Food Trends

A naturally occurring compound found in the body and various foods, Alpha-Lipoic Acid (ALA) plays a crucial role in energy metabolism and acts as a powerful antioxidant. It is both water and fat-soluble, allowing it to work in every cell or tissue, helping to neutralize free radicals and reduce oxidative stress. ALA is particularly beneficial for individuals managing diabetes, seeking neuroprotective effects, or looking to enhance their overall antioxidant intake.

A type of Japanese soy sauce that is light in color but contains more salt per serving than regular soy sauce. Usukuchi soy sauce is often used in dishes where maintaining a lighter color is desired, such as with chicken and white-meat fish, while still providing a rich umami flavor. It is particularly popular among chefs and home cooks who aim to preserve the visual appeal of their dishes without compromising on taste.

A naturally occurring amino acid found in foods like watermelon and produced by the body. It is commonly used as a dietary supplement for its potential health benefits, including improved exercise performance, reduced muscle soreness, enhanced heart health, and support for erectile dysfunction. L-Citrulline is primarily targeted at athletes, individuals with cardiovascular concerns, and those seeking to improve their overall physical performance and recovery.

Next-generation bakery that promotes clean eating without restrictions. Base Culture offers a line of baked goods made with real, simple, and intentional ingredients designed to taste delicious and fuel the body, mind, and soul. The products are primarily targeted at health-conscious individuals seeking nutritious and tasty baked goods.

A type of vinegar commonly used in East Asian cuisine, particularly in Chinese and Japanese cooking. Known for its deep, rich flavor and dark color, black vinegar is made from the fermentation of grains such as rice, wheat, millet, or sorghum, resulting in a complex and slightly sweet taste. It is primarily used by individuals seeking to enhance their dishes with a unique, tangy, and umami flavor profile, and is also believed to offer various health benefits.

Nutrition bar designed to provide a caffeine boost equivalent to an espresso, sourced from organic green tea. It offers sustained energy without causing jitters, making it a convenient alternative to traditional caffeinated beverages. The Caffeine bar is targeted at individuals seeking a quick and portable energy source, such as busy professionals, students, and athletes.

Company that develops integrated management cloud solutions, focusing on IT device development and SaaS management. It differentiates itself by offering comprehensive services that streamline IT operations and enhance efficiency for businesses. Josys primarily targets enterprises in Japan seeking to optimize their IT infrastructure and software management processes.

Known for its unique and bold flavors, the brand Dr. Peanut challenges the conventional market with its diverse product range. The brand's offerings possibly include sugar-free options, reflecting its philosophy against a 'tasteless life'. It continues to innovate, providing consumers with a variety of taste experiences.

Fermented mixture of pollen, honey, and bee secretions stored in honeycomb cells by worker bees. This mixture serves as a primary source of protein for the bee colony, particularly benefiting larvae and young bees, and is enhanced through fermentation to be more digestible and rich in nutrients. Bee bread is primarily utilized by beekeepers and those interested in natural health supplements due to its high nutritional value.

Traditional Hawaiian cuisine predominantly features vegetables and fruits grown on the volcanic island, including sweet potatoes, yams, taro, coconuts, and pineapples. Fresh fish is also prolific, as are meats such as pork and chicken, with popular dishes like poke, a raw fish salad, highlighting these local ingredients. The cuisine appeals to those who appreciate fresh, locally-sourced ingredients and unique flavor combinations that reflect the island's rich cultural heritage.

A type of cereal grain known scientifically as Pennisetum glaucum, widely cultivated in arid and semi-arid regions, particularly in Africa and India. It is valued for its resilience to harsh conditions, including poor soil and low rainfall, and is used in various traditional dishes, as animal fodder, and for brewing. Pearl millet is rich in nutrients such as protein, fiber, iron, and zinc, and is gluten-free, making it suitable for individuals with celiac disease or gluten intolerance.

A company that provides pure and potent plant-based protein powders and functional foods. Their products are made from raw, vegan, organic, and kosher superfoods sourced globally, differentiating them by their commitment to high-quality, clean ingredients. Sprout Living primarily targets health-conscious individuals seeking nutritious, plant-based dietary supplements.

A herbaceous, cormous, perennial plant native to Yunnan in southwest China, known for its edible corms. The corms are used to produce low-calorie, high-fiber food products such as konjac jelly and konjac noodles, which are valued for their health benefits. These products are particularly popular among individuals seeking dietary options that support weight management and digestive health.

Creamy and refreshing dessert that incorporates the unique flavor of yuzu, a citrus fruit native to East Asia. The flavor profile blends notes of lemon, sweet orange, and grapefruit, offering a distinct and versatile taste, typically made with ingredients such as egg yolks, sugar, whole milk, heavy cream, and yuzu jam. This ice cream appeals to individuals seeking a unique and exotic dessert experience, particularly those interested in Japanese cuisine and flavors.

Protein sources that are not derived from traditional animal meat, including plant-based proteins, cultured (lab-grown) meat, and proteins derived from insects or fungi. These alternatives are developed and promoted for reasons such as environmental sustainability, animal welfare, and health benefits, offering a diverse range of options for consumers. Alternative proteins primarily target individuals seeking sustainable and ethical food choices, including vegetarians, vegans, and environmentally conscious consumers.

