10 Top Product Research Tools (2024)

This is a list of the best product research tools in 2024. 

From developing a business idea to delivering the products your most loyal customers want, the right product software can help you with things like:

• Monitoring product trends
• Identifying hot products for sale right now
• Conducting a competitor analysis
• Researching keywords related to top products
• Developing new product ideas

In this guide, we’re exploring 10 of the best product research tools on the market today for Shopify stores, retail merchants, Amazon sellers, dropshipping entrepreneurs, and everyone in between.

1. Exploding Topics

Exploding Topics is a trend-spotting tool that provides valuable insights about the products people are interested in right now.

We use artificial intelligence (AI) to scan the Internet and see what products, trends, and companies people are talking about.

We look at blogs, news sites, social media platforms, and more, so you get a complete picture of consumer interest in a particular product or category. 

From there, our team of (human) data analysts evaluate the data and identifies the top trends online. These results go into our large trend database, where you can:

• See which topics are currently exploding in interest online
• Get information about which products are increasing in popularity
• Discover details about how top products are selling
• Learn what reviews these top products are getting

You can then use this information to do things like:

• Build profitable DTC sites
• Develop new products in line with consumer interest
• Outpace your competitors by offering trending products for sale before anyone else

Here’s an example: we identified “mushroom coffee” as a trending product category in October 2019.

While there was interest in the product at that time, organic search interest in this product really took off nearly 3 years later.

Exploding Topics users already had mushroom coffee on their radar for almost 3 years. If this product was one that aligned with their ecommerce business, they were well poised to take advantage of the explosion in interest.

You can begin using Exploding Topics to find trending products for free. If you’d really like to stay ahead of new product trends, though, an Exploding Topics Pro membership can give you that additional competitive edge. Our pro users get:

• Access to the entire trends database
• The ability to conduct trend database searches by keyword
• Every trend report we publish
• Instant trend alerts
• Enhanced details about trending products’ performance

You can give Exploding Topics Pro a try right now with our two-week trial for $1. After that, Pro plans start at $39 per month (billed annually).

2. Dropship Spy

Dropship Spy is a product research tool for e-commerce businesses that use drop shipping services.

The tool works for Amazon and Shopify sellers and can help you connect with dropshipping suppliers on Aliexpress and other sites.

When using Dropship Spy for product research, each item you view includes details on:

• Best-selling products across a variety of social media platforms
• Aliexpress sales volume
• Amazon product ranking stats and keywords
• Historical sales metrics
• Instagram influencers who promote similar products
• The services offered by each influencer, and at what rates

Dropship Spy is a comprehensive solution for dropship businesses, as you can also get access to:

• Pricing and profit calculators
• CSV files of existing product reviews
• Product videos
• Facebook ad audience segments
• Pre-written social media ad copy

If you’re trying to make your e-commerce business as hands-off as possible, then Dropship Spy’s data and library of resources could be a suitable solution.

However, because it’s only focused on products for dropshipping stores, this won’t be the best solution for anyone who plans to make, source, stock, and ship products themselves.

Access to Dropship Spy costs $39 per month, or $119 for an entire year.

3. Helium10

Helium10 is a product research platform that offers a number of tools designed for businesses using Walmart or Fulfillment By Amazon (also known as Amazon FBA).

With a Helium10 account, you can:

• Use their Chrome extension to pull up details on Amazon and Walmart product listings
• Generate sales estimates for products that interest you
• Find the highest performing keywords for each product
• Identify trending products at Amazon and Walmart

The platform also offers additional insights to help you optimize existing product listings. If you’re focused on selling through Amazon and Walmart’s marketplaces, then this could be a good tool to have on hand.

With Helium10’s free plan, you can get access to the Chrome extension, keyword tool, trending products database, and PPC audit along with a few other resources.

However, this free access comes with limits. To use more of Helium10’s features, you’ll need to opt for a paid plan that starts at $39 per month (or $29 per month when billed annually).

4. TikTok Creative Center

The TikTok Creative Center has a top products list that’s free to use—you don’t even need a TikTok account to browse the data.

The Creative Center can give you insights on:

• Best sellers by region, organized by popularity
• Changes in popularity over a time period
• The standard click through rate on TikTok ads for a popular product
• The typical amount of money spent by advertisers to achieve one sale
• The total amount of money spent on ad campaigns for a popular product
• Related product categories for each popular item

While much of this data is only directly usable if you’re going to run product ads on TikTok, the ability to search top products by region can be useful for product marketers on any e-commerce platform.

There are over 800 million people using TikTok, so it’s a useful source for understanding what types of products people are interested in right now. 

You’ll just need to remember that this data is specific to TikTok users, who are typically under 40 years old—and many of them under 20. If that’s your target demographic, then it might be worth looking at the Creative Center data.

If not, or if you want a more holistic picture of what all internet users are interested in, you’ll want to pick a more comprehensive trend spotting website.

5. Thieve.co

Thieve is another dropshipping product research tool and a potential alternative to Dropship Spy.

