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Beauty

Discover Trending Beauty Topics And Products

This skincare product incorporates Centella asiatica, a plant recognized for its healing and soothing properties. It is valued for its ability to enhance skin hydration, reduce water loss, and protect against oxidative stress, while aiding in the restoration and maintenance of the skin's natural barrier. Centella serum is primarily targeted at individuals seeking to improve skin hydration and barrier function, often appealing to those with sensitive or compromised skin.

Semi-permanent cosmetic procedure that uses a fine needle to create precise and natural-looking eyebrow hair strokes. It is similar to microblading but offers more detailed results and can last up to 2-3 years, providing a more refined and long-lasting eyebrow enhancement. Nano brows are particularly popular among individuals seeking a natural and well-defined eyebrow appearance with minimal maintenance.

Vitamin c sunscreen

A skincare product that combines the protective benefits of sunscreen with the antioxidant properties of Vitamin C. This combination helps prevent skin cancer, painful burns, fine lines and wrinkles, sun spots, and collagen depletion, enhancing overall skin protection. Vitamin C sunscreen is particularly beneficial for individuals seeking comprehensive skin protection from UV damage while also addressing signs of aging and skin discoloration.

Hair peptide serum

Hair care product formulated to enhance hair density and stimulate growth by incorporating peptides that support hair follicle health and scalp condition. These serums differentiate themselves by targeting the root causes of hair thinning and promoting a healthier scalp environment, which can lead to thicker and fuller hair over time. Hair peptide serums are particularly beneficial for individuals experiencing hair thinning or looking to improve overall hair health and density.

Azelaic acid lotion

Topical treatment commonly used for various skin conditions, including acne and rosacea. It works by unclogging pores, killing acne-causing bacteria, and reducing inflammation, while also helping to even out skin tone by eliminating free radicals and toxins that can damage skin cells. Azelaic acid lotion is particularly beneficial for individuals with acne-prone or rosacea-affected skin seeking to improve their skin's appearance and health.

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Blurring Primer

A lightweight, oil-free cosmetic product designed to minimize the appearance of pores and smooth the skin's surface, enhancing the longevity of makeup. It incorporates ceramides to provide additional moisture, setting it apart by offering both a blurring effect and hydration. This primer is ideal for individuals seeking a flawless makeup base with added skin benefits, particularly those with oily or combination skin types.

Moisturizing skincare product formulated with Centella asiatica, also known as gotu kola or tiger grass, known for its antioxidant properties. Cica cream is designed to soothe and repair sensitive skin, providing hydration and promoting skin barrier function, making it distinct from other moisturizers. It is particularly beneficial for individuals with sensitive, irritated, or compromised skin seeking gentle yet effective skincare solutions.

Lip Treatment Oil

Lip treatment oil is a skincare product formulated to hydrate, nourish, and protect the lips using a blend of natural oils and beneficial ingredients. It often combines moisturizing agents like jojoba oil, argan oil, or vitamin E with antioxidants and emollients to soothe dryness, repair damage, and enhance lip softness. Lip treatment oil is primarily aimed at individuals seeking a luxurious, long-lasting solution for dry or chapped lips, often appealing to those who prefer a natural, glossy finish with added skincare benefits.

Caffeine hyaluronic acid

Combination of caffeine and hyaluronic acid used in skincare and cosmetic products. This blend leverages caffeine's ability to inhibit enzyme activity and DNA biosynthesis, while hyaluronic acid provides hydration without significantly affecting collagen biosynthesis or prolidase activity. It is primarily targeted at individuals seeking to reduce puffiness and hydrate their skin, often found in anti-aging and eye care products.

Hydrating skincare product formulated with low molecular weight hyaluronic acid to enhance skin moisture levels. This toner is designed to penetrate deeply into the skin, providing long-lasting hydration and improving skin texture without leaving a greasy residue. It is suitable for various skin types, including dry, dehydrated, and oily skin, and is particularly beneficial for individuals seeking a vegan, clean, and fragrance-free skincare solution.

