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Articles on the latest trends.
Plus, expert insight and analysis.

January 10, 2025

Keyword Research for SEO: Why It Matters & How to Do It

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January 10, 2025

Keyword Research for SEO: Why It Matters & How to Do It

Effective keyword research for SEO is the foundation of your digital marketing strategy. Your task as a marketer is to: Identify relevant keywords your audience is using Build...

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January 10, 2025

How to Use Semrush for Keyword Research: A Quick Guide

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January 10, 2025

How to Use Semrush for Keyword Research: A Quick Guide

Organic keyword research is an important process that ensures you aren’t wasting your time when creating new webpages. If you’ve never done this research before, then it may sou...

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January 08, 2025

How to Perform a Website Content Audit (+ Free Template)

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January 08, 2025

How to Perform a Website Content Audit (+ Free Template)

Content "freshness" is an increasingly important factor in achieving good rankings. Google's Quality Rater Guidelines say that the best ratings should only be given to informati...

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January 07, 2025

Future of SEO: 5 Key SEO Trends (2025 & 2026)

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January 07, 2025

Future of SEO: 5 Key SEO Trends (2025 & 2026)

Nearly every business that uses SEO as a marketing channel is adapting its strategies as AI changes the industry. The future of SEO prioritizes the user experience, meaning prof...

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January 07, 2025

Top Marketing Conferences to Attend in 2025 and 2026

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January 07, 2025

Top Marketing Conferences to Attend in 2025 and 2026

Whether you’re an agency marketer or you’re looking to grow your own business, hearing from some of the top marketing experts can only be beneficial. The good news is that there...

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January 07, 2025

7 Best SpyFu Alternatives: My Top Choices for 2025

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January 07, 2025

7 Best SpyFu Alternatives: My Top Choices for 2025

SpyFu’s search engine optimization (SEO) platform is trusted by some big-name brands—and has been for nearly 20 years. The app's reporting tools make it popular with corporate t...

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January 07, 2025

SpyFu vs Semrush: My Tool of Choice for 2025

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January 07, 2025

SpyFu vs Semrush: My Tool of Choice for 2025

To win and retain clients, digital marketing agencies need to deliver consistent growth. That kind of growth requires data-fueled strategies and comprehensive research. Here, SE...

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January 06, 2025

Bluesky User Age, Gender, & Demographics (2025)

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January 06, 2025

Bluesky User Age, Gender, & Demographics (2025)

First launched as an independent company in 2021, Bluesky has gained plenty of recent adopters, seeing rapid growth in late 2024. Many former X users are making the switch from...

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January 06, 2025

Is Semrush Accurate? A Detailed Analysis For 2025

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January 06, 2025

Is Semrush Accurate? A Detailed Analysis For 2025

Semrush is one of the most accurate search engine optimization (SEO) and digital marketing tools available today. Whether you want to look up keyword volume, track keyword ranki...

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January 03, 2025

SE Ranking Review: Is it The Best SEO Tool in 2025?

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January 03, 2025

SE Ranking Review: Is it The Best SEO Tool in 2025?

SE Ranking is a reliable all-in-one SEO tool. Its affordable pricing structure makes it a favorite of freelancers, agencies, and digital marketing pros. As a longtime SEO writer...

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January 01, 2025

Ahrefs vs Semrush vs Moz: Key Differences and Features

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January 01, 2025

Ahrefs vs Semrush vs Moz: Key Differences and Features

Achieving competitive advantage in search rankings begins with SEO software. The right tool can help you to: Discover your competitors’ backlink profile Reverse-engineer their...

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December 30, 2024

What Is Google Keyword Planner? (How to Use It)

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December 30, 2024

What Is Google Keyword Planner? (How to Use It)

Digital marketers, advertisers, and SEO professionals can use Google's free Keyword Planner tool to research SEO and PPC keywords. Launched in 2013 as a replacement for the Goog...

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