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Marketing Trends
The biggest marketing and advertising trends, strategies and channels.
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15 years
marketing
Klaviyo
301K
Volume
+8600%
Growth
Founded in 2012, this Boston-based software company specializes in intelligent email marketing, SMS, and automation for efficient growth. It leverages customer data to create hyper-personalized messages, aiding businesses in their marketing efforts. As of 2023, the company reported a revenue of 698 million USD.
exploding
Photo ai
90.5K
Volume
+8600%
Growth
This platform enables users to generate artificial intelligence (AI) photos by uploading selfies and creating AI characters. The AI learns the user's appearance and can subsequently produce images based on this information. It's a blend of technology and creativity, offering a unique way to create personalized digital content.
exploding
Directorist
1.6K
Volume
+8600%
Growth
This WordPress plugin, known as Directorist, is designed to facilitate the creation of multi-directories. It provides a platform for users to build, manage, and customize their directories with ease, making it a popular choice for website developers and owners. Its features include advanced search functionality, location-based listings, and customizable fields.
regular
Shopify seo
12.1K
Volume
+8600%
Growth
Process of optimizing an online store's content to enhance its visibility in search engine results. This is done by making content relevant to queries related to the store's products. Shopify also provides apps for analyzing the store's SEO performance.
regular
Ai logo generator
450K
Volume
+8600%
Growth
This tool utilizes artificial intelligence algorithms to generate unique and professional logos. It learns from user's choices to comprehend their style and preferences, and then crafts a logo accordingly. With a user-friendly interface, it requires only a few clicks, making it a convenient tool for individuals and businesses.
exploding
ClickUp
1M
Volume
+8600%
Growth
Known as a productivity platform, ClickUp offers a suite of features designed to streamline task management and enhance work efficiency. It enables users to create tasks, assign them to team members, and track progress. Additional features such as subtasks, due dates, and comments further facilitate the management of tasks. It's a tool widely used in various industries for its versatility and user-friendly interface.
regular
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18.1K
Volume
+8600%
Growth
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regular
Moengage
22.2K
Volume
+8600%
Growth
Founded in 2014, this customer engagement platform is based in San Francisco, California, with additional offices in Bengaluru, Jakarta, London, and Berlin. It provides marketers and product owners with AI-driven insights to enhance consumer engagement. The platform's capabilities extend to personalized messaging, automation, and analytics.
regular
datawrapper
60.5K
Volume
+8600%
Growth
Known as an online tool, Datawrapper facilitates the creation of interactive and responsive data visualizations. It is widely used by organizations such as the United Nations and The New York Times, offering a user-friendly interface that requires no coding skills. Its versatility and ease of use have made it a popular choice for data presentation and analysis.
regular
Data marketplace
8.1K
Volume
+8600%
Growth
Serving as a bridge between data providers and consumers, an online platform known as a data marketplace facilitates the transaction of data. It ensures a secure environment and provides high-quality and consistent data assets. This platform allows for the buying and selling of data and related services.
regular
Designrr
27.1K
Volume
+8500%
Growth
This tool, known as Designrr, is utilized for the transformation of diverse content types into professional eBooks. It streamlines the eBook creation process, making it accessible to both professionals and beginners. Its features include content import from various sources, customizable templates, and the ability to publish directly to PDF, Kindle, iBooks, and more.
exploding
Ai video generator
450K
Volume
+8500%
Growth
This refers to tools that leverage machine learning to automate the process of video creation. They are capable of producing high-quality content swiftly and efficiently. These generators can significantly reduce the time and resources required for video production, making them a valuable asset in digital marketing and content creation.
regular
Stackby
1.6K
Volume
+8500%
Growth
Combining the functionalities of a spreadsheet and a visual database, Stackby provides a platform for users to consolidate their data. It facilitates data integration through forms, webhooks, and native API integrations. Once data is incorporated, it can be visualized, shared, and organized effectively for team and client use.
regular
StackAdapt
18.1K
Volume
+8500%
Growth
Based in Toronto, Ontario, StackAdapt is recognized as a premier programmatic advertising platform. It is extensively utilized by top-notch digital marketers across North America, offering self-serve programmatic advertising services. The platform's capabilities enable marketers to efficiently reach and engage their target audience.
regular
6am city
1.3K
Volume
+8500%
Growth
Based in Greenville, South Carolina, 6AM City Inc. is a media entity that excels in content packaging and distribution. It primarily focuses on aggregating, curating, and narrating content created by the communities they serve. The company starts the day by delivering a daily email containing the most relevant local news and events, aiming to redefine how communities engage, communicate, connect, and experience their cities.
