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Food Trends
The tastiest trends in food, beverages, cooking and nutrition.
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5 years
food
Giovanni Rana
22.2K
Volume
+1114%
Growth
Italian brand specializing in fresh pasta and ready-made sauces, founded in 1962 by Giovanni Rana in Verona, Italy. The company is known for its high-quality pasta products, including ravioli, tortellini, and tagliatelle, made using traditional Italian recipes and premium ingredients. Giovanni Rana's products and restaurants cater to pasta enthusiasts seeking authentic Italian cuisine.
exploding
Swoon lemonade
6.6K
Volume
+1100%
Growth
Beverage sold in a hot pink can and sweetened with monk fruit sweetener instead of sugar. It is marketed as a healthier alternative to traditional sugary lemonades, offering a lower-calorie option without compromising on taste. Swoon lemonade is targeted at health-conscious consumers looking for a refreshing drink with reduced sugar content.
peaked
Bonbuz
1.9K
Volume
+1100%
Growth
Brand offering non-alcoholic drinks designed to provide a natural buzz without alcohol. These low-sugar beverages are available in 8 fl oz cans, typically sold in 4-packs, and aim to offer a healthier alternative to traditional alcoholic drinks. Bonbuz primarily targets health-conscious consumers and individuals seeking non-alcoholic beverage options.
peaked
Buldak recipe
3.6K
Volume
+1075%
Growth
Spicy Korean dish featuring chicken marinated in a sauce made from gochugaru, gochujang, soy sauce, garlic, ginger, and sugar, often topped with melted cheese. This dish is known for its intense heat and rich flavor, providing a unique culinary experience that combines traditional Korean spices with a modern twist. It is particularly popular among those who enjoy spicy foods and are looking to explore Korean cuisine.
exploding
Foodsi
12.1K
Volume
+1050%
Growth
Application designed to help users save high-quality surplus food and other products from local businesses. It aims to reduce food waste by connecting consumers with restaurants, cafes, bakeries, and flower shops that have excess products, offering these items at a discounted price. The app primarily targets environmentally conscious consumers looking to save money while supporting local businesses and reducing food waste.
exploding
Matcha and CO
27.1K
Volume
+1011%
Growth
Company specializing in ceremonial-grade Matcha tea sourced from Uji, Japan, known for its high-quality matcha production. The company highlights the health benefits of their matcha, promoting its versatility in consumption, whether with milk, water, or in various recipes, to support physical and mental well-being. Matcha and CO primarily targets health-conscious individuals and tea enthusiasts seeking premium matcha products for their daily routines.
exploding
Malatang
301K
Volume
+1011%
Growth
Chinese street food that originated in Sichuan, known for its spicy and numbing broth. Malatang is similar to hot pot but is served in a more casual, street-food style, featuring a variety of ingredients like meats, vegetables, and noodles cooked in a flavorful broth. It primarily appeals to individuals who enjoy bold, spicy flavors and a communal dining experience.
exploding
Myforest
1.9K
Volume
+1000%
Growth
MyForest Foods Co. is a food manufacturer specializing in plant-based meat alternatives made from mycelium grown in vertical farms. Their flagship product, MyBacon, offers a plant-based bacon alternative that aims to replicate the taste and texture of traditional bacon while being more sustainable. The company's products are targeted at consumers seeking environmentally friendly and health-conscious meat alternatives.
peaked
Mushroom coffee
368K
Volume
+944%
Growth
A beverage that combines ground mushrooms with ground coffee beans, often in equal parts, to create a unique blend. This coffee alternative aims to provide the familiar taste of traditional coffee while incorporating the potential health benefits of mushrooms, such as improved focus and reduced inflammation. Mushroom coffee is targeted at health-conscious individuals and those looking for a lower-caffeine alternative to regular coffee.
exploding
Precision Fermentation
3.6K
Volume
+914%
Growth
Precision fermentation is a biotechnological process that employs microbial hosts to produce specific end products. This technique is utilized in various industries, including food and pharmaceuticals, to create biopharmaceuticals and other specialized products with high precision and efficiency. It primarily benefits industries requiring precise and scalable production of complex molecules, such as food manufacturers and pharmaceutical companies.
