These TikTok Trending Products Can Be Your Next Best-Sellers

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by Osama Tahir
Last Updated: February 4, 2026

The TikTok hype is real. These products are running hot on TikTok, but you still have time to turn a profit before they've peaked in popularity and competition gets tough.

Online commerce today is deeply intertwined with rising social media trends.

And out of all social media channels, no other platform shapes buying patterns and product interest like TikTok.

I’ve curated the most exciting product trends from several prominent industries, with data pulled from the Exploding Topics TikTok Insights add-on.

1. Kojic Acid

Kojic acid search volume trend

30-day TikTok views growth: 1,600%

Search volume: 90.5k/mo

Top sellers: Topicals, Etherox

Avg. Amazon revenue: $18,079.86

Kojic acid is one of the most strongly-rallying skincare trends. It’s a skincare ingredient that helps promote an even skin tone by inhibiting excess melanin production.

Products containing kojic acid were recently featured by popular TikTokers such as igobygg, which has over a million followers.

One of the videos promoting a kojic acid product currently has over 8.8 million views. A few smaller TikTokers are following suit and finding success with increasing viewership.

Combined with a healthy overall search volume, low seasonality, an exploding growth chart, and a growing forecast, skincare retailers have a potential best seller here.

That said, retailers must remain cautious in their messaging around this product. I noticed some skeptical comments on social media about the skin-lightening effects of kojic acid.

The highest-viewed video didn’t address the scenarios where the product should be used, such as hyperpigmentation, rather than a general skincare product for routine use.

This is a potential gap that sellers can market better to counter skeptical attitudes and promote positive sentiment around the product with clear directions of use.

2. Red light panels

Red light panels search volume trend

30-day TikTok views growth: 297%

Search volume: 18.1K/mo

Top sellers: Yilian Direct, Orcleena

Avg. Amazon revenue: $78,475.66

Red light panels are becoming increasingly popular for their anti-aging effects and for treating common skin conditions like acne, wrinkles, and facial texture.

These products are perfect for TikTok promotions, since they’re easily demonstrable. Many TikTok videos focused on red light panels depict red-lit rooms that naturally make for attention-grabbing visuals.

The best-performing TikTok content showcasing red light panels has over 600k views.

Exploding Topics data shows this trend is following exponential growth, with average volatility and low seasonality.

These are all the signs of a successful product for stores operating in the wellness and beauty sectors.

3. Salmon DNA serum

Salmon DNA serum search volume trend

30-day TikTok views growth: 1300%

Search volume: 3.6K/mo

Top sellers: Medicube & Aprilskin, Toswoong

Avg. Amazon revenue: $494,764.32

Salmon DNA, or PDRN, is another skincare ingredient that supports rejuvenation, wound healing, and anti-inflammation.

TikTok videos with creators affirming the many benefits of PDRN have amassed millions of views. Skincare serums containing PDRN are reasonably priced, often between $13-$30.

However, Exploding Topics' sale data shows excellent monthly revenue resulting from top-selling PDRN products.

This suggests high demand, something that’s also validated by increasing TikTok activity around the topic and strong growth forecasts from Exploding Topics prediction algorithms.

4. Pheromones oil

Pheromones oil search volume trend

30-day TikTok views growth: 499%

Search volume: 2.9K/mo

Top sellers: Medicube & Aprilskin, Toswoong

Avg. Amazon revenue: $12,272.54

Pheromones are chemicals believed to influence attraction.

While pheromones in animals play an important role in communication and mating behaviors, the scientific evidence for pheromones in humans is lacking.

Nonetheless, these products derive their value from psychological convictions of the wearer, which can help boost confidence.

Despite the lack of scientific support, pheromone fragrances remain popular in TikTok content.

Even though the trend has already moved past its peak phase generally, the positive sentiment on TikTok makes pheromones a decent product to stock up on for consistent sales.

5. Matte setting spray

Matte setting spray search volume trend

30-day TikTok views growth: 489%

Search volume: 6.6K/mo

Top sellers: Milani Cosmetics, Elizabeth Mott

Avg. Amazon revenue: $101,109.43

Matte setting spray is a cosmetic product for setting makeup, helping it last longer, and giving a matte finish with reduced shine.

These products feature in popular TikTok videos in various styles, such as makeup guides, get ready with me content, cosmetic product recommendations, and even product comparisons. It’s been a beauty trend

In Asian markets, brands like glad2glow have some of the highest engagement on TikTok promo videos marketing their matte setting sprays. This again proves TikTok’s power in driving beauty product trends.

