Health Trends

Healthcare service that provides enhanced primary care through in-home visits and virtual consultations. Vitable differentiates itself by offering high-quality, convenient, and personalized care, making healthcare more accessible and tailored to individual needs. The service primarily targets individuals seeking comprehensive and convenient healthcare solutions, including those with busy schedules or limited access to traditional healthcare facilities.

Brand offering self-care products, particularly 15-minute soaks designed to alleviate stress, anxiety, insomnia, and muscle aches. Flewd differentiates itself by focusing on quick, effective solutions for common physical and mental health issues through its specialized soak products. The target demographic includes individuals seeking convenient and effective methods for stress relief and overall well-being.

A Bluetooth sleep mask is a device that combines the functionality of a sleep mask with Bluetooth headphones, allowing users to block out light and listen to audio content to aid in sleep. These masks offer features such as wireless connectivity, built-in speakers, and varying battery life, providing a convenient solution for those who need both light-blocking and audio capabilities. The primary target demographic includes individuals who have trouble sleeping due to light or noise and those who enjoy listening to music, podcasts, or white noise while falling asleep.

Sea moss supplements are dietary products derived from sea moss, a type of red algae rich in vitamins, minerals, and antioxidants. These supplements are promoted for their potential health benefits, including boosting immunity, supporting digestion, and enhancing skin health due to their nutrient density. Sea moss supplements are primarily targeted at health-conscious individuals looking to improve their overall wellness through natural sources.

Skincare product that utilizes snail mucin, a substance secreted by snails, as a key ingredient. Known for its deep cleansing properties, it reaches even the deepest pores while providing moisturizing care and minimizing skin stimulation. This cleanser is particularly beneficial for individuals with sensitive skin seeking hydration and soothing effects.

A wellness company founded in 2019, known for its innovative gummy vitamin products. Goli Nutrition differentiates itself by offering popular items like Apple Cider Vinegar Gummies and Ashwagandha Gummies, and it holds the title of America's #1 brand in these categories. The company's products primarily target health-conscious consumers seeking convenient and tasty dietary supplements.

A self-help strategy aimed at resetting the brain's reward system by abstaining from activities that provide instant gratification. Although not scientifically proven, it is popular in self-improvement circles for its potential to enhance focus and motivation. This approach primarily appeals to individuals seeking to improve their mental clarity and productivity by reducing dependency on quick-reward activities.

Company focused on providing transformative oral health care through advanced technology and innovative partnerships. Candid Care aims to make high-quality dental care accessible, approachable, and achievable for both dental professionals and their patients, with key products including clear aligners for teeth straightening that can be monitored at home. The target demographic includes individuals seeking convenient and effective orthodontic solutions and dental professionals looking for advanced tools to enhance patient care.

Leading manufacturer of outdoor fitness equipment and facilities, known for creating the original container gym. BeaverFit offers a range of portable fitness solutions suitable for various environments, differentiating itself with innovative and durable designs that cater to both military and civilian markets. The target demographic includes fitness enthusiasts, military personnel, and organizations seeking versatile and robust outdoor fitness solutions.

Naturelo is a brand that offers premium, plant-based, whole food dietary supplements designed to support various health needs. The brand differentiates itself by providing vegan-friendly, allergen-free products that are highly rated by customers, emphasizing natural ingredients and transparency in their formulations. Naturelo primarily targets health-conscious individuals seeking high-quality, plant-based supplements to enhance their overall well-being.

Cooling comforters are bedding products designed to regulate body temperature and provide a cooler sleeping experience, particularly beneficial for hot sleepers. They utilize advanced materials and technologies, such as lightweight down alternatives and Outlast technology, to enhance comfort and reduce overheating during sleep. These comforters are ideal for individuals who experience night sweats or prefer a cooler sleeping environment.

Company dedicated to producing reusable period products, originally founded as OrganiCup in Denmark in 2012. It promotes sustainability and accessibility by offering products at democratic price points and ensuring wide distribution, differentiating itself through its commitment to eco-friendly menstrual solutions. The target demographic includes environmentally conscious individuals seeking sustainable and cost-effective menstrual care options.

Skincare brand known for its clean, clinically effective, and safe products suitable for sensitive skin. It differentiates itself by being vegan, sustainable, and cruelty-free, drawing inspiration from Korean Beauty principles to achieve 'glassy, smooth, luminous, translucent-looking skin.' The brand primarily targets individuals seeking high-quality, ethical skincare solutions that promote hydration, reduce inflammation, and protect against free radical damage.

Dietary supplements designed to support digestive health by stimulating the growth of healthy bacteria in the intestine. These gummies typically contain prebiotics like Oligofructose and may also include probiotics like Bacillus Coagulans, offering a convenient and great-tasting way to improve gut health. They are primarily targeted at individuals seeking to enhance their gastrointestinal health through an easy-to-consume supplement.

Creatine chews are a form of creatine supplement designed for convenient consumption. They support increased absorption of creatine, amino acids, vitamins, and other nutrients, promoting a healthy gut lining and tight junction function. These chews are particularly beneficial for athletes and fitness enthusiasts seeking to enhance their performance and nutrient uptake.

