Top Trending Baby & Toddler Startups

In December, several emerging startups have taken off in the baby space. Leading the charge is Rascals diapers, the top trending topic, with a search volume of 14.8K and an impressive +1800% growth rate.

TOP COMPANIES - UPDATED DEC 2025
35 Results

1. Rascals diapers

Exploding Growth

​Rascals is a baby care brand specializing in premium diapers, training pants, and wipes, founded in 2016 by Louise Taylor in New Zealand. The company offers products engineered with six core innovations, including…

Startup Details
Auckland
Location
Jan 2016
Founded Date
Data & Forecast
+1800%
2 years Growth
14.8K/mo
Search Volume
healthlifestyleretailbabypersonal-care
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
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2. momcozy

Exploding Growth

Company specializing in products designed for mothers, including wearable breast pumps, nursing bras, and other mom care items. Momcozy differentiates itself by offering innovative and comfortable solutions that support…

Startup Details
Shenzhen
Location
Jan 2017
Founded Date
Data & Forecast
+220%
2 years Growth
135K/mo
Search Volume
businesshealthlifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
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3. Millie moon

Exploding Growth

Millie Moon is a brand that offers luxury disposable diapers designed for babies with sensitive skin. These diapers are known for their super absorbent and very soft materials, providing comfort and protection. Millie…

Startup Details
Hong Kong
Location
Apr 2020
Founded Date
Data & Forecast
+177%
2 years Growth
14.8K/mo
Search Volume
productbabylifestyleluxuryretail
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

4. papablic

Exploding Growth

Papablic is a brand that focuses on providing parenting products and promoting active fatherhood. The brand differentiates itself by encouraging fathers to take an active role in childcare, breaking traditional…

Startup Details
South El Monte
Location
Jan 2017
Founded Date
Data & Forecast
+106%
2 years Growth
1.9K/mo
Search Volume
businesshomelifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

5. Jellycat

Exploding Growth

London-based brand renowned for its high-quality, innovative soft toys and stuffed animals, established in 1999. Known for unique designs and luxurious plush toys, Jellycat distinguishes itself with a wide range of…

Startup Details
London
Location
Jan 1999
Founded Date
Data & Forecast
+525%
2 years Growth
7.48M/mo
Search Volume
babycompanyentertainmentlifestyleretailtoysmarketing
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

6. The natural nipple

Exploding Growth

A company focused on improving infant health through a personalized infant feeding system. This system is designed to mimic the unique shape, feel, and flow preferred by mothers, providing a more natural feeding…

Startup Details
Tampa
Location
Feb 2018
Founded Date
Data & Forecast
+82%
2 years Growth
40/mo
Search Volume
businesshealthlifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

7. pandaear

Exploding Growth

Brand offering a variety of baby and toddler products, including silicone feeding sets, waterproof baby bibs, and portable baby seats. These products are designed to be practical and convenient for parents, featuring…

Startup Details
Virginia
Location
Mar 2017
Founded Date
Data & Forecast
+150%
2 years Growth
1.6K/mo
Search Volume
businesslifestyleecommerceretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

8. Moonkie

Exploding Growth

Brand specializing in Montessori toys and educational products for young children, offering various gift sets and sensory toys. Moonkie's products are designed to promote sensory observation and exploration,…

Startup Details
New York
Location
Jan 2020
Founded Date
Data & Forecast
+355%
2 years Growth
9.9K/mo
Search Volume
businessindustrylifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

9. Heorshe

Exploding Growth

New generation baby brand that aims to combine trendy fashion styles with extremely safe materials and smooth user experiences in their baby products. Heorshe differentiates itself by focusing on both aesthetic appeal…

Startup Details
Hangzhou
Location
Aug 2018
Founded Date
Data & Forecast
+62%
2 years Growth
9.9K/mo
Search Volume
businessindustrylifestyleretailmanufacturingbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
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10. Owlet dream

Exploding Growth

Smart baby monitoring system that includes the Dream Sock and Owlet Cam. The Dream Sock monitors live health readings such as heart rate and oxygen levels, while the Owlet Cam streams HD video with night vision and…

Startup Details
Lehi
Location
Jan 2013
Founded Date
Data & Forecast
+114%
2 years Growth
6.6K/mo
Search Volume
technologyhealthlifestylebabyhealthcareai
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

11. Milo ai

Peaked Growth

​Milo is a digital assistant designed to help families manage daily tasks and responsibilities. It offers features such as shared calendars, to-do lists, and reminders, aiming to streamline household organization and…

Startup Details
San Francisco
Location
Jan 2019
Founded Date
Data & Forecast
+50%
2 years Growth
480/mo
Search Volume
technologyhealthlifestyleaibabyhealthcare
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

12. sense-u

Peaked Growth

Brand offering smart baby monitors designed to track a baby's abdominal movement, temperature, rollover, and sleeping position. These devices provide instant audio alerts on smartphones, helping parents monitor their…

Startup Details
Cupertino
Location
Jan 2014
Founded Date
Data & Forecast
+93%
2 years Growth
4.4K/mo
Search Volume
technologylifestylebaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

13. Cybex gazelle

Exploding Growth

This is a modular stroller designed for flexibility, allowing it to function as both a single and double stroller. It offers over 20 configurations, providing versatility to accommodate various family needs and…

Startup Details
-
Location
-
Founded Date
Data & Forecast
+210%
2 years Growth
49.5K/mo
Search Volume
lifestyleecommercemanufacturingdesignbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

14. Kinder's

Exploding Growth

Company specializing in BBQ products such as seasonings, rubs, and sauces. Founded in 1946, it is dedicated to providing high-quality and flavorful food products, differentiating itself through its long-standing…