There are four primary ways that you can use Thieve to identify products:

1. Browse lists of popular products by category, such as electronics and homeware.
2. Swipe through popular products from all categories to generate a list of products that interest you.
3. Read about trending product niches, such as “Zoom Flex,” which refers to looking good on video calls.
4. Upload an image you find online and locate potential product manufacturers and sources.

Once you’ve identified products you like, you can use Thieve’s other key features to:

• Find Aliexpress suppliers making profitable products
• See how much it costs to source particular products
• Generate product page descriptions
• Find product images
• Remove product logos and split grouped images into individual files

Thieve only works with Aliexpress products, so if you prefer to source goods elsewhere, you won’t get that much value out of Thieve.

If you use Aliexpress, though, you can start browsing a limited number of products on Thieve for free. To use every feature, you’ll need a paid plan.

Thieve doesn’t make its pricing public, but they offer a two week free trial to test the service and get pricing information.

6. JungleScout

JungleScout is another Amazon product research and market analysis tool for FBA sellers.

When using JungleScout, you can:

• Look at product sales and performance
• Forecast how many products you may sell
• View Amazon product reviews
• Conduct Amazon product keyword research
• Track seasonal shifts in purchasing habits
• Verify which manufacturers your competitors use

Like Helium10, JungleScout offers a Chrome extension to help you quickly access product data while browsing Amazon.

Once you’ve found trending products to sell on Amazon, you can continue to use JungleScout to help you request customer reviews, track sales data, optimize listings, and run promotions.

JungleScout plans start at $49 per month, or $29 per month when billed annually, and include a seven-day free trial.

7. Pinterest Trends

Pinterest Trends is like the TikTok Creative Center in that it lets you see which products and niches are popular among users in your region.

You can use Pinterest Trends to research:

• Current products of interest
• Products of interest by season
• Products related to specific consumer interests or keywords
• Product interest by user age and other demographics
• The weekly, monthly, and yearly change in product interest

Clicking on any trend or product gives you an in-depth look at:

• How interest fluctuates over time
• Related trends and products
• Demographic details about the users interested in this item
• Related Pins

Because many people use Pinterest to save links from all over the web, you can use the Pinterest trends feature to get an idea of what might be popular on various e-commerce and dropship platforms.

There’s no charge to use Pinterest Trends, so you can use it by itself or as a supplement to any of the other tools on this list.

8. Algopix

Algopix is a product research tool for Walmart, Amazon, and eBay sellers.

If you're interested in selling through more than one marketplace, then Algopix is a nice choice for building out your inventory and planning product prices.

When using Algopix, you can see a variety of product metrics including:

• The best-selling products in any category
• Who the highest-profile sellers are in a given channel
• Changes in prices, including promotions
• Sales rates by location

Algopix can also help you find products that are similar to one you're researching. If you have a product description, you can put it into Algopix and get a list of potential matches.

You'll need to subscribe to the platform for $35 per month or $336 per year in order to use every feature across all marketplace channels.

If you only sell through Amazon, you can use Algopix for free. Simply connect your seller account to conduct up to five category and 20 product searches every day.

9. eBay Terapeak

Terapeak is a database of insights about eBay sales.

You can actually access Terapeak information directly through your eBay seller account, and see information like:

• Product and category performance
• Current popular products
• Products attracting buyer interest
• Average sales prices
• Typical item condition
• Average shipping costs
• Popularity of free shipping
• Unsold inventory levels
• Most popular listing formats

Terapeak will also show you historic sales trends, so you can begin to make predictions about how your sales may fluctuate based on time of year or other factors.

All of this information is available for free to eBay sellers with a Basic Store or higher tier subscription. These plans start at $21.95 per month when billed annually.

10. Seller Assistant App

Seller Assistant App is another product insights tool for Amazon sellers.

Unlike some other Amazon tools that focus on dropshipping, Seller Assistant App can help you figure out how much you'll make by reselling products that you locate through discount stores, bin stores, liquidation sales, and more.

By entering a product into the Seller Assistant App, you can see information like:

• Average sale prices over one, three, and six-month periods
• Fees and expenses incurred by selling this product on Amazon
• Whether or not anyone has made an intellectual property claim on products of this type
• Your potential profit margin
• Best seller rank over one, three, and six-month periods
• Total product stock currently for sale on Amazon
• Other variations of the product currently for sale on Amazon

You'll even be able to see how much the product is selling for on other websites including Amazon, The Home Depot, Target, and eBay.

The Seller Assistant App costs $15.99 per month, or $149 per year, to use. You'll be able to look up 3,500 products every month—and higher plan tiers are available if you find yourself exceeding this limit.

Conclusion

Many product research tools are platform-specific—if you know you sell on eBay, for instance, you'll likely want to give Algopix or Terapeak a try first. And if you’re a dropshipper, you’ll want to take a closer look at Dropship Spy or Thieve.

But it's worthwhile to have a broader product research tool in your arsenal as well. Services like Exploding Topics and Pinterest Trends can help you understand what's popular across the internet at large—and plan for the next big e-commerce trend.

Want to learn more about how these tools can help your online store grow? Check out our comprehensive guide to finding trending products and discover everything you need for successful e-commerce sales.