Looking at channel breakdown data, it’s clear that the product’s popularity isn’t confined to just TikTok. There’s tons of content related to these products on Pinterest, Reddit, Facebook, and YouTube as well.

6. Ice globes

Ice globes search volume trend

30-day TikTok views growth: 297%

Search volume: 8.1K/mo

Top sellers: Monet Brands, PFEFE

Avg. Amazon revenue: $7,726.38

Ice globes are a massaging tool that helps reduce facial puffiness and enhance the quality of your skin. They’re easy to use, highly portable, and the cooling effect is a delight to use, especially during hot weather.

You can often find ice globes in TikTok videos from ASMR content creators as well as massage practitioners. Although the trend’s trajectory suggests it’s already reached its peak, the forecast remains stable.

Even though the average monthly sales data is a little on the low side, there are many ways to promote the product and increase sales.

For instance, ice globes can be a gift idea, a part of a traveler’s kit, along with their usual placement in wellness and beauty categories.

7. Dandruff Comb

Dandruff comb search volume trend

30-day TikTok views growth: 250%

Search volume: 22.2K/mo

Top sellers: Ehbelif, Apingan

Avg. Amazon revenue: $14,886.25

A simple grooming tool for one of the most common skin conditions in the world: dandruff.

The dandruff comb is easy to promote in beauty and grooming tips content on TikTok. Sellers can partner with prominent content creators to promote dandruff combs and help boost sales.

The trend is going strong on TikTok as well as generally, with a volume of 22.2k/month. It’s not susceptible to volatility or seasonality, making it a product that remains in demand throughout the year.

These characteristics make dandruff combs a great product for cosmetics stores, despite their inexpensive pricing and lower profit margins.

8. Nintendo Switch Charging Case

Nintendo Switch charging case search volume trend

30-day TikTok views growth: 824%

Search volume: 140/mo

Top sellers: Belkin

Avg. Amazon revenue: $46,095.8

The Nintendo Switch charging case is a super practical accessory for video game enthusiasts, especially during travel.

These cases offer protection against bumps and falls and are easy to carry.

Charging cases have the extra benefit of a portable battery pack that comes with the case, so you can keep your Nintendo Switch charged on the go.

The dedicated charging battery sits nicely tucked into a pocket that further enhances portability.

Currently, Belkin charging cases are gaining popularity on TikTok, with several creators recommending the product.

There don’t seem to be many high-quality competitors at this point, which is a good opportunity for new players to introduce alternatives.

At the same time, resellers in the gaming and travel niches can take advantage of the rising interest in Belkin’s charging cases for Nintendo and stock up while it’s still in high demand.

9. Phone wrist strap

Phone wrist strap search volume trend

30-day TikTok views growth: 745%

Search volume: 14.8k/mo

Top sellers: CMVFYL, Surdoca, Homvog &Cioatu

Avg. Amazon revenue: $26,503.8

Phone accessories are always in demand. But wrist straps are becoming increasingly popular for their simple functionality in making phones easier to carry and reducing the risk of dropping.

These accessories combine function with fashion, with many different kinds of styles. Wrist straps and charms can be made from fabric, leather, or silicone, beads, and other materials to suit personal styles.

In fact, beaded wrist straps for phones are very much in vogue.

The variety of styles can be seen on TikTok content. You’ll find beaded designs, charms, and even bangles. Some videos also promote wrist straps for safety against phone thieves in locations where these crimes are common.

TikTok creators are enjoying hundreds and thousands of views recently on content related to wrist straps.

10. Power bank with fan

Power bank with fan search volume trend

30-day TikTok views growth: 308%

Search volume: 140/mo

A 2-in-1 device that’s both a power bank and a portable fan is a super-handy thing to have for travelers.

Portable fans have been around for a while and are continuing to become more and more prevalent, especially in countries with warmer climates.

But with an equally useful device i.e., a power bank, added to a portable fan makes this even more convenient, especially for travelers.

There’s a good amount of TikTok content showcasing different kinds of portable fan + power bank designs.

I wasn’t able to find these devices on Amazon. So there’s a gap between rising interest on social media for these devices, but a lack of options on e-commerce.

Naturally, this creates a space for sellers to address the market gap by including power banks with fans to their inventory.

11. Foldable water bottle

Foldable water bottle search volume trend

30-day TikTok views growth: 117%

Search volume: 6.6k/mo

Top sellers: IDEALS LIFE, BeHeSo, Anntrue US

Avg. Amazon revenue: $27,211.64

Foldable or collapsible water bottles are travel-friendly containers that can be folded to more than 50% of their original size when empty.

