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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
FILTER BY:
5 years
fitness
Offroad ebike
18.1K
Volume
+6500%
Growth
An off-road eBike is an electric bicycle designed for rugged terrains, featuring **durable frames, high-torque motors, fat tires, and advanced suspension systems** for enhanced stability and performance. These eBikes provide **pedal-assist and throttle modes**, allowing riders to tackle steep hills, rough trails, and long-distance adventures with reduced effort. Off-road eBikes primarily appeal to **outdoor enthusiasts, adventure riders, and eco-conscious commuters** looking for a powerful and sustainable alternative to traditional off-road vehicles.
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Portable cold plunge
1K
Volume
+6500%
Growth
A movable tub designed for cold water therapy, often utilized by athletes to aid in muscle recovery and reduce inflammation. These portable cold plunges, such as the CalmMax Oval Ice Bath Tub, offer convenience with features like a 130-gallon capacity, making them suitable for use at home, outdoors, or in a gym setting. They are primarily targeted at athletes and fitness enthusiasts seeking effective recovery solutions and inflammation reduction through cold water immersion.
exploding
Fitnescity
1.9K
Volume
+6400%
Growth
Company that offers a variety of lab tests focused on fitness, nutrition, and performance. Fitnescity provides services such as DEXA scans, BOD POD body fat tests, nutrition and metabolic tests, and assessments for vitamins, hormones, glucose, cholesterol, vitamin D, and thyroid, using lab-quality equipment and protocols to deliver detailed insights into body composition, metabolic health, performance, and injury prevention. The target demographic includes individuals looking to optimize their weight, athletic performance, and overall health.
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Speediance
60.5K
Volume
+6400%
Growth
A brand specializing in smart home gym equipment, Speediance offers models such as the Smart Home Gym, Gym Monster 2 Family Plus, and Gym Pal. These products are designed to provide a comprehensive range of workouts and features, catering to the needs of home fitness enthusiasts by integrating technology for a more interactive exercise experience. The target demographic includes individuals seeking convenient and versatile fitness solutions within their home environment.
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Buddyfit
22.2K
Volume
+6300%
Growth
Digital fitness platform offering a variety of fitness programs and classes, including Yoga, Pilates, weight loss, and abs workouts. It operates as a digital gym, providing users with access to unlimited live classes led by top trainers through a single subscription, differentiating itself with its comprehensive and flexible fitness solutions. Buddyfit primarily targets individuals seeking convenient and diverse fitness options that can be accessed from home.
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pudolla
880
Volume
+6200%
Growth
Brand specializing in men's athletic wear, particularly running and workout shorts. Pudolla's products are designed to be lightweight, quick-drying, and often feature zipper pockets, differentiating them from competitors by focusing on functionality and convenience. The target demographic includes active men seeking durable and practical athletic wear for running and workouts.
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Cervical cooling pillow
260
Volume
+6100%
Growth
A cervical cooling pillow is an ergonomically designed pillow that supports the neck and spine while providing a cooling effect to enhance sleep comfort. It typically features cooling gel inserts or breathable materials that help regulate temperature and prevent overheating, combined with a contoured shape to maintain proper neck alignment. This pillow is particularly beneficial for individuals who suffer from neck pain, overheating during sleep, or who require additional support for maintaining cervical spine health.
regular
Muscle recovery gel
110
Volume
+6000%
Growth
Muscle recovery gel is a topical product formulated to soothe and aid in the recovery of sore or fatigued muscles after physical activity. It typically contains ingredients like menthol, arnica, or essential oils that provide cooling or warming sensations, helping to reduce inflammation and promote muscle relaxation. This gel is commonly used by athletes, fitness enthusiasts, and individuals looking for relief from muscle pain or post-exercise discomfort.
regular
Cold plunge tub
90.5K
Volume
+5600%
Growth
A cold plunge tub is a small tub of water maintained at a low temperature, typically between 7 to 12 ºC (44 to 54 ºF). It is designed to stimulate the body and provide various health benefits, such as improved circulation, reduced muscle soreness, and enhanced recovery. This type of tub is commonly used by athletes, fitness enthusiasts, and individuals seeking therapeutic cold exposure for health and wellness purposes.
