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49.7B

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Beauty

Discover Trending Beauty Topics And Products

Graphic eyeliner

Makeup trend that involves creating bold, artistic, and often intricate designs around the eyes using eyeliner. Unlike traditional eyeliner, which typically focuses on defining the lash line, graphic eyeliner can include a variety of shapes, lines, and patterns that extend beyond the usual boundaries, allowing for a lot of creativity and customization to suit different styles and occasions. This trend primarily appeals to individuals who enjoy experimenting with makeup and expressing their individuality through unique and eye-catching designs.

A cleansing product specifically formulated to be gentle on a baby's delicate skin. It typically contains natural ingredients and is free from harsh chemicals to avoid causing any harmful side effects, helping to moisturize the skin and keep it soft and supple. Baby soap is primarily used by parents and caregivers to ensure the safe and effective cleaning of infants and young children.

Canadian brand specializing in hair tools and accessories, catering to hairstylists and the beauty industry. Known for its innovative and creative products, Framar differentiates itself with a focus on quality and functionality, making it a preferred choice among professionals. The brand primarily targets hairstylists and beauty professionals seeking reliable and effective tools for their work.

Term used to describe concepts or practices that are considered mystical, supernatural, or unscientific. Often associated with beliefs or activities that lack empirical evidence and are viewed skeptically by the scientific community. The term is typically used by individuals who prioritize scientific rigor and evidence-based practices.

Painless tattoo

Painless tattoo technology involves the use of microneedles to imprint designs on the skin without causing pain or drawing blood. This technology differentiates itself by allowing for self-administration and is currently utilized primarily for medical purposes, such as drug delivery and vaccination. The target demographic includes individuals seeking a less painful tattooing experience and medical professionals looking for innovative methods of drug administration.

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Indian multi-brand beauty retailer founded in 2011 and headquartered in Mumbai, Maharashtra. The company offers a wide range of cosmetic and wellness products, including cosmetics, fragrances, skin care, and hair care items, primarily through its online store, distinguishing itself with competitive pricing and a diverse product selection. Purplle primarily targets beauty and wellness enthusiasts looking for a variety of products at affordable prices.

Beauty product that offers a DIY kit for making fermented rice water, commonly used in hair and skin care routines. The kit provides all necessary ingredients and instructions, allowing users to create a natural, nutrient-rich solution that can enhance hair strength and skin hydration. Mimosu is targeted at individuals interested in natural beauty treatments and DIY skincare solutions.

Real estate company that operates a marketplace connecting home sellers with a large network of local investors. The platform ensures that homeowners can get the highest possible off-market price for their properties by providing a competitive bidding environment. Sundae primarily targets homeowners looking to sell their properties quickly and efficiently without the traditional hassles of the real estate market.

Make My Shave is a company that provides razors for women and eco-friendly dermaplaners. The company emphasizes sustainability by offering products with sustainable packaging, free carbon offset delivery across Australia, and 100% vegan ingredients, setting it apart from competitors. Make My Shave primarily targets environmentally conscious consumers who are looking for sustainable and ethical personal care products.

Manicure style that provides a shiny, metallic finish to nails, resembling polished metal. This effect is achieved using special chrome powders, nail polishes, or gel polishes, resulting in a highly reflective, mirror-like surface. Chrome nails are popular among individuals seeking a bold, eye-catching look for their nails.

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Luxury skincare brand that focuses on addressing the skincare needs of women of color. It uses rich African ingredients and custom blends to target issues such as hyperpigmentation and moisture loss, differentiating itself with its culturally specific formulations. Epara primarily targets women of color seeking effective skincare solutions tailored to their unique needs.

Hair Straightener Comb

A hair straightener comb is a styling tool that combines the functionality of a hair straightener and a comb, designed to smooth and straighten hair while detangling it. It typically features heated bristles or plates that deliver consistent heat to style hair efficiently, often with adjustable temperature settings for various hair types. This product is aimed at individuals seeking a quick, convenient, and versatile tool for achieving straight, frizz-free hairstyles at home.

A natural, affordable, and ingredient-led skincare brand focused on demystifying skincare and making it accessible. Q+A Skincare emphasizes the use of natural ingredients in their products, setting them apart from competitors by prioritizing transparency and simplicity in their formulations. The brand primarily targets consumers looking for effective, natural skincare solutions at an affordable price point.

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What’s Trending in Beauty

In June, several emerging trends have taken off in the Beauty space. Leading the charge is Graphic eyeliner, the top trending startup, with a search volume of 5.4K and an impressive 0% growth rate. Other notable rising trends include Baby soap (49.5K, +69%) and framar, which has seen a +15% increase in interest.

Beauty Industry Overview

There are over 125,837 trends in the Beauty category. With top trends seeing an average +101.31% growth rate and ranging between 70 – 201K searches per month.

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