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Top Trending YouTube Topics (March 2025)

by Josh Howarth
Last Updated: March 26, 2025

YouTube gets around 79 billion visits each month, making it one of the world's most popular websites. 

With the shift to short-form content, YouTube has experienced fierce competition from platforms like TikTok.

But YouTube still dominates the long-form video market and is the go-to place for educational, entertainment, and business content.

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Here are some of the top trending topics on YouTube right now:

No.Keyword% Search Growth
1Blox Fruits3,900%
2MrBeast356%
3Gametoons9,600%
4Chess YouTube189%
5YouTube Summarizer9,800%
6Phonk1,500%
7TLDR YouTube300%
8Virtual Court614%
9ChatGPT for YouTube99x+
10YouTube Shorts3,650%
11PBD Podcast5,600%
12Lofi Music83%
13VTubers316%
14YouTube Hashtags154%
15Ms. Rachel2,767%
16Mrwhosetheboss135%
17Try On Haul141%
18Soulslike1,160%
19Gracie's Corner5,600%
20YouTube Automation 265%
21Video Captions86%
22Temu Haul3,500%
23Dark Feminine744%
24Like Nastya95%
25Deepfake AI1,950%
26UGC Marketing229%
27Danny Go1,038%
28YouTube Dropshipping72%
29Faceless YouTube Channel8,176%
30Cocomelon Songs126%

We’ve highlighted some of the most notable YouTube trends, listed below. We’ll explain why they are trending and the level type of viewership they generate.

1. YouTube Shorts

Graph showing search interest in YouTube Shorts

5-year search growth: 3,650%

Search growth status: Exploding

Description: YouTube Shorts is a short-form content platform that displays vertical videos 60 seconds in length or less. The shift to short-form content to compete with platforms like TikTok has caused big brands like YouTube to innovate.

With TikTok facing an uncertain future in the US, many creators are cross-posting their short-form videos to YouTube.

Shorts crossed 70 billion daily views in February 2024.

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2. Try On Haul

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5-year search growth: 141%

Search growth status: Regular

Description: A try-on haul is a video style where an influencer receives a “haul” of clothing from a brand to promote. In the video, the creator tries on the clothing and shares opinions about the brand. On YouTube, the creator places links to each clothing item in the video description so viewers can purchase an item they like.

3. Lofi Music

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5-year search growth: 83%

Search growth status: Regular

Description: Lofi music (low-fidelity music) is a subgenre of electronic music recorded with imperfections like background noise to aid with concentration and relaxation. Lofi music can increase focus while studying or performing deep concentration work tasks. Lofi Girl is the most subscribed Lofi music channel, with around 15 million subscribers.

4. ChatGPT for YouTube

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5-year search growth: 99x+

Search growth status: Exploding

Description: A free Chrome Extension that provides instant access to video summaries on YouTube, enabling users to quickly understand video content. This tool differentiates itself by offering concise summaries that save users time, making it easier to consume large amounts of information efficiently.

The primary target demographic includes frequent YouTube users, students, and professionals looking to optimize their video-watching experience.

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5. Blox Fruits

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5-year search growth: 3,900%

Search growth status: Regular

Description: Blox Fruits is a Roblox game inspired by the anime series One Piece. It’s become popular on the YouTube platform as creators share game tutorials, progress, and other interesting clips to help viewers become better players. This popular game has reached over 14 billion visits since its 2019 launch.

6. VTubers

Graph showing search interest in VTubers

5-year search growth: 316%

Search growth status: Regular

Description: VTubers (Virtual YouTubers) are content creators who use digital avatars while streaming to their audience. Instead of showing their face, they build their brand around the avatar. Gawr Gura, a top-earning VTuber, has earned over $1 million in Super Chat Revenue.

7. Faceless YouTube Channel

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5-year search growth: 7,100%

Search growth status: Regular

Description: A faceless YouTube channel is a channel that does not show the creator's face in the content. Creators remain anonymous for privacy and to avoid public exposure. It's also a way to put more focus on the content itself than the creator. 

8. Video Captions

Graph showing search interest in video captions

5-year search growth: 86%

Search growth status: Exploding

Description: Textual representations of the audio content in a video, including dialogue, sound effects, and music. They provide additional or interpretive information for viewers, particularly those who are deaf or hard of hearing, and can be either closed (toggleable) or open (always visible).

Video captions are essential for accessibility and inclusivity, benefiting individuals with hearing impairments and those who prefer or need text-based content.

9. Virtual Court

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5-year search growth: 614%

Search growth status: Exploding

Description: A judicial proceeding conducted online rather than in a physical courtroom, utilizing videoconferencing technology and other digital tools. Virtual courts enable judges, lawyers, and defendants to participate remotely, often using platforms like Zoom for hearings and YouTube for webcasting.

This approach aims to enhance accessibility and efficiency in the judicial process, benefiting individuals who may face barriers to attending in-person court sessions.

10. UGC Marketing

graph showing search interest in UGC marketing

5-year search growth: 229%

Search growth status: Exploding

Description: User-Generated Content (UGC) marketing is a strategy that leverages content created by customers or users of a brand, such as reviews, testimonials, social media posts, videos, and photos. This approach is valued for its authenticity and trustworthiness, as it comes from real users rather than the brand itself, helping to build community, increase engagement, and drive conversions.

UGC marketing primarily benefits brands looking to enhance their credibility and engagement by utilizing the creativity and experiences of their user base.

Key Takeaways

Despite competition from newer social media sites, YouTube remains the world's largest social media platform, with 3.9 billion monthly active users.

For more YouTube statistics, check out:

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Written By

Josh Howarth

Co-Founder & CTO

Josh is the Co-Founder and CTO of Exploding Topics. Josh has led Exploding Topics product development from the first line of co... Read more