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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
FILTER BY:
5 years
fitness
Nutrisense
14.8K
Volume
+680%
Growth
Company that develops a monitoring device and mobile application designed to personalize nutrition. Nutrisense provides continuous glucose monitoring devices, along with tools for tracking meals, activities, and fasting, enabling users to understand their metabolism better and take control of their health. The primary target demographic includes individuals seeking to optimize their dietary habits and improve overall health through personalized data insights.
peaked
Knee massager
22.2K
Volume
+673%
Growth
A device designed to alleviate knee pain and discomfort through a combination of heat, vibration, and sometimes red light therapy. It is portable, often hands-free, and rechargeable, making it convenient for regular use, with prices ranging from approximately $37.99 to $169.95 depending on the features and brand. This product is particularly beneficial for individuals suffering from chronic knee pain, arthritis, or those recovering from knee injuries.
exploding
Pre workout gummies
9.9K
Volume
+669%
Growth
Convenient form of pre-workout supplements that typically contain ingredients like caffeine, amino acids, and theanine. These gummies are designed to enhance performance, energy, and focus during workouts, differentiating themselves from traditional powders and drinks by offering a portable and easy-to-consume option. They are primarily marketed towards adults who engage in regular physical exercise and seek a quick, effective boost before their workouts.
exploding
EMS Massager
5.4K
Volume
+660%
Growth
An EMS (Electrical Muscle Stimulation) Massager uses electrical impulses to stimulate muscle contractions. These devices are commonly used for pain relief, muscle relaxation, and improved circulation, often featuring adjustable intensity levels and various massage modes for personalized therapy. EMS massagers are particularly beneficial for individuals seeking non-invasive methods to manage pain, enhance muscle recovery, and improve overall muscle health.
peaked
Boxing machine
40.5K
Volume
+640%
Growth
A device used for training and entertainment purposes, typically consisting of a punching bag or target that users strike to measure their punching power, speed, and accuracy. Different types of boxing machines include arcade versions for amusement, training machines for athletes, and smart machines with Bluetooth connectivity for performance tracking. These machines are beneficial for both fitness enthusiasts and professional athletes looking to improve their boxing skills.
exploding
Ebike seat
2.9K
Volume
+610%
Growth
An e-bike seat is a component designed to provide comfort and support to the rider while using an electric bicycle. These seats come in various types, including comfort saddles, performance saddles, gel saddles, suspension saddles, cut-out saddles, and leather saddles, each catering to different riding styles and comfort preferences with features like extra padding, gel inserts, built-in suspension, and pressure-relief cut-outs. E-bike seats are particularly beneficial for e-bike riders seeking enhanced comfort and support during their rides, whether for commuting, leisure, or performance cycling.
exploding
Beet root supplement
170
Volume
+610%
Growth
Dietary product derived from beetroot, often available in powder form, containing essential micronutrients and phytonutrients. It is known for potential health benefits such as reducing inflammation, lowering blood pressure, and improving gut health, making it a versatile addition to various foods like sauces, smoothies, and doughs. Beetroot supplements are primarily targeted at health-conscious individuals seeking to enhance their cardiovascular, digestive, and overall well-being through natural means.
exploding
Modern football technology
170
Volume
+600%
Growth
Modern football technology encompasses a range of advancements aimed at improving player performance, safety, and strategic decision-making. Key technologies include wearable tech for tracking real-time data, in-game analytics for performance insights, tactical software for match preparation, video analysis for technique improvement, and smart equipment for detailed data on player movements and ball dynamics. These innovations primarily benefit players, coaches, and teams by making the game more strategic, data-driven, and safer.
regular
lifepro
40.5K
Volume
+592%
Growth
Company that offers a range of fitness and recovery equipment, particularly focusing on vibration plates designed for joint relief, muscle relief, strength boost, and overall fitness. LifePro differentiates itself by providing well-reviewed products that come with a 30-day return policy, ensuring customer satisfaction and confidence in their purchases. The target demographic includes individuals seeking effective fitness and recovery solutions, particularly those with joint or muscle issues, as well as fitness enthusiasts looking to enhance their workout routines.
