Articles on the latest trends.
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How I Used Context Engineering to Complete Marketing Tasks 3x Faster
How I Used Context Engineering to Complete Marketing Tasks 3x Faster
Context engineering is the practice of designing prompts, inputs, or environments to optimize how large language models (LLMs) interpret and respond to information. It guides AI...
How to Optimize for Google Discover in 2025 [Tips, Examples, & Data]
How to Optimize for Google Discover in 2025 [Tips, Examples, & Data]
Google Discover is a fantastic source of qualified traffic for many publishers and blogs. Discover uses a searchless interface that automatically surfaces relevant articles matc...
SE Ranking vs. Ahrefs: Agency Review for 2025
SE Ranking vs. Ahrefs: Agency Review for 2025
SEO is undergoing a major shift, driven by the rise of generative AI and dramatic ranking upheavals from recent Google algorithm updates. If you’re like me, you’re interested in...
45+ NEW Artificial Intelligence Statistics (January 2026)
45+ NEW Artificial Intelligence Statistics (January 2026)
This is a list of up-to-date artificial intelligence stats for 2026. From ChatGPT to autonomous vehicles, AI is one of the most exciting (and controversial) technology trends in...
Internal Linking: New Guide for 2025
Internal Linking: New Guide for 2025
This is a NEW guide to internal linking for SEO in 2025. So if you want an easy way to get: More traffic Higher rankings More conversions Then you should get a ton of value fr...
The Complete Guide to SEO for Small Businesses (2025)
The Complete Guide to SEO for Small Businesses (2025)
In my work as a consultant, I talk to many small business owners who feel overwhelmed by the idea of tackling website SEO improvements. The reasons for this overwhelm are myriad...
How to Measure SEO Performance in 2025
How to Measure SEO Performance in 2025
SEO produces a ton of data that you can use to measure your progress over time. The challenge is that you can fall into the trap of tracking too many variables. The key is focus...
Future of Search: Why LLMs Will Drive 75% of Revenue by 2028
Future of Search: Why LLMs Will Drive 75% of Revenue by 2028
Large Language Model (LLM) search is quickly changing how users access information online, posing both new opportunities and challenges for marketers. Semrush conducted a study...
Demographic transition statistics in the US and worldwide (2025)
Demographic transition statistics in the US and worldwide (2025)
Demographic transition refers to the reduction in birth and death rates, resulting in a population that gets steadily older over time and eventually begins to decline. The model...
What does post-pandemic consumer behavior look like in 2025?
What does post-pandemic consumer behavior look like in 2025?
The COVID-19 pandemic turned society upside down. Lockdowns and restrictions radically changed consumer behavior, and experts predicted that things would never go back to the wa...
How (and when) to Perform an SEO Competitor Analysis for Free
How (and when) to Perform an SEO Competitor Analysis for Free
Are there any free SEO competitor analysis tools that are useful for pro marketers? Yes, there are a few. But definitions of “free” vary. Free tools typically fall into three ca...
Surfer SEO vs. Semrush: 2025 Review for Agencies
Surfer SEO vs. Semrush: 2025 Review for Agencies
Looking for tools that can help you navigate the remarkable AI and SEO changes underway? Google's Helpful Content Update devastated sites built on rigid SEO playbooks, while AI...