regular
Katkin
22.2K
Volume
+900%
Growth
A company that creates personalized, fresh, and perfectly portioned meal plans for cats. Katkin differentiates itself by considering factors like age, weight, activity level, and current body shape to ensure optimal nutrition for each cat. The service is primarily targeted at cat owners who seek high-quality, tailored nutrition for their pets.
exploding
Smash burger
1.5M
Volume
+900%
Growth
A type of hamburger made by placing a ball of ground beef on a hot griddle or skillet and pressing it down with a spatula to create a thin, crispy patty. This technique helps to create a flavorful crust on the outside while keeping the inside juicy, offering a distinct taste and texture compared to traditional burgers. Smash burgers are popular in many burger joints and appeal to individuals who enjoy a crispy, flavorful burger experience.
exploding
Social coffee roasters
260
Volume
+900%
Growth
Social Coffee Roasters, also known as Social Coffee & Tea Co., is a company dedicated to providing high-quality, fresh-roasted coffees. The company emphasizes the importance of utilizing coffee with respect and in line with the Social Contract, differentiating itself through precision and care in crafting their coffee products. Social Coffee Roasters primarily targets coffee enthusiasts and consumers seeking premium, ethically sourced coffee beans.
exploding
Vegobears
2.9K
Volume
+900%
Growth
Sour gummy bears made naturally without any artificial additives, available in flavors such as Lemon, Apple, and Pineapple. These gummy bears are distinguished by their use of natural ingredients, providing a healthier alternative to traditional gummy candies. Vegobears are targeted at health-conscious consumers and those seeking natural, additive-free confectionery options.
regular
Unwashed eggs
1.9K
Volume
+900%
Growth
Eggs that have not been cleaned or sanitized after being laid, retaining their natural protective coating called the 'bloom' or 'cuticle'. This coating helps to keep out bacteria and maintain freshness, making unwashed eggs less susceptible to contamination and spoilage compared to washed eggs. Unwashed eggs are commonly found in many European countries and are typically stored at room temperature, appealing to consumers who prefer natural food preservation methods.
exploding
Bachan's
27.1K
Volume
+843%
Growth
Bachan's is a brand known for its authentic Japanese barbecue sauce made from a multi-generational family recipe. The sauce is distinguished by its traditional ingredients and flavors, offering a unique taste experience that sets it apart from other barbecue sauces on the market. Bachan's primarily targets food enthusiasts and home cooks who appreciate authentic Japanese flavors and high-quality condiments.
exploding
Mocktail bar
5.4K
Volume
+830%
Growth
An establishment that serves non-alcoholic beverages such as non-alcoholic beer and mocktails. These bars provide inclusive environments for adults to socialize and enjoy drinks without alcohol, differentiating themselves by offering a wide variety of creative and flavorful non-alcoholic options. Mocktail bars primarily cater to individuals who prefer not to consume alcohol, including those who are health-conscious, designated drivers, or abstaining for personal or religious reasons.
exploding
Protein bagel
27.1K
Volume
+809%
Growth
A protein bagel is a type of bagel that is fortified with additional protein, typically from sources like whey protein, pea protein, or soy protein. These bagels are designed to provide a higher protein content than traditional bagels, making them a popular choice for individuals seeking to increase their protein intake for muscle building, weight management, or overall nutritional balance. Protein bagels are particularly targeted at fitness enthusiasts, athletes, and health-conscious consumers looking for a convenient and tasty way to boost their protein consumption.
exploding
Einspanner
40.5K
Volume
+809%
Growth
A traditional Viennese coffee beverage consisting of a hot espresso topped with cool whipped cream. This combination creates a rich and creamy texture, offering a unique contrast between the hot coffee and the cold cream, making it a distinctive choice among coffee drinks. The Einspanner is particularly popular among coffee enthusiasts who appreciate classic European coffee traditions and enjoy a luxurious coffee experience.
exploding
Kunafa
550K
Volume
+809%
Growth
Traditional Middle Eastern dessert made with thin noodle-like pastry or semolina dough, soaked in sweet syrup, and typically layered with cheese or other fillings. It is flavored with rose water or orange blossom water and comes in various forms, including Kunafa Nabulsi, Kunafa Khishneh, and Kunafa Na'ameh, offering a unique blend of textures and flavors. Kunafa is popular among those who enjoy rich, sweet desserts and is often served during special occasions and celebrations in Middle Eastern cultures.