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Liquid lipstick that provides a high-shine, vinyl-like finish with long-lasting, smudge-proof wear. It is known for its vibrant color and ease of application, often available from popular brands like Maybelline. Vinyl lipstick is particularly appealing to individuals seeking bold, glossy lip color that lasts throughout the day.

Hyaluronic Acid Serum

Skincare product formulated to provide intense hydration and improve skin texture and tone through the use of hyaluronic acid, a molecule renowned for its moisture-retaining properties. Hyaluronic acid serum helps to reduce the appearance of fine lines and wrinkles, strengthen the skin's natural barrier, and enhance overall skin health, making it a valuable addition to anti-aging skincare routines. This serum is suitable for all skin types and is particularly beneficial for individuals seeking to address dryness, uneven skin texture, and signs of aging.

Oat moisturizer

An oat moisturizer is a skincare product formulated with oat extracts or colloidal oatmeal to hydrate, soothe, and protect the skin. It distinguishes itself with anti-inflammatory and barrier-strengthening properties, making it effective for calming irritation, dryness, and sensitivity. Oat moisturizers are primarily targeted at individuals with sensitive, dry, or eczema-prone skin seeking gentle, nourishing hydration.

Bio Microneedling

Innovative skin treatment that utilizes siliceous bio microneedles derived from freshwater sponges to create micro channels in the skin. This process stimulates the skin for up to 72 hours, enhancing nutrient delivery and waste removal, while significantly improving the absorption of topical skincare products. Bio Microneedling is primarily targeted at individuals seeking advanced skin rejuvenation and enhanced effectiveness of their skincare regimen.

Hyaluronic gel moisturizer

Skincare product formulated with hyaluronic acid, known for its exceptional moisture-retaining properties. This moisturizer helps to keep the skin hydrated, enhancing its flexibility and reducing the appearance of wrinkles and fine lines, while also aiding in faster wound healing and reducing scarring. It is particularly beneficial for individuals with dry or aging skin seeking intensive hydration and improved skin texture.

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Microneedle patches

Microneedle patches are a type of transdermal drug delivery system that uses an array of tiny needles to painlessly penetrate the outer layer of the skin. These patches create microchannels that allow for the direct delivery of drugs, vaccines, or other therapeutic agents into the dermal or subdermal layers, improving the efficacy and speed of drug delivery compared to traditional methods. They are particularly beneficial for patients who are needle-phobic, require self-administration, or need enhanced drug absorption.

Beauty of joseon

Skincare brand that emphasizes traditional Korean beauty ingredients and principles. Beauty of Joseon offers products like sunscreens and serums that are cruelty-free and organic, known for their effectiveness and gentle formulations. The brand primarily targets individuals seeking high-quality, natural skincare solutions that are both effective and gentle on the skin.

Korean skincare brand known for its eco-friendly and effective skincare solutions. Drawing inspiration from the Scottish village Torridon, the brand emphasizes individual beauty journeys and offers a range of products tailored to various skincare needs. Torriden primarily targets skincare enthusiasts looking for sustainable and personalized beauty products.

Polyglutamic serum

Skincare product formulated with polyglutamic acid, known for its exceptional hydrating properties. It creates a flexible, smooth, moisture-binding film on the skin's surface, aiding in moisture retention even in low humidity conditions, thus acting as an effective humectant. Polyglutamic serum is particularly beneficial for individuals seeking to maintain optimal skin hydration and improve overall skin texture.

Skincare brand known for combining skincare benefits with sun protection in its product offerings. DRMTLGY differentiates itself by providing products like the Universal Tinted Moisturizer SPF 46 and Anti-Aging Tinted Moisturizer with SPF 46, which offer both cosmetic and protective benefits. The brand primarily targets individuals seeking multi-functional skincare solutions that address both aesthetic and protective needs.

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Medical skincare brand developed based on continuous research on healthy skin, offering a range of products designed to address various skin conditions. Zeroid differentiates itself by being sold in hospitals nationwide and focusing on scientifically-backed solutions for maintaining and improving skin health. The brand primarily targets individuals with specific skin concerns seeking effective, medically-endorsed skincare treatments.