The flexibility is foldable water bottles makes them excellent for carrying to airports, hiking, the gym, and even for everyday use. People who like traveling light find this a very useful product for its space-saving quality.

These are often made with silicone and are lighter than standard bottles, even when extended to their full size.

Hype for these bottles is on the ascent on TikTok, and their recent search volume growth is a strong sign of an exponential trajectory for the foreseeable future.

For these reasons, it’s an easy product to sell that’s almost guaranteed to be profitable for you, especially if you sell travel-related gear.

12. Bluetooth wallet tracker

Bluetooth wallet tracker search volume trend

30-day TikTok views growth: 117%

Search volume: 1.3k/mo

Top sellers: Zifeng Keji, Spedal online store

Avg. Amazon revenue: $85,861.09

Wallet trackers are small Bluetooth-powered devices that you can put in your wallet to help locate it in case you lose it.

Ever since the launch of AirTags, these devices have been getting more popular.

There are several cheaper aftermarket options available for trackers that pair with Android phones or iPhones.

This is naturally leading to an expanding market. Trackers are frequently recommended by TikTok creators focusing on creating content on travel hacks and tips.

Historically, the trend has shown significant fluctuations and has struggled to take off. But the recent uplift clearly shows that the trend is finally breaking resistance thanks to increased TikTok activity.

As a trend that has yet to reach its peak, wallet trackers are likely to offer increasing profitability for travel-focused sellers.

13. Survival guide book

Survival guide book volume trend

30-day TikTok views growth: 1%

Search volume: 1.6k/mo

Avg. Amazon revenue: $78,596.91

Survival guide books appeal to travelers, hikers, campers, as well as preppers. These books offer practical instructions and strategies for surviving during crises or preparing for adventures and camping trips.

The current state of the world is a direct catalyst driving increased interest in survival training books.

Problems like climate change, terrorism, state conflicts, financial uncertainties, and viral outbreaks in recent times have created a market for these books, which are quite highly rated on Amazon.

Over on TikTok, survival strategy content is a niche of its own. That gives publishers a unique opportunity to push their books to the TikTok audience.

The nature of the subject also lends itself to engaging TikTok content, such as survival tips for different scenarios, gear recommendations, and so on.

Creative sellers can take advantage of this trend in many ways.

For instance, bundling a survival guide book with an emergency/survival kit can be one way to pique the curiosity of camping enthusiasts and preppers.

14. Portable white noise machine

Portable white noise machine search volume trend

30-day TikTok views growth: 54%

Search volume: 4.4k/mo

Top sellers: Dreamegg Sounds, Momcozy Official Store

Avg. Amazon revenue: $189,644.14

Sound machines are highly effective for babies and young children who have trouble falling asleep. These machines are portable, lightweight, and rechargeable, making them perfect for travel and on-the-go use.

Modern sound machines often include various features such as white noise, comforting sounds from nature, and even lullabies for babies.

TikTok videos talking about sound machines often take a humorous touch, depicting babies sleeping to the sounds of a vacuum cleaner with product placements for better alternatives like a portable sound machine.

Sound machines from top sellers on Amazon are pretty highly rated.

Opportunities are ample for sellers on TikTok to promote these products with simple videos. Crucially, it’s a trend that’s not susceptible to seasonal variations. That means consistent sales throughout the year.

Besides, the product offers an increasing profitability ceiling as people generally become more aware about the value of sound sleep.

15. Car baby monitor

Car baby monitor search volume trend

30-day TikTok views growth: 95%

Search volume: 390/mo

Top sellers: Itomoro, Jin Jing Boutique, VS Direct

Avg. Amazon revenue: $57,800.46

Car baby monitors are a straightforward solution that promotes safe driving while allowing parents to keep an eye on their babies in the back seat.

These monitors usually include a camera and a screen. The setup is easy and only requires you to attach a camera to the back of the headrest of a front seat.

The screen can be placed in the space near the gearbox or the dashboard.

Parenting-focused TikTok creators have been promoting these cameras lately, generating a decent amount of views and shares on their videos.

While the trend is showing some volatility, it’s growing fast and is likely to continue reaching new highs in popularity since it's still far from its forecasted peak.

16. Teething roller

Teething roller search volume trend

30-day TikTok views growth: 44%

Search volume: 12.1k/mo

Top sellers: Laodiao, Chauming

Avg. Amazon revenue: $14,781.91

Teething rollers are small handheld applicators for infants containing medication that helps alleviate gum discomfort.