exploding
Ebike bag
1.3K
Volume
+569%
Growth
Specialized bags designed for use with electric bikes, often featuring waterproof materials, durability, and additional functionalities like reflectors, rain covers, and shoulder straps. These bags provide value by allowing users to carry items securely on their bikes or store and transport folding models efficiently. Ebike bags are particularly beneficial for electric bike owners who need reliable and convenient storage solutions for their commuting or recreational needs.
exploding
voltrx
1.9K
Volume
+567%
Growth
Brand specializing in electric shaker bottles designed for mixing protein shakes and other beverages. Their products feature electric motors for efficient mixing, USB rechargeable batteries, and are made from BPA-free materials, differentiating them from traditional shaker bottles. These products are targeted at fitness enthusiasts and individuals who regularly consume protein shakes and other mixed beverages.
exploding
yosuda
10
Volume
+509%
Growth
Brand that offers a range of fitness equipment, particularly indoor cycling bikes, including full-sized stationary bikes and compact under-desk exercise bikes. Yosuda's products are well-reviewed for their durability, ease of use, and affordability, making them a popular choice for home fitness enthusiasts. The brand primarily targets individuals looking to maintain or improve their fitness levels from the comfort of their homes.
regular
Yumuuv
880
Volume
+500%
Growth
Team wellness app designed to organize various types of workplace wellness challenges. The platform aims to increase happiness and engagement among employees by providing structured wellness activities and tracking progress. Yumuuv is primarily targeted at companies looking to enhance employee well-being and foster a healthier, more engaged workforce.
peaked
Compression boots
22.2K
Volume
+488%
Growth
Compression boots are therapeutic devices designed to enhance blood flow in the legs, aiding in the efficient elimination of waste products from the body. They are commonly used in sports recovery and physical therapy to reduce muscle soreness and improve circulation, distinguishing themselves by their ability to provide targeted compression therapy. These boots are particularly beneficial for athletes, individuals undergoing physical rehabilitation, and those seeking to improve leg circulation.
exploding
Copenhagen plank
40.5K
Volume
+488%
Growth
Exercise that is useful for strengthening the hip adductors and the outer thighs. It helps reduce soreness and is beneficial for lateral-style movements, playing a role in protecting various joints in the leg and preventing injuries. The Copenhagen plank is particularly beneficial for athletes and individuals looking to enhance their lower body strength and stability.
exploding
Pelvic wand
12.1K
Volume
+467%
Growth
Therapeutic device used for pelvic floor muscle therapy, designed to release trigger points and tender points to alleviate pain and discomfort. The device is available in various versions, including those with temperature therapy and vibration features, providing additional therapeutic benefits. It is primarily targeted at individuals experiencing pelvic pain or discomfort, often recommended by healthcare professionals for pelvic floor rehabilitation.
peaked
Protein bagel
27.1K
Volume
+456%
Growth
A protein bagel is a type of bagel that is fortified with additional protein, typically from sources like whey protein, pea protein, or soy protein. These bagels are designed to provide a higher protein content than traditional bagels, making them a popular choice for individuals seeking to increase their protein intake for muscle building, weight management, or overall nutritional balance. Protein bagels are particularly targeted at fitness enthusiasts, athletes, and health-conscious consumers looking for a convenient and tasty way to boost their protein consumption.
exploding
Infrared Sauna Blanket
9.9K
Volume
+456%
Growth
A wellness device that uses infrared radiation to generate heat, mimicking the effects of a traditional sauna. Infrared sauna blankets are designed to improve blood circulation, enhance metabolism, and provide relaxation benefits, often considered more effective than traditional saunas due to deeper tissue penetration. These blankets are primarily targeted at individuals seeking health and wellness benefits, including improved circulation, detoxification, and relaxation.
exploding
Chair Yoga
110K
Volume
+456%
Growth
This gentle form of yoga is practiced while sitting on a chair or using a chair for support, making it accessible for people with limited mobility, including seniors and individuals with disabilities. It helps improve flexibility, strength, balance, and mental well-being by adapting traditional yoga poses to be performed with the aid of a chair. Chair yoga is particularly beneficial for those seeking a low-impact exercise option that enhances physical and mental health without the need for extensive movement or balance.
exploding
Grip socks
201K
Volume
+453%
Growth
Specialized socks designed to provide better traction and stability. They are commonly used in sports like football to reduce foot movement within the shoe, which decreases friction and the likelihood of developing blisters. This can be particularly beneficial during long training sessions or matches, as it helps maintain comfort and performance.
