Top Trending Pets Startups
In January, several emerging startups have taken off in the pets space. Leading the charge is Fera pets, the top trending startup, with a search volume of 1.3K and an impressive +265% growth rate.
1. Fera pets
Exploding GrowthBrand offering veterinarian-created pet health supplements, including probiotics, joint support chews, and dental powders. It focuses on organic and high-quality ingredients to enhance pet health and well-being,…
2. Front of the pack
Exploding GrowthFront of the Pack is a company that specializes in supplements and air-dried dog food made with high-quality ingredients. Their products are 100% natural and sustainable, containing no fillers or byproducts, which…
3. Spot & Tango
Exploding GrowthA company that focuses on creating fresh, whole ingredient meals personalized for dogs. Founded in 2018, it aims to make pets healthier and happier while simplifying the role of pet parents by offering a variety of dog…
4. AnimalBiome
Peaked GrowthCompany focused on revolutionizing animal health through microbiome science. AnimalBiome aims to improve the lifespan and quality of life of companion animals by analyzing and addressing gut health issues, leveraging…
5. Freely Pet
Regular GrowthCompany that produces high-quality pet food with limited ingredients, tailored to meet the specific dietary needs of pets. Freely Pet differentiates itself by offering personalized food recommendations based on the…
6. Litter-Robot
Exploding GrowthSelf-cleaning, automated litter box designed for cats, incorporating smart technology and odor control features. It differentiates itself by offering convenience and hygiene benefits, particularly for multi-cat…
7. Petlibro
Exploding GrowthCompany that designs products aimed at promoting pet health and convenience for pet owners. Petlibro offers items such as automated feeding dispensers and electric nail trimmers, which provide accurate and fast grinding…
8. Petfolk
Exploding GrowthFounded in 2019 by experienced veterinarians, this company is dedicated to providing world-class veterinary care. It differentiates itself by offering comprehensive and personalized pet healthcare services, utilizing…
9. Squarepet
Exploding GrowthSquarepet is a brand that offers specialized pet food products designed to address specific dietary needs of pets. Their products, such as the SquarePet VFS Skin & Digestive Support, are formulated to help pets with…
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10. Pure pet food
Exploding GrowthUK-based company offering high-quality dog food subscriptions, focusing on personalized and healthy meals. The company differentiates itself by using real, natural ingredients to prepare meals that support the overall…
11. Native pet
Exploding GrowthCompany specializing in natural and organic pet supplements, focusing on high-quality, clean-label products for pets, particularly dogs. Native Pet differentiates itself by using simple, natural ingredients without…
12. Fursure
Exploding GrowthFinancial platform designed for pet parents, offering a range of services related to pet insurance, savings, and wellness. Fursure differentiates itself by providing a comprehensive suite of financial solutions tailored…
13. Dog is human
Exploding GrowthA brand that provides daily multivitamins specifically formulated for dogs, aiming to enhance pet health and wellness. Dog is Human differentiates itself by focusing on comprehensive nutritional support tailored to…
14. Edgard & Cooper
Peaked GrowthBelgian brand of pet food introduced in 2016, known for its sustainable approach to pet nutrition. The company offers a range of products for both cats and dogs, including wet food, dry food, snacks, and dental…
15. Marleybones
Exploding GrowthSustainable dog food subscription service that delivers highly nutritious and tailor-made plans directly to your doorstep. It is notable for being the world's first and only dog food company with a guaranteed net-zero…
16. Smalls cat food
Exploding GrowthBrand that focuses on providing high-quality, human-grade cat food. It uses primary ingredients like chicken muscle meat, chicken liver, and salmon, which are rich in protein and essential nutrients, along with…
17. Portland pet food
Exploding GrowthPortland Pet Food Company provides human-grade dog food products, including wet dog food toppers and meal mixers. The company differentiates itself by using high-quality, locally sourced ingredients and offering…
18. CATLINK
Exploding GrowthBrand offering self-cleaning cat litter boxes designed to automatically clean cat litter, providing convenience for pet owners. CATLINK distinguishes itself by integrating advanced technology to ensure efficient waste…
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19. Airvet
Peaked GrowthA company that provides unlimited access to licensed veterinary professionals for consultations via video or chat. This service addresses both urgent and routine pet care concerns, offering quick implementation and…
20. Wagmo
Exploding GrowthCompany that alleviates the financial stress of routine and emergency pet care, covering services from grooming and essential maintenance to cancer treatments and emergencies. Founded in 2017 by Christie Horvath and Ali…
21. gooddog
Exploding GrowthCompany that offers handcrafted pet products made from hemp and organic cotton, including collars, leashes, harnesses, and toys for dogs and cats. Gooddog differentiates itself by using sustainable and eco-friendly…
22. Open Farm
Exploding GrowthCompany that produces ethical, eco-friendly, and human-grade pet food. Open Farm differentiates itself by offering a range of products made from high-quality ingredients such as wild-caught salmon, ancient grains, and…
23. Freshpet
Exploding GrowthCompany that manufactures, markets, and distributes pet food and pet treats for dogs and cats. Freshpet differentiates itself by using blends of fresh meats, vegetables, and fruits that are farmed locally and produced…
24. Petkit
Exploding GrowthTechnology company specializing in smart products for pets, founded in 2013 by Weixue Guo and Weike Guo. Petkit offers innovative solutions such as activity monitors that record and analyze pets' calorie consumption,…
25. Alpha paw
Exploding GrowthCompany founded in 2018 that specializes in unique pet products not sold in stores. Alpha Paw focuses on providing high-quality items for pets, treating them as part of the family, and differentiates itself by offering…
About Pets
This January, Fera pets, Front of the pack, and Spot & Tango are defining the future of Pets startups. Fera pets, founded in Jan 2017, leads the way with 1.3K monthly searches and +265% growth. Front of the pack, launched in Oct 2019, has also gained attention, posting +104% growth and 390 searches per month. Spot & Tango, founded in Jan 2015, continues to expand its reach with 3.6K monthly searches and +181% growth. These three brands exemplify the strength and diversity of the Pets startups, showing how quickly innovation can turn into mainstream momentum.
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