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Lumi therapy
6.6K
Volume
+5600%
Growth
Lumi Therapy involves the use of portable ice baths designed to reduce inflammation, enhance circulation, and improve muscle recovery. The company offers various versions of their Recovery Pod, including PRO versions, which are tailored to meet different user needs and preferences. Lumi Therapy primarily targets athletes, fitness enthusiasts, and individuals seeking effective recovery solutions for muscle soreness and injuries.
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Yogipace
590
Volume
+5400%
Growth
Brand offering a variety of women's yoga and workout pants, including bootcut and straight leg styles. Yogipace differentiates itself by providing multiple inseam lengths and pockets, catering to diverse body types and preferences. The brand primarily targets women seeking comfortable and functional activewear, available for purchase on Amazon.
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Quinear
1.3K
Volume
+5200%
Growth
Brand offering air compression recovery systems designed for foot and leg recovery. These products improve circulation, provide massage therapy, and aid in pain relief, particularly benefiting athletes. Quinear's target demographic includes athletes and individuals seeking enhanced recovery and pain relief solutions.
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Therabody
110K
Volume
+5100%
Growth
A company known for its wellness and recovery products, particularly its percussive therapy devices like the Theragun. These devices are designed to help with muscle recovery, pain relief, and overall physical wellness, and the company also offers other products such as compression therapy devices, vibrating rollers, and CBD products. Therabody aims to provide solutions for both professional athletes and everyday users to enhance their physical health and recovery processes.
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Nurecover
27.1K
Volume
+4900%
Growth
Company that offers innovative recovery products, including an ice bath that functions as a giant insulated cool bag. This product is designed to maintain cold temperatures for cold water therapy, providing benefits at 15°C degrees and below without the need for added ice, differentiating it from traditional ice baths that require constant ice replenishment. Nurecover primarily targets athletes and individuals seeking efficient and convenient methods for muscle recovery and cold water therapy.
regular
gymrats
74K
Volume
+4900%
Growth
Individuals who dedicate a significant amount of time to exercising in the gym and are highly committed to maintaining their physical fitness. Gymrats often focus on both the aesthetic aspects of their bodies and overall well-being, emphasizing a balanced approach to health and fitness. This group primarily includes fitness enthusiasts who are passionate about achieving and maintaining peak physical condition.
exploding
Rice bucket training
8.1K
Volume
+4800%
Growth
Rice bucket training is a workout method that focuses on strengthening the forearms, grip, and other small muscles in the arms and hands. It involves exercises such as rice digging and grabbing, where the hands are submerged in a bucket of rice and various movements are performed to enhance muscle endurance and grip strength. This type of training is particularly beneficial for athletes, musicians, and individuals seeking to improve their hand and forearm strength.
regular
Beet root for men
140
Volume
+4800%
Growth
Root vegetable known for its high nitrate content, which the body converts into nitric oxide, aiding in improved blood flow and cardiovascular health. This can enhance athletic performance and potentially improve erectile function, while also providing antioxidants, vitamins, and minerals for overall health. Men seeking to boost physical performance and support cardiovascular and cognitive health may find beetroot particularly beneficial.
regular
Electrolyte gummies
3.6K
Volume
+4800%
Growth
Dietary supplements designed to help maintain hydration and electrolyte balance in the body. They typically contain essential electrolytes such as sodium, potassium, magnesium, and calcium, and are often used by athletes or individuals engaging in strenuous physical activities to replenish electrolytes lost through sweat. These gummies are particularly beneficial for those needing to quickly restore electrolyte levels and maintain optimal hydration.
exploding
Inno Supps
49.5K
Volume
+4450%
Growth
A manufacturing company that specializes in providing natural sports supplements, clean vegan protein drinks, and vitamin gummies. Inno Supps differentiates itself by focusing on high-quality, natural ingredients and offering a range of products designed to support various health and fitness goals. The target demographic includes fitness enthusiasts, athletes, and individuals seeking natural and clean supplement options to enhance their health and performance.
