Health Trends

TheraFace is a line of advanced facial care products by Therabody, designed to enhance skin health and appearance. These products incorporate technologies such as LED light therapy and percussive massage to provide therapeutic benefits, differentiating them from standard skincare products. TheraFace is targeted at individuals seeking high-end, technologically advanced solutions for facial care and skin improvement.

Founder and driving force behind Irene Forte Skincare, a brand known for its commitment to natural and scientific skincare solutions. The brand emphasizes the use of natural ingredients sourced from an organic farm in Sicily and sustainable practices, differentiating itself through its blend of nature and science. Irene Forte Skincare primarily targets individuals seeking high-quality, eco-friendly skincare products.

Part of Tempus, a technology company, this initiative focuses on leveraging clinical and molecular data to enhance healthcare outcomes. It utilizes a vast library of data and an advanced operating system, likely incorporating artificial intelligence to improve medical research and patient care. The primary beneficiaries are healthcare professionals and researchers seeking data-driven insights to advance medical treatments and patient outcomes.

Non-alcoholic sparkling hop water crafted with bold hops and mood-boosting ingredients. It features a proprietary blend of stress-busting hops, adaptogens, and nootropics, offering various health benefits while providing a light, crisp, and satisfying taste. This beverage is designed for individuals seeking a healthy alternative to alcoholic drinks, allowing them to enjoy a refreshing drink without the downsides of alcohol.

Hair care product infused with cannabidiol (CBD), a compound derived from the cannabis plant, aimed at improving scalp and hair health. CBD shampoo offers benefits such as reducing scalp inflammation, moisturizing the scalp and hair, and potentially strengthening hair due to its rich nutrient content, including vitamins and essential fatty acids. This product is particularly beneficial for individuals with scalp conditions like dandruff or psoriasis, as well as those seeking to enhance hair moisture and strength.

Smart food company that develops meal drinks as an alternative to junk food. The company focuses on creating sustainable products by minimizing CO₂ emissions and other environmental impacts, differentiating itself through its commitment to environmental sustainability. YFood Labs GmbH primarily serves customers in Germany who are looking for convenient, nutritious meal alternatives.

Edible products containing psilocybin, the psychoactive compound found in magic mushrooms, known for inducing psychedelic effects such as altered perceptions and mood changes. These gummies offer a more palatable and convenient way to consume psilocybin compared to traditional methods, often marketed for their whimsical appeal. They are primarily targeted at individuals seeking psychedelic experiences, though their legality varies widely and is often restricted to specific jurisdictions or clinical research settings.

Convenient form of pre-workout supplements that typically contain ingredients like caffeine, amino acids, and theanine. These gummies are designed to enhance performance, energy, and focus during workouts, differentiating themselves from traditional powders and drinks by offering a portable and easy-to-consume option. They are primarily marketed towards adults who engage in regular physical exercise and seek a quick, effective boost before their workouts.

Company founded in 2013 that specializes in developing electronic devices with medical-grade accuracy and consumer-friendly features. Wellue aims to provide peace of mind by delivering health data to patients and clinicians in an easy and intelligent manner, differentiating itself through its focus on both accuracy and user-friendliness. The primary target demographic includes patients and healthcare providers seeking reliable and accessible health monitoring solutions.

Company based in Nashville, TN, specializing in precision nutrition. Rootine differentiates itself by using personal data to create customized nutrition plans aimed at optimizing health and human performance, leveraging a partnership between a scientist and a CEO to commercialize their invention. The target demographic includes health-conscious individuals seeking personalized nutrition solutions to enhance their overall well-being.

Horror-themed game where players monitor paranormal sites from a van, similar to the gameplay of 'I'm On Observation Duty.' Players are tasked with observing and identifying supernatural occurrences through surveillance equipment, providing a unique and immersive experience in the horror genre. The game primarily targets fans of horror and paranormal investigation games, offering a suspenseful and engaging experience for those who enjoy monitoring and detecting eerie phenomena.

Health product designed to support the immune system, particularly during times of stress, illness, or intense physical activity. It contains a blend of botanicals and electrolytes such as Potassium, Magnesium, Sodium, Calcium, and Chloride, which help maintain optimal hydration and support overall immune health. The Immunity mix is primarily targeted at individuals looking to enhance their immune function and maintain hydration, especially those with active lifestyles or under physical or mental stress.

This skincare device utilizes low-level laser therapy to promote skin rejuvenation. It is designed to enhance skin radiance, even out skin tone, and reduce puffiness with regular use over several months, distinguishing itself with its non-invasive approach to skincare. The Lyma Laser is primarily targeted at individuals seeking advanced, at-home skincare solutions for improved skin appearance and health.

Flash reflex training system that uses innovative light-based technology to enhance agility, reflexes, and quickness. It differentiates itself by providing real-time data and insights during training sessions, helping athletes and coaches improve performance through various drills and exercises. The system is primarily targeted at athletes and coaches seeking to push their limits and achieve better results faster.

A global company specializing in the discovery, development, and manufacturing of biologics. WuXi Biologics offers a comprehensive range of services including protein generation, assay development, antibody generation, screening, characterization, optimization, regulatory affairs, and testing services, distinguishing itself through its extensive capabilities and integrated solutions. The company's services are primarily targeted at pharmaceutical and biotechnology companies seeking to advance their biologic drug development and manufacturing processes.