Fungi meat, also known as mycoprotein, is a meat substitute derived from filamentous fungal biomass. It offers a nutritious alternative to traditional meat products, with a texture that closely mimics meat fibrils, providing a similar culinary experience. This product is primarily targeted at vegetarians, vegans, and individuals seeking sustainable and healthy meat alternatives.

Traditional Dutch dish consisting of battered and deep-fried pieces of white fish, often served with a dipping sauce. Kibbeling is a popular street food in the Netherlands, known for its crispy texture and savory flavor, typically made from cod or other white fish. This dish is enjoyed by locals and tourists alike, particularly those seeking a quick and tasty seafood snack.

Brand specializing in vegan and dairy-free cheese alternatives. They offer a variety of products including slices, blocks, shreds, and spreads, all made from plant-based ingredients, and are known for being free from dairy, lactose, gluten, soy, nuts, and preservatives. Violife products are suitable for people with various dietary restrictions, particularly those following a vegan lifestyle or looking to reduce their dairy intake.

A type of long-grain rice traditionally grown in India, Pakistan, and Nepal, known for its distinctive aroma, flavor, and fluffy texture when cooked. Basmati rice is often used in Indian and Middle Eastern cuisines, particularly in dishes like biryani and pilaf, and is available in both white and brown varieties. It is prized for its unique characteristics attributed to the specific geographic regions where it is grown, benefiting culinary enthusiasts and chefs who seek high-quality, aromatic rice for their dishes.

Beverage brand offering Asian-inspired sparkling water made with real fruit and no added sugars, artificial flavors, or preservatives. Sanzo differentiates itself by celebrating high-quality Asian flavors and aiming to bridge East and West through its unique offerings. The target demographic includes health-conscious consumers and those interested in authentic Asian flavors.

A water filter straw is a portable filtration device that allows users to drink directly from natural water sources by filtering out contaminants like bacteria, parasites, and microplastics. The straw uses built-in filtration technology, typically consisting of activated carbon and membrane filters, to make water safe for consumption in outdoor or emergency settings. It is popular among hikers, campers, and survivalists who need a lightweight and convenient solution for accessing clean drinking water in remote areas.

Lab milk is a type of milk produced by inserting DNA from mammary stem cells into genetically modified yeast, which is then fermented with sugars. This process results in a product that is extracted, filtered, and processed into milk, which can be used to create various dairy products like ice cream and cheese. Lab milk primarily targets consumers seeking sustainable and ethical alternatives to traditional dairy products, including those concerned with animal welfare and environmental impact.

A popular dessert and snack in many Asian countries, made from the fruit of the lychee tree. Lychee jelly is typically sweet with a delicate, floral flavor and is often used in bubble tea, fruit salads, and as a topping for various desserts. It appeals to individuals who enjoy Asian cuisine and those looking for unique, fruity dessert options.

Restaurant chain specializing in healthy, crispy oven-roasted chicken and Korean side dishes. Goobne differentiates itself by offering a healthier alternative to traditional fried chicken through its unique oven-roasting method, which reduces fat content while maintaining flavor and crispiness. The restaurant primarily targets health-conscious consumers and fans of Korean cuisine, providing multiple service options including dine-in, drive-through, curbside pickup, and no-contact delivery.

Italian medium-grained rice grown in the Pavia, Novara, and Vercelli provinces of northern Italy. It is favored for making risotto due to its higher starch content and firmer texture, which differentiates it from the more common Arborio rice. Carnaroli rice is particularly popular among chefs and home cooks who seek to create high-quality, creamy risotto dishes.

Home meal delivery service founded in 2013, specializing in offering a wide range of tasty, balanced, and personalized healthy meals. We Cook differentiates itself by using fresh produce and meat to create nutritious meals and snacks, catering to health-conscious consumers. The service is particularly popular among individuals seeking convenient, healthy meal options without the hassle of cooking.

Irish butter is a high-quality dairy product made from the milk of grass-fed cows in Ireland. It is known for its rich, creamy texture and distinctive flavor, which results from the cows' diet and traditional churning methods. Irish butter is particularly popular among chefs and home cooks who seek premium ingredients for baking and cooking.

A fruit preserve made from lingonberries, sugar, and occasionally a small amount of water, known for its tart and slightly sweet flavor. Lingonberry jam can also be found in cheaper varieties that may be diluted with apples, and a fresh version called sweetened lingonberries is made by mixing the berries with sugar without boiling. This jam is popular among individuals who enjoy traditional Scandinavian cuisine and those looking for a unique, tangy addition to their meals.

A small citrus fruit commonly used in Southeast Asian cuisine, particularly in the Philippines. Known for its sour taste, it is often utilized to enhance the flavor of dishes, marinades, and beverages, and is rich in vitamin C and other nutrients. Calamansi is primarily used by culinary enthusiasts and individuals seeking to add a tangy flavor to their food and drinks.

A taqueria is a type of Mexican restaurant that specializes in tacos and other Mexican dishes. These establishments are known for their vibrant flavors, use of fresh ingredients, and often, their homemade salsas and sauces, offering a variety of taco fillings such as beef, chicken, pork, and vegetarian options. Taquerias typically attract individuals who enjoy casual dining experiences and authentic Mexican cuisine.