Maternity brand that focuses on redefining pregnancy style with its range of products. The brand offers buttery soft, double-lined silhouettes designed to provide comfort and style for expecting mothers, including full jersey bodysuits, maternity lounge pants, and off-the-shoulder soft mesh dresses. Bumpsuit primarily targets pregnant women seeking stylish and comfortable clothing options.

Korean skincare brand known for its eco-friendly and effective skincare solutions. Drawing inspiration from the Scottish village Torridon, the brand emphasizes individual beauty journeys and offers a range of products tailored to various skincare needs. Torriden primarily targets skincare enthusiasts looking for sustainable and personalized beauty products.

Millie Moon is a brand that offers luxury disposable diapers designed for babies with sensitive skin. These diapers are known for their super absorbent and very soft materials, providing comfort and protection. Millie Moon primarily targets parents seeking high-quality, gentle diapering options for their infants.

Consignment shop located in London, England, specializing in new and pre-loved luxury brands such as Chanel, Hermes, Christian Dior, Louis Vuitton, and Celine. Sellier Knightsbridge differentiates itself by being a leading destination in the UK for preloved luxury items, offering a curated selection of high-end fashion. The shop primarily caters to luxury fashion enthusiasts and collectors seeking exclusive and high-quality designer pieces.

Decorative throw pillows crafted from boucle fabric, characterized by its textured, looped yarn appearance. These pillows are available in various sizes, colors, and price ranges, offering a unique and stylish addition to home decor. Boucle pillows are ideal for homeowners and interior designers seeking to add a touch of texture and sophistication to their living spaces.

A trend that emphasizes understated elegance and discretion in fashion and lifestyle. It involves wearing high-quality, often designer clothing and accessories that do not have overt logos or branding, focusing on craftsmanship, materials, and subtle details rather than flashy displays of wealth. This trend primarily appeals to affluent individuals who prefer to enjoy luxury without attracting undue attention.

Old money fashion is characterized by a sophisticated and timeless aesthetic that emphasizes classic wardrobe staples. It focuses on well-tailored blazers, crisp white button-down shirts, and other enduring pieces that stand the test of time, avoiding flashy logos and bold patterns. This style primarily appeals to individuals who appreciate understated luxury and subtle details, often resonating with those who value tradition and elegance in their attire.

Denim jeans embellished with rhinestones, offering a sparkling and decorative appearance. Available in various styles such as straight-leg, wide-leg, and cropped, these jeans are made from a blend of materials like cotton, polyester, spandex, and sometimes viscose, ensuring comfort and stretch. Rhinestone jeans appeal to fashion-forward individuals seeking a unique and eye-catching addition to their wardrobe.

A type of jewelry characterized by its bold and substantial design, often made from gold or gold-plated materials. Chunky gold rings are available in various designs and price ranges, with some featuring intricate details or additional embellishments, making them a statement piece in any jewelry collection. These rings are popular among fashion-forward individuals looking to make a bold style statement and add a touch of luxury to their outfits.

Niche fragrance brand inspired by Japanese culture and poetry, particularly haiku. Floraïku offers a range of perfumes that are poetic and evocative, with each fragrance accompanied by a haiku poem, and features elegant, minimalist packaging reflecting its Japanese influences. The brand primarily appeals to fragrance enthusiasts and individuals who appreciate unique, culturally inspired scents.

A piece of jewelry often imbued with spiritual significance, where each leaf of the clover symbolizes hope, faith, love, and luck. The Clover necklace is valued for its symbolic representation of these virtues, making it a meaningful accessory for many. It is particularly popular among individuals who appreciate jewelry with deeper spiritual or emotional meanings.

Niche fragrances are a category of perfumes produced by specialized, often smaller, perfume houses. These fragrances are characterized by their unique, high-quality ingredients and distinctive scents, emphasizing artistry and creativity over mass-market appeal. Niche fragrances are typically marketed towards fragrance enthusiasts seeking exclusive and unique scents not commonly found in mainstream perfumes.

Luxury footwear brand launched in 2017, known for its trendy and high-quality designs. The brand has gained significant popularity, particularly among the youth, by leveraging social media to market its products. Naked Wolfe primarily targets fashion-forward individuals seeking stylish and premium footwear options.

European luxury brand founded in Stockholm in 2006 by Ben Gorham, focusing on translating memories and emotions into products and experiences. The brand offers a range of fragrances, beauty products, and accessories, distinguished by its unique approach to luxury that emphasizes emotional and limitless creation. Byredo primarily appeals to consumers seeking high-end, emotionally resonant luxury products.

Ghanaian watch company based in Accra, known for designing, hand-assembling, and delivering high-quality watches. Caveman Watches distinguishes itself with its commitment to craftsmanship and has received endorsement from the New York Times. The brand primarily targets watch enthusiasts and individuals seeking unique, well-crafted timepieces.

