Top Trending Lifestyle & Culture Startups in London
In January, several emerging startups have taken off in the lifestyle space in London. Leading the charge is Islamic ai, the top trending startup, with a search volume of 3.6K and an impressive +700% growth rate.
1. Islamic ai
Exploding GrowthCompany leveraging artificial intelligence to provide accurate information about Islam, aiming to foster understanding and tolerance. Islamic AI offers AI-based search features and chatbots to deliver reliable…
2. Runna
Exploding GrowthPersonalized running coach service offering tailored training plans designed by expert coaches and enhanced by AI technology. This service differentiates itself by providing customized plans that adapt to individual…
3. Jellycat
Exploding GrowthLondon-based brand renowned for its high-quality, innovative soft toys and stuffed animals, established in 1999. Known for unique designs and luxurious plush toys, Jellycat distinguishes itself with a wide range of…
4. Salt dating app
Exploding GrowthA platform designed for Christian singles to meet, date, and develop relationships. It allows users to register through Facebook or email and create a profile, aiming to connect like-minded Christians and facilitate…
5. Stubble & Co
Peaked GrowthA company that produces high-quality, durable backpacks and bags made from recycled materials. Their products, such as The Roll Top 20L Backpack and The Everyday Backpack, are designed to be functional, stylish, and…
6. BARE Dating
Exploding GrowthDating platform founded in 2019 and based in London, England, designed for women to share their pictures securely and enjoyably. It features a contemporary and responsive design, an interactive sign-up process,…
7. Sustainable concrete
Exploding GrowthBuilding material created using eco-friendly materials and methods to reduce environmental impact. Sustainable concrete aims to lower carbon emissions, conserve natural resources, and enhance the durability and…
8. Marleybones
Exploding GrowthSustainable dog food subscription service that delivers highly nutritious and tailor-made plans directly to your doorstep. It is notable for being the world's first and only dog food company with a guaranteed net-zero…
9. flighty
Exploding GrowthFlighty is a mobile application designed to enhance the flight-tracking experience for travelers. It provides real-time updates, delay predictions, and detailed flight status information to help users manage their…
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10. PassportCard
Exploding GrowthInternational health insurance provider that covers healthcare costs for policyholders worldwide. It differentiates itself by offering a real-time claims settlement process, eliminating the need for out-of-pocket…
11. Net Purpose
Exploding GrowthPlatform designed for sustainable and impact investors, providing data on the social and environmental outcomes of companies and investment portfolios. Net Purpose helps investors launch, grow, and report on sustainable…
12. Supernova app
Peaked GrowthA leading design system platform that helps users build, mature, and scale their design systems efficiently. It offers powerful documentation and efficient design system management, making it an ideal end-to-end…
13. Future self
Exploding GrowthThe concept refers to the idea of who one might become in the future, including ideal selves, possible selves, and feared selves. It is used in psychological theories to understand motivation, goal setting, and personal…
14. Othership
Exploding GrowthWellness space offering transformational experiences such as saunas and ice baths to promote physical and mental well-being. Othership differentiates itself by providing a unique combination of hot and cold therapies…
15. Bower collective
Exploding GrowthA company founded in 2018 that aims to make sustainable living simple and accessible for everyone. Inspired by the Bowerbird, which recycles brightly colored plastic scraps to decorate its nest, the company offers…
16. Feeld
Exploding GrowthLocation-based online dating application available for iOS and Android that facilitates communication between people interested in ethical non-monogamy, polyamory, casual sex, kink, swinging, and other alternative…
17. Much Better Adventures
Exploding GrowthA company that offers award-winning adventure holidays, focusing on small group travel led by expert local guides. Much Better Adventures differentiates itself by committing to protecting wild places and ensuring their…
18. Stitched
Exploding GrowthHorror comic book created by Garth Ennis and Mike Wolfer, combining elements of horror with themes of war. The storyline follows a group of soldiers who encounter supernatural horrors in a war-torn setting, blending…
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19. Pooch & Mutt
Exploding GrowthHealth food company founded in 2007 by Guy Blaskey, specializing in nutritious food for dogs. Pooch & Mutt focuses on promoting canine health and well-being through a range of products including dry food, wet food,…
20. Vivaia
Exploding GrowthFootwear brand that emphasizes sustainability by using recycled and eco-friendly materials in their products. The brand offers a wide range of comfortable and trendy shoes, differentiating itself through its commitment…
21. Motorway
Exploding GrowthOnline-only used car marketplace based in the UK, providing a platform for users to sell their cars to dealers. Motorway differentiates itself by offering a streamlined, digital process that connects sellers directly…
22. Candy kittens
Exploding GrowthCompany that produces gourmet sweets with a focus on using honest ingredients and avoiding harmful additives. Their products are 100% plant-based, free from gelatine, palm oil, and artificial ingredients,…
23. Springpod
Exploding GrowthCareer guidance service that provides students with virtual work experience and university course previews. Springpod differentiates itself by offering these opportunities for free, helping students enhance their CVs…
24. Ruumi
Regular GrowthPlatform designed to help farmers restore and maintain soil health on livestock pastures. By improving soil health, Ruumi aims to create more productive farms with reduced inputs and lower emissions, thereby enhancing…
25. Freya
Regular GrowthA prominent goddess in Norse mythology, Freya is associated with love, fertility, battle, and death. She is the sister and female counterpart of Freyr and is often depicted riding a boar with golden bristles,…
About Lifestyle & Culture in London
Interest in Lifestyle startups in London continues to surge this January. Leading the charge is Islamic ai, founded in Jan 2023, with 3.6K monthly searches and an impressive +700% growth. Runner-up Runna, launched in Aug 2021, also shows strong engagement with 33.1K people searching for it each month. Jellycat rounds out the top three. Established in Jan 1999, they’ve built steady momentum, seeing 7.48M monthly searches and +300% growth. Together, these rising brands highlight how London’s Lifestyle startups are becoming increasingly attractive to both consumers and investors.
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