grid-line

Average Time Spent on TikTok Statistics (2026)

author photo
by Fabio Duarte
Last Updated: January 30, 2026

Since launching in 2016, TikTok has become a juggernaut in the social media landscape.

In 2026, TikTok sees over 2 billion users flock to the platform every month.

With that in mind, we’ll explore the latest TikTok screen time data below.

Crack the Code
to Social Growth

  • Users spend an average of 1 hour and 37 minutes on TikTok each day.
  • In 2019, the average daily time spent on TikTok was just 27 minutes.
  • Average daily time on TikTok is more than 3x higher than daily time spent on X. 
  • US users spend 20-25% more time on TikTok than the global average.
  • 21% of US teenagers are on TikTok "almost constantly".

How Much Time Do People Spend on TikTok?

The average user spends 1 hour and 37 minutes on TikTok each day.

Average time spent on TikTok per day

That equates to approximately 10% of the average person’s waking hours.

As of December 2025, the average time spent on TikTok per visit is 12 minutes 33 seconds. That means, on average, people use TikTok approximately 8 times each day.

Sources: Data Reportal (Digital 2026), Bureau of Labor Statistics, Semrush

TikTok Screen Time Changes Over Time

The average time spent on TikTok has regularly increased year-over-year during the last half-decade.

In 2019, the average user spent 27 minutes and 24 seconds on TikTok.

undefined

As of 2025, that figure has more than tripled, reaching over an hour and a half.

Here’s a breakdown of the average daily time spent on TikTok since 2019:

YearAverage Daily Time Spent on TikTokChange Over Previous Year
201927 minutes, 24 seconds-
202038 minutes, 36 seconds↑ 11 minutes, 12 seconds
202145 minutes, 18 seconds↑ 6 minutes, 42 seconds
202252 minutes↑ 6 minutes, 42 seconds
202355 minutes, 48 seconds↑ 3 minutes, 48 seconds
202458 minutes, 24 seconds↑ 3 minutes, 36 seconds
20251 hour, 37 minutes↑ 38 minutes, 36 seconds*

(*The latest data comes from Data Reportal's Digital 2026 figures. It does not necessarily represent an actual leap of 38+ minutes, with a new data source used in the latest report.)

Along with the daily time spent on the platform, TikTok's traffic has also increased significantly since 2019. However, it did decrease for the first time in 2025.

YearTotal VisitsChange Over Previous Year
2019695.7 million-
20202.0 billion↑ 187.46%
202112.4 billion↑ 520.00%
202214.7 billion↑ 18.55%
202324.6 billion↑ 67.35%
202426.2 billion↑ 6.50%
202524.6 billion↓ 6.1%

Source: Data Reportal, Semrush

Instantly Analyze
Any Market

Time Spent Using TikTok vs. Other Social Media Platforms

TikTok is leading the way as the social media platform receiving the most user attention from its active users.

Only four social media apps average more than an hour of daily usage. TikTok leads the way from YouTube (1 hour and 25 minutes), Instagram (1 hour and 13 minutes), and Facebook (1 hour and 7 minutes).

Users spend more than 3x as much time on TikTok as they do on X.  

Average daily usage of various social media, with TikTok on top

Here’s a full breakdown of the average share of time spent on social media platforms:

Social Media PlatformAverage daily usage time
TikTok1 hour 37 minutes
YouTube1 hour 25 minutes
Instagram1 hour 13 minutes
Facebook1 hour 7 minutes
WhatsApp59 minutes
IMO53 minutes
Telegram30 minutes
X28 minutes
Reddit19 minutes
Messenger19 minutes
Snapchat17 minutes
Discord15 minutes
Pinterest10 minutes
LinkedIn6 minutes
Threads4 minutes

Source: Data Reportal

Average TikTok Screen Time by Region

The average time spent on TikTok each month has surged in recent years.

In 2020, the global average stood at 13 hours and 18 minutes per month.

By 2024, this figure had increased by over 160%, reaching 34 hours and 56 minutes. That's around 3% of an entire month.

In 2026, TikTok users spend an estimated 48.5 hours per month on the platform.

Unfortunately, country-by-country data has not been published for 2025 or 2026. But according to the latest available data, the US spends 20-25% more time on TikTok than the global average.

Want to Spy on Your Competition?

Explore competitors’ website traffic stats, discover growth points, and expand your market share.

