Top Trending Topics (Jul 2026)

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by Fabio Duarte
Last Updated: July 13, 2026
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This is a list of the top 100 trending topics in the US right now.

Note that the topics in this list aren’t fads (like new movies or video games).

Instead, these are long-term trends that are likely to see upward growth throughout 2026.

The data from this list was generated using our proprietary algorithm and trend curation process.

#TopicSearch Growth 
1AI Lighting99x+
2UGC Creator7,400%
3MoreLogin99x+
4Zebra Striping9,700%
5Slim Toaster9,000%
6Antidetect Browser1,640%
7Agentic Orchestration9,100%
8Growthbook9,700%
9Antarctic Krill Oil1,320%
10Fractional COO7,700%
11Answer Engine Optimization5,500%
12Cordless Blender8,400%
13Emerald Bracelet750%
14AI Shoes99x+
15Wolverine Peptide99x+
16Mesh Ballet Flats6,200%
17Silicon Carbon Batteries9,300%
18AI Toy9,000%
19Solarpunk4,900%
20AI Observability9,300%
21Barrel Leg Pants8,500%
22Non-Homogenized Milk6,700%
23Collaborative Robotics4,900%
24Responsible AI5,000%
25Prequel Skincare8,400%
26Boneless Couch7,600%
27AI SEO5,700%
28PDRN7,200%
29Cold Plunge Sauna7,700%
30AI Robot2,833%
31Cold Plunge Tub3,700%
32Shoe Washing Bag7,000%
33Airplane Phone Holder4,200%
34Suri Toothbrush7,300%
35Color Drenching Paint7,500%
36Owala6,600%
37Viwoods7,500%
38Luxury Bag Charm9,100%
39AI Personal Assistant4,900%
40AI Ethics5,400%
41Beehiiv6,600%
42Birch Juice Sunscreen2,500%
43Gender Affirming Care3,650%
44AI Translator Headphones4,700%
45Programmatic SEO5,400%
46Milky Toner6,500%
47Jumping Spider Enclosure1,329%
48Salmon DNA Microneedling6,900%
49PDRN Toner6,400%
50Momcozy6,700%
51Petfolk9,700%
52Pilates Outfit2,800%
53Barrel Leg Pants8,500%
54Panthenol Moisturizer2,950%
55Penpot8,400%
56Open-Source Intelligence7,200%
57AI Voice Detector5,900%
58Fastmoss9,000%
59AI Earbuds7,800%
60Plaud Note8,800%
61Prompt Engineering6,000%
62High Speed Hair Dryer9,200%
63Non-Toxic Perfume1,050%
64Tiphaus99x+
65Workwhile9,400%
66Renter Friendly Curtain Rod427%
67DUPR3,000%
68Tuta Email6,900%
69Ionic Thermal Brush4,700%
70Wifi 7 Router2,750%
71Pupsicle2,167%
72Walking Pad2,700%
73NoteGPT7,600%
74Baby Bottle Washer3,250%
75AI for Teachers4,100%
76Agricultural Marketplace4,300%
77AI Translator Headphones4,700%
78Workflow Automation Platform5,100%
79Haraz Coffee4,250%
80AI Mini PC8,100%
81Hall Effect Joystick5,500%
82Lash Clusters6,000%
83Probiotic Soda1,040%
84AI Shoes99x+
85Yemeni Coffee4,650%
86Pistachio Perfume2,600%
87Partiful99x+
88Carsized4,600%
89Padel Shoes1,867%
90AI Music Generator6,300%
91Algorithmic Bias2,033%
92Magnesium Glycinate Supplement3,900%
93Barrel Fit Jeans7,600%
94Low Rise Sweatpants900%
95High Speed Hair Dryer9,200%
96Laptop Screen Extender2,700%
97Pickleball Shoes1,600%
98AI Interior Design5,200%
99AI Air Fryer8,800%
100Barefoot Boots800%

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With that, here is a collection of trending topics worth keeping an eye on:

1. AI Ethics

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5-year search growth: 5,400%

Search growth status: Exploding

Description: A field of study that focuses on the moral implications and societal impacts of artificial intelligence. It involves ensuring that AI systems are designed and used in ways that are fair, transparent, accountable, and do not cause harm, addressing issues such as bias, transparency, accountability, privacy, autonomy, safety, and employment impact. AI ethics is crucial for developers, policymakers, and society at large to ensure responsible and ethical use of AI technologies.

