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Top Trending CPG Startups in New York
In May, several emerging startups have taken off in the cpg space in New York. Leading the charge is Spot & Tango, the top trending startup, with a search volume of 6.6K and an impressive +656% growth rate.

1. Spot & Tango
Exploding GrowthA company that focuses on creating fresh, whole ingredient meals personalized for dogs. Founded in 2018, it aims to make pets healthier and happier while simplifying the role of pet parents by offering a variety of dog…

2. Kosterina
Exploding GrowthBrand offering high-quality, cold-pressed extra virgin olive oil made from early harvest Koroneiki olives from southern Greece. Known for its high antioxidant content and premium quality, the brand differentiates itself…

3. Made by nacho
Exploding GrowthPet food company specializing in premium cat food products. Made by Nacho offers a range of wet and dry cat food, as well as snacks, made from high-quality ingredients like cage-free chicken, grass-fed beef, and…

4. Recess drink
Regular GrowthRecess is a brand that offers mood-boosting beverages, primarily in the form of sparkling water and powders. These products are designed to promote relaxation and mental clarity through ingredients like magnesium…

5. Rind Snacks
Regular GrowthCompany that produces healthy snack foods by preserving the most nutritious parts of California-grown, non-GMO, and organic fruits. Their products are packed with up to three times more fiber and vitamins than…

6. Sanzo
Exploding GrowthBeverage brand offering Asian-inspired sparkling water made with real fruit and no added sugars, artificial flavors, or preservatives. Sanzo differentiates itself by celebrating high-quality Asian flavors and aiming to…

7. Swoon lemonade
Regular GrowthBeverage sold in a hot pink can and sweetened with monk fruit sweetener instead of sugar. It is marketed as a healthier alternative to traditional sugary lemonades, offering a lower-calorie option without compromising…

8. Cure, Inc.
Exploding GrowthFemale-founded company specializing in hydration products. Cure, Inc. differentiates itself by offering a range of hydration solutions that are accessible through their website, Amazon, Thrive Market, and over 13,000…

9. Ten to One Rum
Regular GrowthContemporary spirit brand that aims to challenge traditional expectations and reinvigorate the way people experience rum. Ten to One Rum offers a range of high-quality, versatile rums, including both white and dark…
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10. Sundays dog food
Regular GrowthAir-dried dog food made with high-quality USDA beef, designed to provide a nutritious and convenient meal for dogs. This product differentiates itself by using a unique air-drying process that preserves nutrients and…

11. wasa
Exploding GrowthBrand known for producing multigrain crispbreads that are non-GMO and fat-free. Wasa offers a variety of crispbreads that cater to health-conscious consumers looking for nutritious and convenient snack options. The…
About CPG in New York
Interest in Cpg startups in New York continues to surge this May. Leading the charge is Spot & Tango, founded in Jan 2015, with 6.6K monthly searches and an impressive +656% growth. Runner-up Kosterina, launched in Jan 2016, also shows strong engagement with 3.6K people searching for it each month. Made by nacho rounds out the top three. Established in Jan 2019, they’ve built steady momentum, seeing 1.9K monthly searches and +171% growth. Together, these rising brands highlight how New York’s Cpg startups are becoming increasingly attractive to both consumers and investors.
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