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Food Trends
The tastiest trends in food, beverages, cooking and nutrition.
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5 years
food
Mushlabs
480
Volume
+700%
Growth
A biotechnology company specializing in the cultivation and harvesting of mycelium, a type of mushroom root. The company leverages mycelium as a versatile ingredient to create sustainable and planet-friendly meals, differentiating itself by focusing on eco-friendly food production. The primary target demographic includes the food industry and environmentally conscious consumers seeking sustainable food alternatives.
peaked
TasteAtlas
49.5K
Volume
+675%
Growth
Experiential travel online guide that focuses on traditional food, offering a comprehensive collection of traditional dishes, local ingredients, and authentic restaurants from around the world. TasteAtlas differentiates itself by collating authentic recipes, food critic reviews, and research articles about popular ingredients and dishes, providing a rich resource for culinary enthusiasts. The platform primarily targets food lovers, travelers, and culinary researchers interested in exploring and experiencing traditional cuisines globally.
peaked
Chomps
165K
Volume
+669%
Growth
Brand founded by Pete Maldonado and Rashid Ali in 2012, specializing in high-quality, great-tasting meat snacks. Chomps differentiates itself by being minority-owned and operated, focusing on providing nutritious and flavorful snack options made from sustainably sourced ingredients. The brand primarily targets health-conscious consumers and individuals seeking convenient, protein-rich snack alternatives.
exploding
Blue matcha
18.1K
Volume
+669%
Growth
A vibrant blue infusion made from the ground petals of Butterfly Pea flowers, also known as Clitoria ternatea. Unlike traditional green matcha, which is made from powdered tea leaves, blue matcha offers a unique color and is often used for its visual appeal and potential health benefits, such as antioxidants. It is popular among health enthusiasts and those looking to add a visually striking element to their beverages and recipes.
exploding
Swedish candy
165K
Volume
+663%
Growth
Swedish confectionery is renowned for its distinctive flavors, such as salty licorice, peppermint sticks, and car-shaped gummies, alongside a variety of chocolate treats. It stands out with popular items like Saltlakrits, Polkagris, Bilar, Daim, Marabou, Plopp, and Kex, offering a diverse range of taste experiences. This candy tradition, often enjoyed during 'lördagsgodis' or Saturday candy, appeals to both children and adults who appreciate unique and flavorful sweets.
exploding
Once Upon a Farm
74K
Volume
+650%
Growth
Company founded in 2015 by Cassandra Curtis and Ari Raz that offers organic, non-GMO, and dairy-free snacks and baby food. It provides cold-pressed pouches and plant-rich meals for babies, toddlers, and big kids, differentiating itself by focusing on nutritious, convenient, and delicious options. The target demographic includes health-conscious parents seeking high-quality, organic food products for their children.
exploding
fairlife
135K
Volume
+645%
Growth
Chicago-based dairy company known for producing great-tasting, nutrition-rich, and value-added dairy products. The company focuses on providing high-quality milk and other dairy products that are designed to nourish consumers, differentiating itself through its ultra-filtered milk, which offers higher protein and lower sugar content compared to regular milk. Fairlife primarily targets health-conscious consumers and families seeking nutritious and flavorful dairy options.
exploding
Pig butchering
2.6K
Volume
+617%
Growth
A type of long-term scam and investment fraud in which the victim is gradually lured into making increasing contributions, often through a combination of social engineering and psychological manipulation. The scammer builds a relationship with the victim over time, gaining their trust before convincing them to invest more and more money, which is ultimately stolen. This scam primarily targets individuals who are susceptible to emotional manipulation and are looking for investment opportunities.
exploding
Pear ketchup
50
Volume
+600%
Growth
Condiment made from pears, often used as an alternative to tomato or BBQ sauce. It includes ingredients like Anjou pears, clarified butter or vegetable oil, sweet onion, and clear apple juice, providing a unique flavor profile that differentiates it from traditional ketchups. Pear ketchup is particularly appealing to individuals following dietary or health-conscious approaches, as mentioned in Sue Dengate's 'Fed Up' book.