Dietary supplements enriched with essential amino acids and protein, designed to aid in muscle repair and growth. These gummies support post-workout recovery, minimize muscle soreness, and optimize the regeneration process, differentiating themselves by offering a convenient and tasty alternative to traditional protein supplements. They are particularly beneficial for fitness enthusiasts and athletes looking to enhance their recovery routines and overall muscle health.

Bioactive flavonoid supplement derived from fruits like apples and strawberries, known for its potential health benefits. Fisetin is recognized for its pharmacological effects, including anti-inflammatory, antioxidant, and neuroprotective properties, which may contribute to the prevention and treatment of various diseases. This supplement is primarily targeted at individuals seeking to enhance their overall health and well-being through natural dietary supplements.

Brand offering high-quality, cold-pressed extra virgin olive oil made from early harvest Koroneiki olives from southern Greece. Known for its high antioxidant content and premium quality, the brand differentiates itself by focusing on the health benefits and superior taste of its olive oil. Kosterina primarily targets health-conscious consumers and culinary enthusiasts seeking premium, nutritious olive oil options.

Agent Nateur is a brand that offers clean, non-toxic skincare and wellness products, including anti-aging supplements and face serums. The brand differentiates itself by using organic ingredients designed to address skin concerns such as hyperpigmentation, enlarged pores, and wrinkles, providing a natural alternative to conventional skincare products. Agent Nateur primarily targets individuals seeking high-quality, organic skincare solutions that promote overall skin health and wellness.

A movement and mindset where individuals question their relationship with alcohol and consider reducing or eliminating their alcohol consumption. It involves exploring the benefits of a sober lifestyle and making conscious choices about drinking, without necessarily committing to complete sobriety. The Sober Curious movement primarily appeals to individuals seeking to improve their health, mental clarity, and overall well-being by moderating or abstaining from alcohol.

Skincare products that contain peptides, which are short chains of amino acids. These lotions offer benefits such as anti-aging, skin repair, hydration, improved firmness and elasticity, and anti-inflammatory properties, making them valuable for enhancing skin health and appearance. Peptide lotions are commonly used by individuals seeking to improve their skin's overall condition and combat signs of aging.

Functional mushrooms are a category of mushrooms believed to offer health benefits beyond their nutritional value, often used in traditional medicine. These mushrooms, such as Reishi, Lion's Mane, and Chaga, are known for their potential to boost the immune system, improve cognitive function, and provide antioxidant support. They are typically consumed by individuals seeking natural health supplements to enhance overall well-being and support specific health conditions.

A dietary supplement derived from the root of the ginger plant (Zingiber officinale), known for its potential health benefits. It contains bioactive compounds like gingerol, which have anti-inflammatory and antioxidant properties, and is commonly used to aid digestion, reduce nausea, and alleviate pain. Ginger root supplements are particularly beneficial for individuals seeking natural remedies for digestive issues, pain relief, and immune support.

Reusable eye masks are designed to be used multiple times, offering a sustainable and cost-effective alternative to single-use eye masks. They are typically made from materials like silicone or fabric and can be used for various purposes, such as reducing puffiness, dark circles, and providing relaxation. These masks are often used in conjunction with serums or creams to enhance their effectiveness, making them popular among individuals seeking eco-friendly and effective eye care solutions.

A home device used for various skin treatments, including eliminating toxins and acne-causing bacteria. It offers benefits such as shrinking enlarged pores, increasing collagen and elastin production, reducing the appearance of fine lines, wrinkles, and cellulite, and fading dark eye circles. The skin therapy wand is primarily targeted at individuals seeking non-invasive, at-home solutions for improving skin health and appearance.

An interconnected system of medical devices and applications that collect and transmit data to healthcare IT systems through online networks. It aims to improve patient outcomes, enhance healthcare delivery efficiency, and reduce costs by leveraging technologies like sensors, cloud computing, and data analytics. The primary beneficiaries of IoMT are healthcare providers and patients seeking improved medical care and monitoring.

The Diva disc is a menstrual disc designed for menstrual fluid collection, offering a relatively soft firmness. It is similar to other menstrual discs like Nixit and Ziggy but features a slightly more structured rim for added stability. This product is targeted at individuals seeking a reusable, comfortable, and eco-friendly alternative to traditional menstrual products.

A company that offers a range of wellness shots made from organic, cold-pressed ingredients. Their products are designed to boost immunity and overall health, with popular options including the Immunity Boost Shot and the Immune Support Ginger Shot. These wellness shots are primarily targeted at health-conscious individuals seeking convenient and natural ways to enhance their immune system and overall well-being.

Books on perimenopause provide comprehensive information on navigating the hormonal changes and symptoms associated with the transition to menopause. These books offer valuable insights, practical advice, and scientific facts to help women understand and manage this phase of life effectively. They are primarily targeted at women approaching or experiencing perimenopause, seeking guidance and support during this transitional period.

A non-alcoholic spirit designed to replicate the taste and experience of traditional tequila without the alcohol content. It offers a blend of high-quality ingredients and natural botanical flavors to mimic the grassy flavor, smoky aroma, and bright fire of tequila, providing an alternative for those seeking the taste without the effects of alcohol. This product is targeted at individuals who enjoy tequila cocktails but prefer a non-alcoholic option, catering to those who want to avoid alcohol for health or lifestyle reasons.