2. AI Lighting

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5-year search growth: 99x+

Search growth status: Exploding

Description: AI lighting refers to smart lighting systems that use artificial intelligence to adapt illumination based on user behavior, environmental conditions, and time of day. These systems can automatically adjust brightness, color temperature, and activation schedules, and may integrate with voice assistants or other smart home platforms. AI lighting is primarily aimed at homeowners, businesses, and facility managers seeking energy efficiency, enhanced ambiance, and personalized lighting experiences.

3. AI Video Generator

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5-year search growth: 7,100%

Search growth status: Exploding

Description: Tools that use machine learning algorithms to automate the creation of video content. They can produce high-quality videos quickly and efficiently, making them popular for various applications such as marketing, entertainment, and education. AI video generators are particularly beneficial for content creators, marketers, and educators looking to streamline video production processes.

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4. Slim Toaster

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5-year search growth: 9,000%

Search growth status: Exploding

Description: A slim toaster is a compact kitchen appliance designed to toast bread and other items while occupying minimal counter space. It typically features a narrow profile, vertical or horizontal slots, and may include settings for different types of bread, bagels, or defrosting. Slim toasters are primarily targeted at individuals with limited kitchen space, such as apartment dwellers or minimalist households seeking functional and space-efficient appliances.

5. Baby Bottle Washer

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5-year search growth: 3,250%

Search growth status: Exploding

Description: A baby bottle washer is a specialized appliance or tool designed to clean baby bottles, nipples, and other feeding accessories efficiently and thoroughly. It often features rotating brushes, high-pressure water jets, or compact designs for quick cleaning, ensuring proper hygiene and convenience for busy parents. Baby bottle washers are ideal for caregivers looking for a time-saving and reliable solution to maintain the cleanliness of baby feeding items.

6. AI Voice Detector

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5-year search growth: 5,900%

Search growth status: Exploding

Description: Tools that use machine learning algorithms to analyze speech patterns and determine whether a voice is generated by AI or by a human. These detectors work by comparing the analyzed voice patterns to a database of known AI-generated voice patterns, providing a method to verify the authenticity of audio recordings and protect against deepfake audio. AI voice detectors are particularly useful for organizations and individuals concerned with audio security, fraud prevention, and the integrity of digital communications.

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7. Carbon-Plated Running Shoes

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5-year search growth: 2,350%

Search growth status: Regular

Description: These are athletic footwear designed to improve running performance by integrating a carbon fiber plate within the midsole. This design feature enhances stiffness and energy return, thereby increasing running efficiency and speed, making them distinct from traditional running shoes. Carbon-plated running shoes are primarily targeted at competitive runners seeking to enhance their performance in races.

8. Nicotine Pouches

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5-year search growth: 750%

Search growth status: Exploding

Description: Nicotine pouches are small, tobacco-less pouches that contain nicotine, flavorings, and sweeteners. Experts believe these pouches are safer than alternative nicotine products because they don't contain tobacco leaves and have fewer carcinogens. Zyn, the leading provider of nicotine pouches, brought in $446.8 million from nicotine pouches in 2025.

9. Creatine Gummies

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5-year search growth: 6,600%

Search growth status: Exploding

Description: Creatine gummies are a dietary supplement designed to provide the benefits of creatine in a convenient, chewable form. These gummies aim to increase muscle mass, improve muscle strength, and enhance exercise performance, differentiating themselves from traditional creatine powders and capsules by offering a more palatable and easy-to-consume option. They are primarily targeted at athletes, bodybuilders, and fitness enthusiasts looking for an effective and convenient way to incorporate creatine into their supplement regimen.

10. Prompt engineering

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5-year search growth: 6,000%

Search growth status: Regular

Description: Process of designing and refining input prompts to effectively interact with AI models, particularly in natural language processing. It involves techniques such as ensuring clarity, providing context, being specific, and using examples to guide AI models in generating accurate and relevant responses. This practice is essential for developers and researchers working on applications like chatbots, automated content generation, and question-answering systems.

Key Takeaways

That wraps up our list of current trending topics worth keeping an eye on.

There are a few “big picture” patterns in this list. For example, many of the trends are related to beauty and natural health. And many others are tech-focused.

We keep this list updated. Check back soon for updated data and trends.

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Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

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Written By

Fabio Duarte

Research Associate

Fabio is a research associate at Exploding Topics. Since 2021, Fabio has researched, written, and edited articles for the Explo... Read more