Semrush Logo
Exploding Topics Logo

Here’s a list of national averages for monthly time spent on TikTok between 2020 and 2024, plus the up-to-date worldwide average for 2026:

Country202620242023202220212020
Worldwide48 hours, 30 minutes34 hours, 56 mins34 hours23 hours, 30 mins19 hours, 36 mins13 hours, 18 mins
Mexico-45 hours, 25 mins45 hours, 1 min27 hours, 36 mins23 hours, 24 mins17 hours, 12 mins
Indonesia-44 hours, 54 mins38 hours, 26 mins29 hours23 hours, 6 mins13 hours, 48 mins
US-43 hours, 53 mins45 hours, 37 mins26 hours, 48 mins25 hours, 36 mins21 hours, 30 mins
UK-42 hours, 2 mins49 hours, 29 mins27 hours, 18 mins27 hours, 18 mins19 hours, 54 mins
Argentina-38 hours, 52 mins38 hours, 33 mins20 hours, 6 mins14 hours, 48 mins11 hours, 24 mins
Australia-38 hours, 51 mins42 hours, 13 mins29 hours, 36 mins23 hours, 24 mins-
Russia-38 hours, 8 mins31 hours, 47 mins28 hours, 42 mins26 hours, 18 mins17 hours, 24 mins
Canada-37 hours, 43 mins38 hours, 47 mins25 hours, 54 mins22 hours, 36 mins17 hours, 6 mins
Germany-34 hours, 51 mins37 hours, 38 mins23 hours, 42 mins23 hours, 36 mins19 hours, 24 mins
Singapore-34 hours, 29 mins33 hours, 23 mins20 hours, 18 mins16 hours, 18 mins9 hours, 24 mins
France-32 hours, 48 mins38 hours, 38 mins21 hours, 24 mins21 hours, 6 mins17 hours, 18 mins
Brazil-28 hours, 34 mins30 hours, 10 mins-20 hours, 12 mins14 hours
Turkey-26 hours, 26 mins29 hours, 25 mins20 hours, 54 mins18 hours, 48 mins14 hours
South Korea-19 hours, 55 mins25 hours, 6 mins19 hours, 54 mins16 hours, 54 mins13 hours, 48 mins

Source: DataReportal

Children & Teenagers TikTok Usage

More than two-thirds of US teens say that they use TikTok. That makes it the second most popular social media app among teens, behind YouTube (a massive 92%).

However, TikTok is second to none in terms of potentially addictive usage patterns. 21% of US teens say they are "almost constantly" on TikTok.

More than 20% of US teens say they are on TikTok "almost constantly"

More than half of teenagers report visiting the app at least several times a day. In total, 61% use TikTok daily.

Here's how US teen usage of TikTok compares to other platforms, sorted by the highest levels of "almost constant" usage:

Social media platformAlmost constant usageSeveral times per dayAbout once a dayNet daily usage among teens
TikTok21%34%6%61%
YouTube17%43%16%76%
Instagram12%31%12%55%
Snapchat12%26%8%48%
Facebook3%9%7%20%

Among US teenage girls, the percentage of "almost constant" TikTok users rises to 24%. 

Here's how usage volume breaks down by gender for a selection of the top social media platforms:

Social media platformGirls who use "almost constantly" (%)Boys who use "almost constantly" (%)
TikTok24%17%
YouTube13%20%
Instagram15%10%
Snapchat14%11%
Facebook3%2%

It's hard to find up-to-date figures on the exact amount of time children and teenagers are spending on TikTok. But data from the UK suggests children are averaging 2 hours and 14 minutes on the platform. 

Sources: Pew Research, Statista

Key Takeaways

TikTok’s popularity shows no signs of slowing down. And platform usage time continues to grow each year.

If you found this data insightful, take a look at more TikTok-related stats here: TikTok User Age, Gender, & Demographics, TikTok Content Creator Statistics, and Top 100 TikTok Searches.

Stop Guessing, Start Growing 🚀

Use real-time topic data to create content that resonates and brings results.

Exploding Topics is owned by Semrush. Our mission is to provide accurate data and expert insights on emerging trends. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

Reveal More Competitor Secrets for Free

Which keywords they target
Their most important pages
Where they get backlinks from
How they monetize their site
Get more free data

Stop Guessing, Start Growing 🚀

Use real-time topic data to create content that resonates and brings results.

Newsletter Signup

By clicking “Subscribe” you agree to Semrush Privacy Policy and consent to Semrush using your contact data for newsletter purposes

Written By

Fabio Duarte

Research Associate

Fabio is a research associate at Exploding Topics. Since 2021, Fabio has researched, written, and edited articles for the Explo... Read more