It’s a relatively new trend that began to emerge in mid-2024. Since then, the trend has been accelerating consistently.

Social media has played a role in raising awareness about teething rollers, contributing to the increasing search volume we’re seeing today.

TikTok, Pinterest, and Instagram have tons of short-format content, typically showing the immediate effect of a roller application helping calm down a baby.

These videos attract thousands of views, and the top-performing ones have tons of likes and comments as well.

Content creators in the parenting spaces are highly influential in promoting products of this kind with strong engagement. For sellers on social media, influencer marketing can be quite effective in creating awareness and hype around teething rollers.

17. Microwavable stuffed animal

Microwavable stuffed animal search volume trend

30-day TikTok views growth: 4%

Search volume: 210/mo

Top sellers: Polar Rock, Uoozii Official

Avg. Amazon revenue: $28,228.2

Microwavable stuffed animals are plush toys that offer warmth and comfort when heated.

These are getting popular among children who like sleeping with a stuffed toy, with the additional benefit of using these toys as a heat source.

TikTok creators often promote this as a gift for new babies. But their function and appeal aren’t limited to kids only.

Many adults also speak positively about heatable stuffed animals for helping alleviate pain and cramps, similar to traditional heating pads.

Although the overall search volume is low, our algorithm predicts stable growth in the future. The trend usually spikes during winter.

This seasonal aspect should be borne in mind when planning inventory for this product.

18. WiFi meat thermometer

WiFi meat thermometer search volume trend

30-day TikTok views growth: 652%

Search volume: 1.9k/mo

Top sellers: ThermoMaven, Typhur

Avg. Amazon revenue: $1,404,113

A WiFi meat thermometer is a cooking aid for ensuring perfectly cooked meat at the desired temperature.

It’s a probe-like device that remotely connects with your mobile app, sending real-time temperature readings so you can conveniently monitor your cooking.

Home chefs are the primary market for these devices, especially those into grilling and BBQs.

Certain brands like Inkbird are rapidly becoming popular on TikTok with solid promotions from creators in the cooking space.

The device is also often recommended as a suitable gift for grilling enthusiasts.

19. Energy Monitoring Smart Plug

Energy monitoring smart plug search volume trend

30-day TikTok views growth: 304%

Search volume: 1.6k/mo

Top sellers: Kasa Smart, Tapo

Avg. Amazon revenue: $130,590.87

Smart plugs let you monitor the power consumption of your devices via your phone. They use WiFi to connect with your phone so you can conveniently track your energy usage.

Some of these devices only offer basic monitoring. More advanced ones offer additional features such as the ability to set schedules and even control your devices remotely through your phone.

The variety of different smart plug types is evident on TikTok videos. You’ll find many different options being recommended by creators.

The trend is displaying exponential growth lately with low volatility and seasonality. These factors make it a promising product with consistent profitability for established brands and resellers.

20. Scanner pen

Scanner pen search volume trend

30-day TikTok views growth: 304%

Search volume: 3.6k/mo

Top sellers: Scanmarker, SVANTTO

Avg. Amazon revenue: $14,296.74

Scanner pens convert written or printed text into editable notes that you can export to your smartphone or computer.

It serves various functions beyond note-taking as well. For instance, some pens can read out loud scanned passages to assist the visually impaired. Language translation is another common feature.

Certain scanner pens can assist with homework and even solve math equations. These videos went viral on TikTok recently, with various clips generating high views and strong engagement on the platform.

The search volume is higher now than it’s ever been, and the forecast shows consistent growth at a rapid pace in the near future.

It’s a good time for e-commerce stores in relevant niches to sell this product while the hype is strong.

Stay Profitable with TikTok Intelligence

TikTok is a goldmine of data for e-commerce stores hunting for profitable product opportunities.

The trick is to catch the next hot product in the early stages of its popularity so you can act in time and squeeze out the full potential of a product’s rising demand.

With the Exploding Topics TikTok Insights add-on, you can easily spot product opportunities gaining momentum and resonating with the audience.

Example of viral products found with Exploding Topics TikTok Insights add-on

As you drill down, the Exploding Topics app lets you combine insights from TikTok data with signals from other social media platforms, as well as search volume history.

This is the exact method I used to find these high-opportunity products from TikTok-friendly niches.

Try Exploding Topics Pro today to access the freshest product insights to power your e-commerce product strategy.

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Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

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Written By

Osama Tahir

Content & SEO Specialist

Osama is an experienced writer and SEO strategist at Exploding Topics. He brings over 8 years of digital marketing experience, spe... Read more