exploding
Non Sleep Deep Rest
9.9K
Volume
+4100%
Growth
Non Sleep Deep Rest (NSDR) refers to practices and techniques designed to induce a state of deep relaxation and rest without actually sleeping. These techniques can include guided meditations, yoga nidra, and other relaxation exercises that help the body and mind to recover and rejuvenate. NSDR is beneficial for individuals looking to improve sleep quality, reduce stress and anxiety, and enhance learning and focus.
regular
hidratespark
12.1K
Volume
+4100%
Growth
Brand offering smart water bottles designed to help users track their water intake. These bottles feature Bluetooth technology to sync with a mobile app, LED glow reminders, and come in various models with different capacities and features, including insulated stainless steel options. The target demographic includes health-conscious individuals looking to improve their hydration habits through technology.
regular
Chromium Supplement
22.2K
Volume
+4100%
Growth
Dietary supplements containing the trace mineral chromium, believed to enhance insulin action and influence the metabolism of carbohydrates, fats, and proteins. These supplements are often marketed for potential benefits in blood sugar control, weight loss, and cholesterol improvement, although scientific evidence supporting these claims is mixed. Chromium supplements are typically targeted at individuals seeking to manage blood sugar levels or improve metabolic health.
regular
Cotsoco
880
Volume
+4000%
Growth
A leading B2C e-commerce company based in the United States that focuses on sports health. The company promotes the idea of maintaining health through sports and offers products such as mini muscle massagers, differentiating itself by specializing in sports-related health products. Cotsoco primarily targets fitness enthusiasts and individuals seeking to improve their health through sports and physical activity.
regular
Salomon xt-6
246K
Volume
+3950%
Growth
Trail running footwear designed for durability, stability, and comfort, suitable for long-distance running on rugged terrain. It is distinguished by its lightweight construction, secure fit, Contagrip outsole, and Quicklace system, as part of Salomon's high-performance S/LAB series. The Salomon XT-6 is primarily targeted at trail runners and outdoor enthusiasts seeking reliable performance in challenging environments.
exploding
Walking pad
550K
Volume
+3850%
Growth
Compact, portable treadmills designed for use in small spaces like home offices. They are quiet, often come with remote controls, and are suitable for light exercise while working at a standing desk. Walking pads are ideal for individuals looking to incorporate light physical activity into their daily routine without needing a full-sized treadmill.
exploding
Beet root with maca
390
Volume
+3800%
Growth
This combination is often used in dietary supplements for its potential benefits on energy levels, circulation, and overall vitality. Beet root is recognized for its ability to improve blood flow and lower blood pressure, while maca root is valued for enhancing energy and balancing hormones. These supplements are typically targeted at individuals seeking natural ways to boost energy and improve cardiovascular health.
peaked
Foldable push up board
1.3K
Volume
+3800%
Growth
A foldable push-up board is a portable fitness device designed to enhance push-up workouts by providing multiple grip positions that target different muscle groups. The board features color-coded slots where users can insert handles to focus on specific areas like the chest, shoulders, triceps, or back, and it folds for easy storage and transport. This equipment is ideal for fitness enthusiasts and individuals looking for a versatile and space-saving solution for strength training at home or on the go.
regular
Yumuuv
880
Volume
+3600%
Growth
Team wellness app designed to organize various types of workplace wellness challenges. The platform aims to increase happiness and engagement among employees by providing structured wellness activities and tracking progress. Yumuuv is primarily targeted at companies looking to enhance employee well-being and foster a healthier, more engaged workforce.
peaked
Oversized gym shirt
8.1K
Volume
+3233%
Growth
A type of athletic wear designed to provide comfort and ease of movement during physical activities. Oversized gym shirts feature a loose fit that allows for better air circulation and a greater range of motion, making them suitable for various exercises and casual wear. They are popular among fitness enthusiasts and individuals who prioritize comfort and style in their workout attire.
exploding
Unpluq
5.4K
Volume
+3200%
Growth
Tool designed to help users reduce their screen time and improve focus by creating an intentional barrier to accessing distracting apps. It encourages users to make a conscious decision each time they want to open a potentially distracting app, thereby helping them recover their time, focus, and attention. Unpluq is particularly beneficial for individuals looking to enhance productivity and minimize digital distractions.
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