Belgian brand founded in 2002, specializing in luxurious interior perfumes and decorative objects inspired by African landscapes and cultures. The brand is renowned for its high-end candles and diffusers, which are often presented in unique and artistic containers, differentiating it from competitors through its blend of luxury and artistic design. Baobab Collection primarily targets consumers who appreciate high-quality, aesthetically pleasing home fragrances and decor items.

A type of jewelry that wraps around the outer edge of the ear, creating the illusion of multiple piercings without the need for actual piercings. Earcuffs come in various designs, from minimalist and delicate to bold statement pieces, and are often used to complement hairstyles that show off the ears. They are popular among individuals looking to enhance their ear aesthetics without committing to permanent piercings.

Commonly used in wristwatches, these straps are favored for their durability and stylish appearance. Made from materials like stainless steel or titanium, they offer a range of styles such as link bracelets and mesh bands, providing both functionality and aesthetic appeal. Metal watch straps are ideal for individuals seeking a long-lasting and versatile watch accessory.

Company specializing in organic and hypoallergenic menstrual products. It differentiates itself by using organic and medical-grade raw materials, avoiding toxic chemicals, and allowing users to customize their menstrual product packages. Beije primarily targets individuals seeking healthier and more personalized menstrual care solutions.

American retailer specializing in cowboy boots and Western-style apparel, founded by Paul Hedrick. Tecovas differentiates itself by operating as a direct-to-consumer business, offering high-quality products at more accessible prices compared to traditional retailers. The brand primarily targets individuals interested in Western fashion and those seeking premium leather goods.

Pricing strategy where businesses set higher prices for their products or services to create a perception of higher quality, exclusivity, or luxury. This approach aims to differentiate the product from competitors by emphasizing superior quality, unique features, or brand prestige, thereby justifying the higher cost. Premium pricing primarily targets consumers who are willing to pay more for perceived superior quality, status, or exclusivity.

Company founded in 1981 by Mongolian entrepreneurs, specializing in high-quality cashmere products. It is distinguished by its commitment to ethical and sustainable practices, aiming to share the beauty and luxury of Mongolian cashmere globally. The target demographic includes consumers seeking premium, ethically-produced cashmere apparel and accessories.

A piece of jewelry made from malachite, a green mineral known for its protective and healing properties. Malachite bracelets are believed to shield the body from negative energy, pollutants, radiation, and electromagnetic pollution, while also stimulating the immune system and aiding in detoxification and overall physical healing. These bracelets are often sought after by individuals interested in holistic health, energy healing, and those looking to enhance their well-being through natural means.

Luxury jewelry brand founded by Beth Hutchens in 2015, known for its unique pieces that incorporate a lexicon of symbols from various cultures and time periods. These symbols create an inclusive language that appeals to the individuality of modern consumers and celebrates values that transcend the material value of gold. Foundrae's target demographic includes individuals seeking personalized and symbolic jewelry, often crafted in 18K gold, such as medallions, necklaces, and rings.

Leading on-trend label offering a wide range of jewellery, clothing, and accessories. Known for its rapid growth, vibrant culture, and mission to provide fashionable and trendy items, it differentiates itself through its contemporary designs and customer-centric approach. My Jewellery primarily targets fashion-conscious individuals seeking stylish and affordable accessories and apparel.

Swiss luxury watch brand known for producing high-quality, precision-engineered timepieces. The brand emphasizes functionality, comfort, and durability in its designs, incorporating unique features that set its watches apart in the high-end watch market. Formex primarily targets watch enthusiasts and collectors who value innovative design and superior craftsmanship.

Premiata is a fashion brand with a history dating back to 1885, known for its craftsmanship and evolution of handmade products. The brand offers a range of products, including footwear and accessories, and is recognized for its innovative designs and high-quality materials, blending classic styles with contemporary trends. Premiata primarily targets fashion-conscious individuals who appreciate a mix of traditional quality and modern aesthetics.

Luxury skincare brand that focuses on addressing the skincare needs of women of color. It uses rich African ingredients and custom blends to target issues such as hyperpigmentation and moisture loss, differentiating itself with its culturally specific formulations. Epara primarily targets women of color seeking effective skincare solutions tailored to their unique needs.

Authenticated second-hand luxury clothing and accessory marketplace that offers customers a new way to shop responsibly by providing access to pre-owned luxury items. Lampoo promotes sustainability in fashion by extending the lifecycle of high-quality products, differentiating itself through rigorous authentication processes and a curated selection of luxury brands. The platform primarily targets environmentally conscious consumers and fashion enthusiasts looking for high-end items at a reduced cost.

Method where the cost of an asset or property is divided among multiple individuals, each receiving a share. The shareholders typically split the benefits of the asset proportionally, which can include income sharing, reduced rates, and usage rights, making it a cost-effective way to access high-value assets. This model is often used for high-value assets like real estate, aircraft, and luxury items, appealing to individuals seeking to invest in expensive assets without bearing the full cost alone.