regular
dreamdata
2.4K
Volume
+8500%
Growth
Based in Copenhagen, Dreamdata provides a B2B Revenue Attribution Platform. This platform is designed to offer transparent, actionable analysis of revenue-related data, enabling businesses to make informed decisions based on accurate insights. The company's mission is to help businesses understand and improve their revenue generation processes.
regular
Influencer marketing
90.5K
Volume
+8500%
Growth
This refers to a marketing strategy that leverages the popularity and reach of social media influencers. Brands collaborate with these individuals or organizations, who have significant knowledge or influence in their field, to endorse or place their products or services. This approach is effective in reaching a wider audience and enhancing brand visibility.
regular
Brand Strategist
40.5K
Volume
+8500%
Growth
Professionals known as Brand Strategists are responsible for shaping the way a company is perceived in the market. They utilize data from various sources, including consumers and the market, to position a brand distinctively. Their role also involves working closely with creative teams to ensure the alignment of strategy and the execution of marketing plans.
regular
Omnichannel
110K
Volume
+8400%
Growth
Referring to a type of retail that integrates the different methods of shopping available to consumers (e.g., online, in a physical store, or by phone). The objective is to provide a seamless customer experience, whether the client is shopping online from a desktop or mobile device, by telephone, or in a bricks and mortar store.
regular
PetDesk
14.8K
Volume
+8400%
Growth
Founded in 2013, PetDesk is a software company that offers a platform for managing pet health and reducing clinic workload. It provides tools for appointment scheduling, reminders, and health tracking, aiming to streamline the communication between pet owners and veterinary clinics. The platform is designed to improve pet care and enhance the efficiency of veterinary practices.
regular
Personalized content
1.6K
Volume
+8400%
Growth
It refers to the practice of tailoring brand messaging to create a unique, targeted experience based on specific customer data and information. This approach is vital for brands with high customer engagement, as it caters to the audience's expectation for a more customized experience. It involves analyzing customer preferences, behavior, and other personal data to deliver content that aligns with their specific needs and expectations.
regular
User onboarding
1.9K
Volume
+8400%
Growth
It refers to the process that helps new users become proficient with a product or service. This process can be either manual or automated and is designed to increase user success and satisfaction. It often involves a series of steps, including initial setup, tutorials, and guidance, to help users understand and effectively use the product or service.
regular
Fractional cmo
9.9K
Volume
+8400%
Growth
In the realm of marketing, a Fractional CMO is a role that provides strategic leadership on a part-time or contract basis. This role is beneficial for companies that require expert marketing guidance but do not have the resources or need for a full-time Chief Marketing Officer. The Fractional CMO can offer a wide range of services, from developing marketing strategies to overseeing marketing operations, depending on the specific needs of the company.
exploding
Inkitt
110K
Volume
+8400%
Growth
Founded in 2013, Inkitt serves as a platform where writers can publish their stories and readers can access them at no cost. It also features an author subscription program, providing additional resources and support for writers. The platform is designed to foster a community of creative individuals and literature enthusiasts.
regular
User acquisition
4.4K
Volume
+8400%
Growth
Refers to the process of gaining new users or customers for a service, typically a digital platform or application. This process involves strategies and activities aimed at increasing the user base, such as marketing campaigns, search engine optimization, and partnerships. The effectiveness of user acquisition strategies is often measured by metrics such as cost per acquisition and user lifetime value.
regular
Bloomreach
18.1K
Volume
+8300%
Growth
Specializing in marketing automation, product discovery, and content management systems, this cloud-based e-commerce experience platform and B2B service was established in 2009. With its headquarters in Mountain View, California, it has carved a niche for itself in the digital commerce landscape.
regular
Data wrangling
22.2K
Volume
+8300%
Growth
Often referred to as data munging, this process involves transforming and mapping raw data into a more usable format. The main goal is to enhance the value of the data for downstream purposes like analytics. It encompasses a range of procedures aimed at cleaning, remediating, and transforming raw data into a format that is more valuable and usable.
regular
Animaker
368K
Volume
+8300%
Growth
Founded in 2014, this cloud-based DIY video animation software provides users with the ability to create animated videos. It offers pre-built characters and templates for ease of use. Notably, it was the first tool to introduce an animated vertical video creator, marking a significant innovation in the field.
regular
Storybrand
8.1K
Volume
+8300%
Growth
Founded by Donald Miller in 2017, Storybrand is a popular framework that assists businesses of all sizes in their growth. It provides a unique approach to brand messaging, focusing on the power of storytelling to engage customers and drive sales. The framework is widely used by both top brands and small businesses.
regular
No Copyright Music
60.5K
Volume
+8300%
Growth
Referring to music that is not protected by copyright laws, No Copyright Music can be freely copied, distributed, and modified. This includes music in the public domain or music licensed under a free license by the artist or copyright holder. Often used as a promotional method, it's important to note that 'free' does not always mean it's free to download and use.
regular
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