Liteboxer is a smart boxing workout pad.
The pad is made up of six circles, which the user punches when they illuminate. The hit zones light up in time with the beat of the music being played.
Liteboxer comes with an up-front cost ($1495) along with a subscription for live classes ($29/month).
Cofounder Todd Dagres previously founded Spark Capital. Which also provided early-stage funding to Twitter and Tumblr, as well as another smart workout brand,
Mirror.
So far, Liteboxer has raised $26M in funding, including a $20M Series A in June.
What's next:
Liteboxer is part of the “Peloton for X” meta trend.
Peloton’s success is no secret. It expects 4th quarter revenue of $915M.
And the company is expanding its product range (through the
Peloton Tread). But there’s still a whole range of workout markets for other startups to corner.
Then there’s
CLMBR. This simulates a range of climbing movements and is designed to be a full-body workout.
The home workout sector as a whole was worth an estimated $9.49B last year (Research and Markets).