exploding
Grana
165K
Volume
+800%
Growth
Stacks of structures called thylakoids found within chloroplasts in plant cells. These thylakoids are membrane-bound compartments where the light-dependent reactions of photosynthesis occur, and their stacking into grana increases the surface area, thereby maximizing the efficiency of photosynthesis. Grana are essential for plants and other photosynthetic organisms to efficiently convert light energy into chemical energy.
exploding
Hourwork
720
Volume
+800%
Growth
Recruitment and retention platform designed to connect employers with hourly workers. The platform aims to streamline the hiring process and improve employee retention by providing tools and resources tailored to the needs of hourly workers and their employers. Hourwork primarily targets businesses that rely on hourly labor and seeks to create a more efficient and beneficial workspace for both employers and employees.
peaked
SpotHopper
9.9K
Volume
+790%
Growth
Software company that provides an all-in-one marketing and online revenue platform for restaurants, offering services such as website creation, social media management, and email marketing. SpotHopper differentiates itself by offering a comprehensive suite of tools specifically tailored to the needs of the restaurant industry, helping establishments enhance their online presence and drive customer engagement. The platform primarily targets restaurant owners and managers looking to streamline their marketing efforts and boost online revenue.
exploding
Chicken shredder
60.5K
Volume
+786%
Growth
A chicken shredder is a kitchen tool designed to simplify the process of shredding cooked chicken and other meats. These devices often feature ergonomic handles, non-slip bases, and sometimes additional features like transparent lids and cleaning brushes to enhance usability and efficiency. Chicken shredders are particularly useful for home cooks and culinary enthusiasts who frequently prepare dishes requiring shredded meat.
exploding
Burger smasher
33.1K
Volume
+750%
Growth
A kitchen tool designed to create perfectly smashed burgers by pressing down on the patty to achieve uniform thickness and even cooking. Typically made from high-quality materials like stainless steel or cast iron, it ensures durability and high-temperature resistance, often featuring a flat, heavy surface and a comfortable handle. This tool is ideal for both amateur cooks and professional chefs who seek to enhance the texture and sear of their burgers.
exploding
Birch juice
12.1K
Volume
+733%
Growth
Nutrient-rich liquid extracted from birch trees, known for its detoxifying, anti-inflammatory, and hydrating properties. It is consumed as a beverage and used in skincare, valued for its potential health benefits, including immune support and skin health. Birch juice primarily appeals to health-conscious individuals and those seeking natural skincare solutions.
exploding
Pink matcha
3.6K
Volume
+733%
Growth
Vibrant powder known for its pink color, derived from ingredients like beetroot, rose petals, strawberries, or dried dragon fruit. Unlike traditional green matcha, it is not made from tea leaves but from these colorful and flavorful components, offering a unique taste and aesthetic appeal. Pink matcha is popular among health-conscious individuals and those seeking visually appealing and flavorful alternatives to traditional matcha.
exploding
Lesser Evil Snacks
27.1K
Volume
+725%
Growth
An American snack company founded in 2004, Lesser Evil Snacks produces a variety of packaged snack products, including pre-popped popcorn and extruded snacks. The company differentiates itself by promoting its products as healthy alternatives, focusing on clean ingredients and guilt-free snacking. Lesser Evil Snacks primarily targets health-conscious consumers looking for tasty yet nutritious snack options.
regular
Non-homogenized milk
8.1K
Volume
+700%
Growth
Non-homogenized milk is milk that has not undergone the homogenization process, which is a mechanical method to break down fat molecules so they remain integrated rather than separating as cream. This type of milk allows the cream to rise to the top, requiring it to be shaken or stirred before consumption, and is often preferred for its richer flavor and more natural state. It is particularly favored by consumers who believe it retains more beneficial nutrients and enzymes that may be lost during homogenization.
regular
Taming twins
33.1K
Volume
+700%
Growth
Food blog created by Sarah that focuses on family-friendly, budget-friendly recipes and meal plans. It offers printable shopping lists to simplify dinner planning, making it easier for families to organize their meals. The blog primarily targets busy parents and individuals looking for convenient and affordable meal solutions.
exploding
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