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Minimalist makeup

Beauty trend that emphasizes using minimal products to create a natural, understated look. It focuses on enhancing one's features subtly with lightweight foundations, neutral eyeshadows, a touch of mascara, and natural-looking lip colors, aiming for simplicity and a fresh, clean appearance. This trend is particularly popular among individuals who prefer a low-maintenance beauty routine and a more natural appearance.
3.6K
Volume
+13%
Growth
regular