Top Trending CPG Startups
In January, several emerging startups have taken off in the cpg space. Leading the charge is Gruns, the top trending startup, with a search volume of 90.5K and an impressive +809% growth rate.
1. Gruns
Exploding GrowthDaily greens gummies designed to support gut health, immune function, brain and memory support, and overall wellness. These gummies are formulated with a variety of vitamins, minerals, and nutrient-dense ingredients,…
2. Outstanding Foods
Exploding GrowthPlant-based foods company specializing in consumer goods, beverages, and snack foods. Outstanding Foods differentiates itself by using pure, wholesome ingredients combined with proprietary chef-crafted methods to create…
3. Base Culture
Exploding GrowthNext-generation bakery that promotes clean eating without restrictions. Base Culture offers a line of baked goods made with real, simple, and intentional ingredients designed to taste delicious and fuel the body, mind,…
4. Spot & Tango
Exploding GrowthA company that focuses on creating fresh, whole ingredient meals personalized for dogs. Founded in 2018, it aims to make pets healthier and happier while simplifying the role of pet parents by offering a variety of dog…
5. Squarepet
Exploding GrowthSquarepet is a brand that offers specialized pet food products designed to address specific dietary needs of pets. Their products, such as the SquarePet VFS Skin & Digestive Support, are formulated to help pets with…
6. New culture
Exploding GrowthNew Culture is a social movement that emphasizes principles such as transparency, curiosity, compassion, freedom, love, intimacy, personal growth, equality, sustainability, open sexuality, and the power of community. It…
7. The zero proof
Exploding GrowthZero-knowledge proofs (ZKPs) are cryptographic methods that enable one party to prove to another that they possess certain information without disclosing the information itself. This technique is widely used in…
8. Change Foods
Exploding GrowthFood-tech company that develops animal-free cheese and dairy products using precision fermentation technology. By harnessing the power of microbes, they create bio-identical dairy proteins and ingredients, aiming to…
9. Everyday dose
Exploding GrowthEveryday Dose is a wellness brand that offers a product called 'The Mushroom Latte,' which is a coffee extract formulated with ingredients such as grass-fed collagen, Lion's Mane, Chaga, and L-Theanine. This product…
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10. Monday spirits
Regular GrowthBrand of non-alcoholic spirits, particularly known for its zero-alcohol gin. Monday Spirits offers a range of alcohol-free alternatives that aim to provide the same taste and experience as traditional spirits without…
11. Custom treats
Exploding GrowthCompany that connects customers across the US with their favorite treats, offering customization options and competitive prices. Custom Treats provides a variety of treats that can be personalized for different…
12. Curb Food
Exploding GrowthDelivery-first dark kitchen provider that creates and operates food brands optimized for delivery services. Curb Food differentiates itself by building each brand from the ground up using insights and data, ensuring…
13. Wilde brands
Regular GrowthWilde Brands produces thin and crispy protein chips made from real ingredients such as chicken breast, egg whites, and bone broth. These chips offer a high-protein, low-carb snack alternative, differentiating themselves…
14. Stretch island
Exploding GrowthStretch Island is a small island with a land area of 1.2179 square kilometers (300.95 acres) located in the United States. It has a population of 162 people as of the 2010 census, making it a sparsely populated area.…
15. House of saka
Exploding GrowthCompany headquartered in Napa Valley, California, that produces luxurious, cannabis-infused beverages. These beverages are made from grapes picked at the peak of ripeness from Napa Valley, offering a unique combination…
16. Pure pet food
Exploding GrowthUK-based company offering high-quality dog food subscriptions, focusing on personalized and healthy meals. The company differentiates itself by using real, natural ingredients to prepare meals that support the overall…
17. Meta Mate
Exploding GrowthBeverage that combines elements of coffee and tea, aiming to bring the energy of the South American rainforests into modern urban life. Meta Mate differentiates itself by offering a unique blend that provides both the…
18. Something & nothing
Exploding GrowthPhilosophical concept explored in ontology, dealing with the nature of existence and non-existence. It contrasts the idea of what exists (something) with the idea of non-existence (nothing), and has been a subject of…
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19. Kinder's
Exploding GrowthCompany specializing in BBQ products such as seasonings, rubs, and sauces. Founded in 1946, it is dedicated to providing high-quality and flavorful food products, differentiating itself through its long-standing…
20. Mad lilly
Regular GrowthBrand specializing in crafting cannabis-infused drinks, founded by Judy Yee. Mad Lilly uses simple, pure ingredients to create products like bubbly fruit spritzers and soothing sleep tonics, which offer mood-boosting…
21. Marleybones
Exploding GrowthSustainable dog food subscription service that delivers highly nutritious and tailor-made plans directly to your doorstep. It is notable for being the world's first and only dog food company with a guaranteed net-zero…
22. Misen
Exploding GrowthSwedish public limited liability company with registered offices in Stockholm, listed on the Nasdaq First North Growth Market under the ticker MISE. Misen Energy AB focuses on the production and sale of natural gas and…
23. Forager Project
Exploding GrowthA family-owned organic food company that has been producing plant-based foods since 2013. The company focuses on improving human and planetary health by creating dairy-free, organic plant-based products, differentiating…
24. Pulp Culture
Exploding GrowthBrand offering fermented beverages made from 100% raw, fresh juice that naturally ferments over three months through a process called 'wild fermentation.' The result is a zero-additive, zero-sugar, bone-dry beverage…
25. Kettl
Exploding GrowthUS-based Japanese tea company fully incorporated in Japan, with an office in Fukuoka. The company is committed to the future of Japanese tea and focuses on providing fresh tea products, differentiating itself by…
About CPG
This January, Gruns, Outstanding Foods, and Base Culture are defining the future of Cpg startups. Gruns, founded in Jan 2023, leads the way with 90.5K monthly searches and +809% growth. Outstanding Foods, launched in Jan 2016, has also gained attention, posting +533% growth and 320 searches per month. Base Culture, founded in Jan 2012, continues to expand its reach with 1.3K monthly searches and +389% growth. These three brands exemplify the strength and diversity of the Cpg startups, showing how quickly innovation can turn into mainstream momentum.
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