exploding
Push up board
60.5K
Volume
+441%
Growth
A fitness tool designed to help users perform push-ups with proper form and alignment. It features clearly marked hand placements that guide users to maintain the correct position, ensuring that their hands are in line with their shoulders and wrists for optimal joint alignment. This helps activate different muscle groups in the arms and can enhance the effectiveness of the exercise.
exploding
Barefoot shoes
550K
Volume
+427%
Growth
Footwear designed to mimic the natural shape and function of the human foot, often featuring a wide toe box, minimal cushioning, and a flexible sole. These shoes aim to promote natural movement, improve posture, enhance balance, and strengthen foot muscles, differentiating them from traditional footwear. Barefoot shoes are popular among individuals seeking to improve their natural walking or running gait and reduce the risk of injuries associated with conventional shoes.
exploding
Jayflex
1.9K
Volume
+418%
Growth
A company specializing in innovative fitness equipment aimed at enhancing health and well-being. Jayflex is known for products like the CrossGrips, a compact pull-up bar for door frames, and the Hyperbell, a converter that transforms dumbbells into a barbell or kettlebell, offering versatile home workout solutions. The primary target demographic includes fitness enthusiasts and individuals seeking convenient and adaptable home exercise equipment.
exploding
PPL split
12.1K
Volume
+406%
Growth
The PPL split is a workout routine that divides exercises into three categories: Push, Pull, and Legs. This structure allows for targeted muscle group training on different days, enhancing balanced muscle development and recovery. It is particularly beneficial for fitness enthusiasts looking to optimize their strength training regimen.
exploding
Jaw trainer
22.2K
Volume
+400%
Growth
Devices designed to exercise and strengthen the jaw muscles, potentially shaping the jawline and reducing double chin fat. Jaw trainers come in various forms, such as silicone exercisers and fitness balls, and offer different resistance levels to cater to individual needs. These devices are primarily targeted at individuals looking to enhance their facial aesthetics and improve muscle tone in the jaw area.
exploding
Beef liver powder
1K
Volume
+400%
Growth
Supplement derived from beef liver, known for its high content of CoQ10, which supports cardiovascular and vascular health, and helps regulate blood pressure. It also offers benefits such as improved sperm and egg quality, enhanced endurance, and reduced inflammation, making it a valuable addition to a health-conscious diet. This supplement is particularly beneficial for individuals seeking to improve their overall health, athletes looking to boost performance, and those with specific cardiovascular concerns.
exploding
Puppy yoga
74K
Volume
+358%
Growth
Puppy yoga is a unique form of yoga that incorporates puppies into the practice. Participants perform traditional yoga poses while puppies roam around, interact, and sometimes playfully interrupt the poses, creating a joyful and serene atmosphere. This activity is particularly appealing to yoga enthusiasts and animal lovers who seek a fun and relaxing experience that also provides an opportunity for bonding with puppies.
exploding
Smart ring
246K
Volume
+348%
Growth
Advanced wearable devices designed to monitor health and fitness metrics such as heart rate, sleep patterns, and physical activity. Smart rings like the Oura Ring and Motiv Ring differentiate themselves by offering compact, unobtrusive designs with comprehensive tracking capabilities, often integrating with mobile apps for detailed analytics. These devices are particularly beneficial for health-conscious individuals, athletes, and fitness enthusiasts seeking to optimize their performance and well-being.
exploding
Smart home gym
12.1K
Volume
+347%
Growth
Fitness systems that integrate technology to provide interactive and personalized workout experiences at home. These systems often include features like virtual personal trainers, on-demand workout classes, and real-time performance tracking, differentiating themselves with connectivity and advanced analytics. They are primarily targeted at fitness enthusiasts who prefer the convenience of exercising at home with the guidance and motivation of digital tools.
exploding
Whoop
1M
Volume
+335%
Growth
Wearable health and fitness tracker that provides continuous monitoring of various health metrics, including heart rate, sleep, calories, stress levels, exercise duration, and blood oxygen saturation. The latest model, Whoop 4.0, is compatible with Android and iOS devices and typically comes with a subscription service for extended use, differentiating itself with its comprehensive data analytics and personalized insights. Whoop is primarily targeted at athletes, fitness enthusiasts, and individuals seeking detailed health and performance tracking.
exploding
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