Waterproof setting spray

Waterproof setting spray is a cosmetic product designed to lock makeup in place while providing resistance to water, sweat, and humidity. It creates a protective layer over makeup, helping to maintain its appearance for extended periods and in various environmental conditions. This product is especially popular among individuals with long wear needs, such as for special events, outdoor activities, or humid climates, who want to ensure their makeup remains intact.

Glass Skin serum

Glass Skin serum is a skincare product designed to help achieve a smooth, luminous, and dewy complexion, often associated with the "glass skin" trend popularized by Korean beauty routines. It typically contains hydrating ingredients like hyaluronic acid, antioxidants, and peptides that work together to improve skin texture, radiance, and overall hydration. This serum is primarily targeted at individuals aiming for a flawless, glowing complexion and those who prioritize hydration and skin clarity in their skincare regimen.

Metal detox shampoo

Hair care product formulated to trap and neutralize metals within the hair fiber. By reducing metal content, it helps to minimize breakage and ensures more consistent color results during hair treatments, enhancing overall hair health and appearance. This shampoo is particularly beneficial for individuals who frequently color their hair or are exposed to hard water, aiming to maintain hair integrity and vibrancy.

Hydrocolloid Acne Patch

A hydrocolloid acne patch is a small, adhesive patch designed to treat acne by absorbing pus and oil from pimples while protecting the affected area from bacteria and irritation. These patches create a moist environment that promotes healing, reduces redness, and prevents the user from picking at the blemish, which can lead to scarring. Hydrocolloid acne patches are commonly used by individuals with active pimples or minor skin blemishes, offering a discreet and effective spot-treatment solution.

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Hydration drops

Supplements that contain ionic ocean electrolytes and trace minerals designed for cellular hydration. These drops aim to provide natural energy and improve mental clarity by reducing brain fog and mental fatigue, differentiating themselves through their unique composition of ocean-derived minerals. Hydration drops are primarily targeted at individuals seeking enhanced hydration, increased energy levels, and improved cognitive function.

AHA deodorant is a personal care product that incorporates alpha hydroxy acids (AHAs) to improve underarm skin texture and reduce odor. The AHAs help exfoliate the skin, preventing clogged pores and reducing bacteria growth, which are common causes of body odor. This type of deodorant is targeted at individuals seeking a more gentle, skin-friendly alternative to traditional deodorants, especially those with sensitive skin or concerns about hyperpigmentation and ingrown hairs.

A gentle skincare product designed for sensitive skin, Cica toner helps to hydrate the skin and remove excess debris after washing your face. It is typically scentless and non-drying, making it suitable for those with sensitive skin concerns. This product is particularly beneficial for individuals with sensitive or easily irritated skin who seek a mild and effective toner.

Skincare product formulated with madecassoside, known for its anti-inflammatory and wound-healing properties. Cica serum helps soothe irritated skin, reduce redness, and accelerate the healing process, while also stimulating collagen production to maintain youthful skin. It is particularly beneficial for individuals with sensitive, irritated, or aging skin seeking to improve skin health and appearance.

Glycolic acid deodorant

This type of deodorant is formulated with glycolic acid to help reduce body odor by lowering the skin's pH and inhibiting bacterial growth. In addition to odor control, it provides skincare benefits such as reducing razor bumps, ingrown hairs, and hyperpigmentation, resulting in brighter underarms. Glycolic acid deodorants are particularly beneficial for individuals seeking both odor protection and skincare improvements in their underarm area.

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What’s Trending in Beauty

In April, several emerging trends have taken off in the Beauty space. Leading the charge is Centella serum, the top trending startup, with a search volume of 90.5K and an impressive +614% growth rate. Other notable rising trends include Nano brows (33.1K, +809%) and Vitamin c sunscreen, which has seen a +456% increase in interest.

Beauty Industry Overview

There are over 104,557 trends in the Beauty category. With top trends seeing an average +1907.87% growth rate and ranging between 70 – 673K searches per month.

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