Top Trending CPG Startups in London
In January, several emerging startups have taken off in the cpg space in London. Leading the charge is Something & nothing, the top trending startup, with a search volume of 2.9K and an impressive +233% growth rate.
1. Something & nothing
Exploding GrowthPhilosophical concept explored in ontology, dealing with the nature of existence and non-existence. It contrasts the idea of what exists (something) with the idea of non-existence (nothing), and has been a subject of…
2. Marleybones
Exploding GrowthSustainable dog food subscription service that delivers highly nutritious and tailor-made plans directly to your doorstep. It is notable for being the world's first and only dog food company with a guaranteed net-zero…
3. Minor Figures
Exploding GrowthA company specializing in coffee products, Minor Figures offers a range of non-dairy beverages including Barista Oat, Everyday Oat, and Chai. The company differentiates itself by focusing on plant-based ingredients,…
4. 21 Seeds
Exploding GrowthCraft infused tequila brand made with real fruit, offering a unique twist on traditional tequila. It comes in three distinct flavors: Cucumber Jalapeno, Grapefruit Hibiscus, and Valencia Orange, setting it apart from…
5. Crispy fantasy
Peaked GrowthProtein cereal that is high in protein and low in sugar, making it a nutritious option for breakfast. It is designed to be a healthier alternative to traditional cereals, offering a convenient and nutritious breakfast…
6. Three Spirit
Exploding GrowthThree Spirit is a brand that offers non-alcoholic botanical elixirs designed to enhance social experiences. These elixirs are crafted from active plants and are celebrated for their inclusion of ingredients like green…
7. Candy kittens
Exploding GrowthCompany that produces gourmet sweets with a focus on using honest ingredients and avoiding harmful additives. Their products are 100% plant-based, free from gelatine, palm oil, and artificial ingredients,…
8. The Singleton
Exploding GrowthWhisky brand produced at the Glen Ord Distillery, known for offering a premium Scottish whisky experience. The Singleton differentiates itself by providing a smooth and rich flavor profile, appealing to both novice and…
9. Dash Water
Regular GrowthCompany that specializes in producing fruit-infused sparkling water using misshapen or 'wonky' fruits to help reduce food waste. Their beverages are free from sugar, calories, and artificial sweeteners, offering a…
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About CPG in London
Interest in Cpg startups in London continues to surge this January. Leading the charge is Something & nothing, founded in Jan 2017, with 2.9K monthly searches and an impressive +233% growth. Runner-up Marleybones, launched in Jan 2014, also shows strong engagement with 4.4K people searching for it each month. Minor Figures rounds out the top three. Established in Jun 2014, they’ve built steady momentum, seeing 12.1K monthly searches and +65% growth. Together, these rising brands highlight how London’s Cpg startups are becoming increasingly attractive to both consumers and investors.
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