Company that produces active noise-cancelling earbuds aimed at improving sleep quality by blocking out disruptive noises like snoring and traffic. Their latest product, QuietOn 3.1, differentiates itself with advanced noise-cancelling technology and a comfortable design tailored for sleep. QuietOn primarily targets individuals who struggle with sleep disturbances due to environmental noise and are seeking a technological solution for better rest.

This accessory for the Apple Watch performs body composition scans using bioelectrical impedance analysis, measuring fat, muscle, and body water. It differentiates itself by providing users with health insights directly on their Apple Watch, enhancing the device's fitness tracking capabilities. The Aura Strap 2 is targeted at fitness enthusiasts and individuals interested in monitoring their body composition and overall health metrics.

Mullein gummies are a dietary supplement made from the mullein plant, traditionally used for its potential respiratory health benefits. These gummies aim to support lung health by helping to soothe the respiratory tract and reduce irritation, often promoted as a natural remedy for coughs or congestion. Mullein gummies are typically targeted at individuals seeking herbal or plant-based supplements for respiratory wellness, particularly those looking for a convenient and non-pill form of intake.

American makeup and cosmetics company founded by Selena Gomez, aiming to promote inclusivity and address mental health initiatives. The brand offers makeup products designed to feel good on the skin without hiding one's unique features, differentiating itself by focusing on breaking down unrealistic standards of perfection. Rare Beauty primarily targets individuals seeking inclusive beauty products that emphasize self-expression and mental well-being.

Cityblock Health is a healthcare provider focused on delivering integrated care to underserved communities. It combines primary care, behavioral health, and social services to address both medical and social needs, differentiating itself by emphasizing community-driven health solutions. The target demographic includes populations that have traditionally been overlooked by the healthcare system, aiming to improve their overall health outcomes.

Culture Pop Soda is a beverage brand that emphasizes the use of natural and organic ingredients in its products. The sodas incorporate organic fruit juices and spices like cardamom, juniper, and chili to create unique and flavorful drinks, offering a healthier alternative to traditional sodas. This brand primarily targets health-conscious consumers looking for natural and organic beverage options.

Edible products made from hempseed oil, often marketed as dietary supplements. Unlike CBD or THC gummies, hemp gummies typically do not contain cannabinoids and therefore do not provide benefits for pain, sleep, or anxiety. They are generally targeted at individuals seeking nutritional benefits from hempseed oil, such as essential fatty acids and vitamins.

​Lykos Therapeutics, formerly known as MAPS Public Benefit Corporation (MAPS PBC), is a public benefit corporation focused on developing MDMA-assisted therapy for post-traumatic stress disorder (PTSD). Established in 2014 as a subsidiary of the Multidisciplinary Association for Psychedelic Studies (MAPS), the company rebranded to Lykos Therapeutics in January 2024 to reflect its evolving mission. Lykos Therapeutics primarily serves individuals suffering from PTSD, aiming to provide innovative, evidence-based therapeutic options to improve mental health outcomes

Blautia is a genus of anaerobic, gram-positive bacteria found in the human gut microbiota. This genus plays a significant role in maintaining gut health by producing short-chain fatty acids, which are essential for colon health and energy metabolism. Blautia is of particular interest to microbiologists and healthcare professionals studying the human microbiome and its impact on health and disease.

A type of medicinal mushroom known for its unique appearance, resembling a lion's mane. It has been used in traditional Chinese medicine for centuries and is known for its potential health benefits, including cognitive enhancement, nerve regeneration, and anti-inflammatory properties. This mushroom is particularly beneficial for individuals seeking natural supplements to support mental health and improve digestive health.

Dietary products made from the organs of animals, typically cows, that are rich in vitamins and minerals. These supplements are marketed for their potential health benefits, such as supporting energy levels, heart health, and liver function, and are available in various forms. They are popular among individuals seeking the nutritional benefits of organ meats without consuming them directly.

Dietary supplements derived from cow liver, known for their rich nutrient profile including vitamins A, B12, and essential minerals like iron and zinc. These supplements are utilized to enhance nutrient intake, particularly for individuals who do not regularly consume organ meats, and are available in forms such as capsules and powders. They are primarily targeted at those seeking to improve energy levels, skin health, and overall well-being, but should be used cautiously to avoid excessive nutrient intake.

This term refers to a fashion line that includes matching sets, onesies, and dresses characterized by trendy details and colors such as Icy Pink and Icy Gray. The line is distinguished by its stylish and coordinated pieces that appeal to fashion-forward individuals seeking a cohesive and modern wardrobe. It primarily targets fashion enthusiasts who appreciate contemporary styles and coordinated outfits.

Combination of caffeine and hyaluronic acid used in skincare and cosmetic products. This blend leverages caffeine's ability to inhibit enzyme activity and DNA biosynthesis, while hyaluronic acid provides hydration without significantly affecting collagen biosynthesis or prolidase activity. It is primarily targeted at individuals seeking to reduce puffiness and hydrate their skin, often found in anti-aging and eye care products.

Socks made from a blend of 76% viscose derived from bamboo fibers, 16% polyester, 6% spandex, and 2% nylon. These socks meet IDFL Global Recycled Standards and are produced in a facility adhering to Intertek WCA ethical standards, offering comfort and sustainability. They are targeted at environmentally conscious consumers seeking comfortable and ethically produced socks.