Embedded insurance

Type of insurance seamlessly integrated into a customer's buying experience, often offered as part of the purchase process of another product or service. Embedded insurance provides convenience and accessibility by bundling insurance coverage with the primary product or service, such as travel insurance with flight bookings or warranty insurance with electronics purchases. This type of insurance primarily benefits consumers looking for a streamlined and hassle-free way to obtain necessary coverage without separate transactions.

Embedded insurance was discovered on June 22nd 2021 and it currently has a search volume of 2.4K with a growth of +200%.