Startup Details
Walnut Creek
Location
Jan 1946
Founded Date
Data & Forecast
+119%
2 years Growth
673K/mo
Search Volume
businesshealthfood-beverageindustrylifestylefoodcpgenergysupply-chainbabyeducationfitness
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

15. Piccalio

Exploding Growth

Brand offering products like the 'Mini Chef Foldable Helper Tower' designed to assist children in safely reaching elevated surfaces such as kitchen counters. These products are distinguished by their positive reviews…

Startup Details
Los Angeles
Location
Jun 2020
Founded Date
Data & Forecast
+121%
2 years Growth
3.6K/mo
Search Volume
productbabyfurniturehomelifestyleecommercekitcheneducation
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

16. Nuna

Exploding Growth

Healthcare company specializing in value-based care, offering a platform to help healthcare providers achieve higher shared savings and improve operations. Nuna differentiates itself by focusing on making value-based…

Startup Details
Leiderdorp
Location
Jan 2007
Founded Date
Data & Forecast
+48%
2 years Growth
201K/mo
Search Volume
businesslifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

17. Nanit

Exploding Growth

Technology start-up that develops advanced baby monitor devices connected through a mobile application. These devices capture video recordings of the child and analyze the footage to provide insights based on the baby's…

Startup Details
New York
Location
Jan 2016
Founded Date
Data & Forecast
+73%
2 years Growth
60.5K/mo
Search Volume
businesstechnologylifestyleretailbabyai
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

18. Healthy horizons

Exploding Growth

Organization that empowers breastfeeding parents at work and at home, specializing in corporate lactation programs, lactation consulting, and providing breast pumps. Healthy Horizons differentiates itself by offering…

Startup Details
Burlingame
Location
Jan 1991
Founded Date
Data & Forecast
+61%
2 years Growth
2.4K/mo
Search Volume
businesshealthlifestylehealthcarebaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

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19. Frida Baby

Exploding Growth

Company that manufactures a range of baby products designed for newborns and their parents. The product line includes items such as saline kits, snot spray, hygiene filters, washers, and nail fillers, focusing on…

Startup Details
Miami
Location
Jan 2014
Founded Date
Data & Forecast
+48%
2 years Growth
720/mo
Search Volume
businesshealthlifestyleretailbabypersonal-care
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

20. toddleroo

Exploding Growth

Child safety product designed to secure large spaces and open floor plans in homes. It can be adjusted to fit openings ranging from 38 1/2 inches to over 16 feet wide, providing a versatile solution for childproofing…

Startup Details
Plymouth
Location
Jan 1953
Founded Date
Data & Forecast
+17%
2 years Growth
720/mo
Search Volume
businesshomelifestyleretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

21. Mompush

Regular Growth

Innovative American company focused on producing high-quality baby products that meet the needs of new parents and appeal to their sense of style. Mompush differentiates itself by offering products that combine…

Startup Details
Los Angeles
Location
Jan 2020
Founded Date
Data & Forecast
+12%
2 years Growth
4.4K/mo
Search Volume
businesslifestyleecommerceretailbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

22. Mama's Choice

Regular Growth

Personal care brand operating in the health and wellness industry, offering safe, halal, and natural products. The company focuses on items suitable for pregnancy, breastfeeding, and beyond, differentiating itself by…

Startup Details
Milano
Location
Jan 2018
Founded Date
Data & Forecast
+8%
2 years Growth
4.4K/mo
Search Volume
businesshealthlifestyleretailhealthcarebaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

23. Coterie diapers

Regular Growth

Hypoallergenic, plant-based diapers designed for sensitive skin, available in various sizes. These diapers are distinguished by their use of eco-friendly materials and their focus on minimizing skin irritation, offering…

Startup Details
New York
Location
Jan 2018
Founded Date
Data & Forecast
+15%
2 years Growth
135K/mo
Search Volume
babyproducthealthlifestyleecommercepersonal-careeco
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

24. Yooji

Exploding Growth

Company that offers delicious meals in frozen portions specifically designed for babies. Their recipes are prepared with organic ingredients or sustainable produce, and they do not use any additives, ensuring a healthy…

Startup Details
Bordeaux
Location
Jan 2012
Founded Date
Data & Forecast
+45%
2 years Growth
33.1K/mo
Search Volume
foodbabystartupcompanyindustry
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial

25. Bandai

Exploding Growth

Japanese toy manufacturer and producer of plastic model kits and video games. Known for a wide range of products including action figures, model kits, and virtual pets, Bandai differentiates itself with popular lines…

Startup Details
Tokyo
Location
Jan 1955
Founded Date
Data & Forecast
+29%
2 years Growth
201K/mo
Search Volume
entertainmentindustrytoysmanufacturingbaby
Growth
Peaked
Regular
Exploding
Volatility
High
Medium
Low
Speed
Slow
Medium
Exponential
Seasonality
High
Medium
Low
Members Only
Start 7-Day Free Trial
Showing 1-25 of 35 Results

About Baby & Toddler

This December, Rascals diapers, momcozy, and Millie moon are defining the future of Baby startups. Rascals diapers, founded in Jan 2016, leads the way with 14.8K monthly searches and +1800% growth. momcozy, launched in Jan 2017, has also gained attention, posting +220% growth and 135K searches per month. Millie moon, founded in Apr 2020, continues to expand its reach with 14.8K monthly searches and +177% growth. These three brands exemplify the strength and diversity of the Baby startups, showing how quickly innovation can turn into mainstream momentum.

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