peaked
True oysters
170
Volume
+600%
Growth
Marine bivalve mollusks belonging to the family Ostreidae, known for their irregularly shaped shells. True oysters are ecologically significant for their role in water filtration and economically valuable as a food source. They are primarily targeted by the seafood industry and environmental conservationists.
regular
Pirpos
27.1K
Volume
+586%
Growth
Pirpos, likely a misspelling or variation of 'piropo,' is a Spanish term for a compliment or flattery. Typically, it involves a remark made to someone, often in a romantic or admiring context, to express admiration or affection. Pirpos are commonly directed towards individuals to make them feel appreciated or attractive.
exploding
Baby Guinness
33.1K
Volume
+580%
Growth
Shooter-style cocktail that resembles a miniature glass of Guinness stout but contains no actual Guinness beer. It is crafted by layering Irish cream on top of coffee liqueur, creating a visually appealing drink that mimics the appearance of a pint of stout. This cocktail is popular among those who enjoy sweet, creamy drinks and is often served at social gatherings and parties.
peaked
Conveyor belt sushi
110K
Volume
+575%
Growth
A type of sushi restaurant where plates of sushi are placed on a rotating conveyor belt that moves past diners. This system allows customers to pick up the dishes they want as they pass by, with pricing often determined by the color or pattern of the plates. Conveyor belt sushi is popular among individuals seeking a quick, interactive, and varied dining experience.
regular
Local Kitchens
20
Volume
+569%
Growth
A multi-brand restaurant that collaborates with top chefs and popular restaurants to offer a diverse selection of dishes in one location. Local Kitchens provides options for takeout, delivery, or dine-in, featuring a variety of favorites from well-known eateries, making it convenient for customers to enjoy multiple cuisines in one place. This concept primarily targets food enthusiasts and busy individuals looking for a variety of high-quality dining options without the need to visit multiple restaurants.
exploding
Magic mushroom chocolate
14.8K
Volume
+550%
Growth
A type of chocolate infused with psilocybin mushrooms, known for their psychoactive effects. These chocolates have been linked to significant health warnings and reports of severe illnesses and hospitalizations. The FDA advises against their consumption due to safety concerns.
exploding
Bibigo
49.5K
Volume
+533%
Growth
A brand specializing in Korean cuisine, offering a variety of food products such as dumplings, sauces, and ready-to-eat meals. Owned by CJ CheilJedang, a South Korean food company, it aims to deliver authentic Korean flavors globally, known for high-quality ingredients and convenience. The brand primarily targets consumers interested in Korean cuisine and those seeking quick, flavorful meal options.
exploding
dine-in
33.1K
Volume
+533%
Growth
Dine-in services refer to the option of consuming prepared food on the premises of the restaurant where it is made. This involves customers sitting at tables within the restaurant to enjoy their meals, providing a more immersive and social dining experience compared to takeout or delivery. Dine-in services are particularly appealing to individuals and groups seeking a leisurely meal with the ambiance and service provided by the restaurant staff.
peaked
High protein yogurt
33.1K
Volume
+525%
Growth
This yogurt variant is crafted to deliver a higher protein content than standard yogurt options. It serves as a convenient source of protein for those aiming to support muscle growth, manage weight, or enhance overall nutritional intake. The primary consumers of high protein yogurt are fitness enthusiasts, health-conscious individuals, and those seeking dietary protein supplementation.
exploding
Aphrodisiac chocolate
40.5K
Volume
+525%
Growth
Aphrodisiac chocolate is a type of chocolate believed to enhance sexual desire and performance. It often includes ingredients like Peruvian maca, chilies, and cinnamon, which are known for their stimulating effects on the circulatory system and vitality. This product is primarily targeted at individuals looking to boost their sexual health and overall vitality through natural means.
exploding
Carnivore diet
673K
Volume
+522%
Growth
The Carnivore diet is a dietary plan that involves consuming only animal products, such as meat, fish, eggs, and some dairy products. It excludes all plant-based foods, including fruits, vegetables, grains, nuts, and seeds, and is claimed to offer benefits like weight loss, improved mental clarity, and reduced inflammation. This diet primarily targets individuals seeking a high-protein, low-carbohydrate regimen, but it is controversial among health experts due to concerns about its long-term sustainability and potential health risks.
