Articles on the latest trends.
Plus, expert insight and analysis.
What Is Google Trends? Guide for Marketers & Entrepreneurs
What Is Google Trends? Guide for Marketers & Entrepreneurs
First launched in May 2006, Google Trends has since established itself as one of the top search-tracking databases. Millions visit the website every month to view and analyze th...
5 Holiday Shopping Trends to Define Thanksgiving and Christmas 2024
5 Holiday Shopping Trends to Define Thanksgiving and Christmas 2024
It’s a critical time of year for the retail industry. With just 27 days between Thanksgiving and Christmas, the holiday shopping season is more compressed than usual, but that w...
SaaS SEO Guide: Rank #1 In Google
SaaS SEO Guide: Rank #1 In Google
This is a complete guide to SaaS SEO in 2024. In fact, this step-by-step system is how we got our SaaS startup to reach a pretty incredible milestone: over 700,000 visitors per...
6 AI Cybersecurity Trends For The 2025 Cybercrime Landscape
6 AI Cybersecurity Trends For The 2025 Cybercrime Landscape
AI is critical to the future of cybersecurity. The technology is making defenses more sophisticated, but it’s also a tool in the arsenal of attackers. In fact, one survey found...
How to Use a People Also Ask Tool to Get More Traffic
How to Use a People Also Ask Tool to Get More Traffic
You've probably seen expandable question boxes that appear within Google search results. They're known as "People Also Ask" (PAA) boxes. Ranking in the People Also Ask box is a...
What Is a Competitor Analysis? (+ Simple 9 Step Process)
What Is a Competitor Analysis? (+ Simple 9 Step Process)
Competitor analysis is a way to identify your brand’s competition beyond the obvious rivals. Specifically, a competitive analysis compares: Market position and share Revenue (w...
Top 60+ Podcasting Stats for 2024
Top 60+ Podcasting Stats for 2024
If video killed the radio star, podcasting might just save it. Podcasts have never been as popular as they are now. In fact, 2024 was the first time that a majority of Americans...
1 in 3 young people shop on social media every week as social commerce surges
1 in 3 young people shop on social media every week as social commerce surges
Social commerce looks set to be the next great disruptor in the retail industry. E-commerce fundamentally changed the way Millennials shop, and now a similarly seismic shift for...
Keyword Research Guide 2024: 7-Step SEO Process
Keyword Research Guide 2024: 7-Step SEO Process
In marketing, understanding your competition is indispensable. That's where keyword research comes in. Keyword research is a method of discovering and examining the top terms an...
15 SEO Tips to Rank Higher and Drive Organic Traffic
15 SEO Tips to Rank Higher and Drive Organic Traffic
If you’re new to running a website and need SEO tips, I’ve got you covered. In my years as a content expert, I’ve learned some simple tips and tricks to drive more traffic to we...
How to Use Backlink Checker Tools for SEO Analysis
How to Use Backlink Checker Tools for SEO Analysis
A backlink is created when one website, like Exploding Topics, links to another website, like Semrush. (The last word in the previous sentence is an example!) Backlinks allow us...
How to Measure Growth With a Website Traffic Checker
How to Measure Growth With a Website Traffic Checker
Website traffic measures the number of visits to a site over a specific period. It’s important to check your site’s traffic so you know: Which pages users are visiting Where th...