regular

Description: LankyBox is a YouTube channel that features Justin Kroma and Adam McArthur. They produce animated videos, music videos, gaming content, and comedy skits. The channel has 37.8 million subscribers and over 42.9 billion views.

10. GameToons

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5-year search growth: 8,600%

Search growth status: Regular

Description: GameToons is a fast-growing YouTube channel that makes animated cartoon parodies of popular games. In only three years, the channel has grown to 11.4 million subscribers and over 4.1 billion views. 

Conclusion

This concludes our list of trending topics on YouTube.

You can see, many of these trends are long-term topics to pay attention to. We will continue to monitor YouTube platform trends and update this list regularly.