exploding
Demerara Sugar
74K
Volume
+518%
Growth
A type of unrefined sugar with large grains and a pale amber color, named after the Demerara region in Guyana. It retains some natural molasses, giving it a distinctive flavor and is often used as a topping for baked goods, in coffee, and in recipes requiring a crunchy texture and molasses flavor. Demerara sugar is particularly popular among bakers and coffee enthusiasts who appreciate its unique taste and texture.
regular
Fishwife
33.1K
Volume
+518%
Growth
An archaic term that originally referred to a woman who sells or works with fish, essentially a female fishmonger. Over time, it has also taken on a derogatory meaning, describing a vulgar, abusive, or nagging woman with a loud, unpleasant voice. In some regional dialects, such as Geordie, it can also refer to a person, especially a woman, with poor personal hygiene.
exploding
Marleybones
3.6K
Volume
+500%
Growth
Sustainable dog food subscription service that delivers highly nutritious and tailor-made plans directly to your doorstep. It is notable for being the world's first and only dog food company with a guaranteed net-zero plastic footprint, differentiating itself through its commitment to environmental sustainability. Marleybones primarily targets environmentally conscious pet owners who seek high-quality, personalized nutrition for their dogs.
regular
Japan trip
27.1K
Volume
+500%
Growth
A journey to Japan offers a diverse experience with visits to major cities such as Tokyo, Kyoto, and Osaka, each providing a mix of cultural, historical, and modern attractions. Travelers can explore ancient temples, vibrant cityscapes, and natural landscapes, gaining insight into Japan's rich heritage and contemporary lifestyle. This type of trip is ideal for tourists interested in experiencing a blend of tradition and modernity, appealing to those who appreciate cultural exploration and scenic beauty.
exploding
Atmosfy
18.1K
Volume
+500%
Growth
Platform that allows users to explore dining, nightlife, experiences, hotels, and more through engaging 10-second videos. It features content from local experts and passionate visitors, helping users navigate the best options their city has to offer through short, informative videos. Atmosfy is particularly useful for travelers and locals looking to discover new and exciting places in their city.
peaked
Nattokinase
165K
Volume
+500%
Growth
An enzyme extracted from natto, a traditional Japanese food made from fermented soybeans. Known for its potential health benefits, particularly in cardiovascular health, it helps in breaking down blood clots and improving blood flow, which can reduce the risk of heart disease and stroke. Often used as a dietary supplement for its fibrinolytic (clot-dissolving) properties, it is targeted at individuals seeking to improve their cardiovascular health.
exploding
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Sfbebd mfek
9.9K
Volume
+488%
Growth
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exploding
Beef birria
14.8K
Volume
+488%
Growth
Beef Birria is a traditional Mexican stew made with beef that is slow-cooked in a flavorful broth of chilies, spices, and herbs. This dish is known for its rich, savory taste and tender, juicy meat, often served with tortillas, onions, cilantro, and lime. Beef Birria is popular among those who enjoy hearty, spicy Mexican cuisine, particularly in regions with a strong Mexican culinary influence.
exploding
Seasoning bomb
590
Volume
+488%
Growth
A seasoning bomb is a culinary product designed to enhance the flavor of dishes by providing a concentrated mix of spices and herbs. These bombs are typically pre-measured and compact, allowing for easy and consistent seasoning without the need to measure individual spices. Seasoning bombs are ideal for home cooks and busy individuals looking for a convenient way to add robust flavors to their meals with minimal effort.
exploding
Stem chocolate
390
Volume
+488%
Growth
Company focused on breaking the stigma around medical magic mushrooms by offering psilocybin-infused chocolates. Stem Psilocybin Chocolates aims to educate consumers about the health benefits of psilocybin, the active compound in magic mushrooms, through their product offerings. The target demographic includes individuals interested in alternative health treatments and those curious about the potential therapeutic benefits of psilocybin.
exploding
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