Health Trends

Supplements designed to support blood pressure and heart health, containing ingredients like beetroot powder. They offer benefits such as improved energy, heart support, and circulatory health, and are available in flavors like Pomegranate Berry. These chewable supplements are intended for adult use.

Skincare brand that emphasizes the use of probiotic extracts and superfoods in its products. Tula Skincare differentiates itself by incorporating ingredients that are beneficial for both the body and skin, aiming to promote overall skin health and radiance. The brand primarily targets individuals seeking natural and scientifically-backed skincare solutions to enhance their skin's appearance and health.

Coffee company based in Seattle, Washington, known for its flagship coffee shop, Wunderground Café, located on Capitol Hill. The company differentiates itself by offering coffee drinks infused with adaptogenic mushrooms, which are intended to enhance well-being without psychedelic effects. Wunderground Coffee primarily targets health-conscious consumers interested in the benefits of superfood ingredients combined with their daily coffee intake.

A recovery bath soak is a wellness product formulated to help relax muscles, relieve soreness, and rejuvenate the body after physical exertion or stress. It often contains ingredients like Epsom salt, essential oils, and minerals known for their soothing and therapeutic properties. Recovery bath soaks are ideal for athletes, fitness enthusiasts, and individuals seeking a restorative and calming bathing experience.

Plant-based bacon alternative created by the French startup La Vie, designed to mimic the taste and texture of traditional bacon. Made primarily from rehydrated soy proteins, sunflower oil, salt, and natural flavorings, it aims to provide a vegan and environmentally friendly option for consumers. This product is targeted at individuals seeking plant-based dietary options and those interested in reducing their environmental impact.

Low-growing herbaceous plant known as Oxalis corniculata or creeping woodsorrel, commonly found in various regions. It is utilized in traditional medicine for treating conditions such as irritable bowel syndrome due to its medicinal properties. The plant is primarily of interest to herbalists and individuals seeking natural remedies for gastrointestinal issues.

Dietary supplements formulated to enhance sexual performance and libido, often containing natural ingredients such as herbs, vitamins, and minerals. These gummies aim to improve sexual health by providing a convenient and palatable form of supplementation, differentiating themselves from traditional pills and capsules. They are primarily targeted at adults seeking to boost their sexual wellness and performance.

Savory dish made with ingredients such as diced yellow onion, zucchini, mixed mushrooms, flour, and oatmeal. The vegetables and mushrooms are cooked and then topped with a crumble mixture before baking, resulting in a flavorful and textured meal. This dish is ideal for individuals seeking a hearty, vegetarian-friendly option that combines various textures and flavors.

Non Sleep Deep Rest (NSDR) refers to practices and techniques designed to induce a state of deep relaxation and rest without actually sleeping. These techniques can include guided meditations, yoga nidra, and other relaxation exercises that help the body and mind to recover and rejuvenate. NSDR is beneficial for individuals looking to improve sleep quality, reduce stress and anxiety, and enhance learning and focus.

​CuboAi is a smart baby monitor that utilizes artificial intelligence to enhance infant safety and sleep monitoring. It offers features such as covered-face and rollover detection, danger zone alerts, cry detection, and sleep analytics, providing parents with real-time notifications and insights into their baby's well-being. CuboAi is primarily designed for parents and caregivers seeking advanced monitoring solutions to ensure their infant's safety and improve sleep quality

Brand or initiative focused on men's skincare, aiming to create resources to help men feel confident in their skin. Douxds differentiates itself by providing specialized skincare products and educational content tailored specifically for men's unique skin needs, promoting a comprehensive approach to skincare. The primary target demographic for Douxds includes men who are interested in improving their skincare routine and overall skin health.

A weighted eye mask is a sleep accessory designed to provide gentle pressure on the eyes and surrounding areas, promoting relaxation and improved sleep quality. The added weight helps to alleviate stress and anxiety by stimulating pressure points, similar to the effects of a weighted blanket. This product is particularly beneficial for individuals experiencing insomnia, stress, or those seeking enhanced relaxation during sleep or meditation.

Surgical technique that involves performing procedures through small, keyhole-sized incisions using robotic systems. This method allows surgeons to control robotic arms equipped with a tiny camera and surgical instruments, providing greater precision, flexibility, and control. Robot-assisted surgery is beneficial for patients seeking minimally invasive procedures with reduced pain, less blood loss, and quicker recovery times.

We are paradoxx is a brand that offers a range of hair care products, including shampoos and conditioners. Their products are organic, cruelty-free, and free from sulfates and parabens, focusing on providing volumizing, moisturizing, reconstructing, clarifying, and smoothing benefits, while also promoting hair growth. The brand primarily targets individuals seeking high-quality, eco-friendly hair care solutions that are both effective and ethically produced.

Skincare company offering a range of products including exfoliating pads, whitening creams, and anti-aging bundles. QRxLabs differentiates itself by incorporating ingredients like Green Tea, Witch Hazel, Hydroxy Acid, and Vitamin C to address skin concerns such as hyperpigmentation and aging. The products are primarily targeted at individuals seeking effective skincare solutions for aging and uneven skin tone.

A Pilates bar kit is a portable exercise set designed to simulate traditional Pilates equipment, enabling users to perform resistance-based workouts at home or on the go. It typically includes a lightweight bar, resistance bands, and adjustable straps, allowing for a variety of strength, flexibility, and core training exercises. This product is primarily aimed at fitness enthusiasts, home exercisers, and individuals seeking low-impact, full-body workouts.

Amazfit Smart Scale is a digital body weight scale designed to provide comprehensive body composition metrics. It features a durable tempered glass top with an anti-slip finish for stability and safety, and offers dual-mode connectivity with both Wi-Fi and Bluetooth for easy data synchronization. This smart scale is ideal for health-conscious individuals looking to monitor their weight and body composition accurately and conveniently.

Solution used by care managers and providers to improve pharmacy quality and adherence workflows. It enhances the efficiency and effectiveness of pharmacy operations, particularly in ensuring that patients adhere to their prescribed medication regimens. RxEffect® is beneficial for healthcare providers and care managers focused on optimizing medication adherence and improving patient outcomes.

A skincare brand that focuses on using hemp as a key ingredient to promote glowing skin. Their products are designed to help unplug pores and provide a relaxing skincare experience, differentiating themselves by being cruelty-free and vegan-friendly. The brand primarily targets individuals seeking natural, ethical skincare solutions and offers free worldwide delivery.

A software company based in Palo Alto, California, that focuses on accelerating the development of effective therapies through its clinical trial software platform. Founded by a former principal investigator, it offers tools such as eConsent, eCOA+, connected devices, BYOD, intelligent automation, and AI to facilitate quicker and simpler clinical trials, differentiating itself by enabling efficient clinical research. The company collaborates with sponsors, CROs, and universities, making it easier for participants, sites, and study teams to conduct clinical trials.

Nicotinamide Mononucleotide (NMN) is a supplement that serves as a precursor for NAD+ biosynthesis, a crucial coenzyme in cellular energy production and metabolism. By increasing NAD+ concentration, NMN supplementation may help mitigate aging-related disorders such as oxidative stress, DNA damage, neurodegeneration, and inflammatory responses, potentially improving overall health and longevity. NMN supplements are primarily targeted at individuals seeking anti-aging benefits and enhanced cellular health, including older adults and those interested in longevity research.

Clearya is a browser extension and mobile app that alerts users to potentially harmful ingredients in personal care and household products as they shop online. By scanning product labels in real time, Clearya flags chemicals associated with health risks, making it easier for consumers to make safer and more informed purchasing decisions. Clearya is primarily intended for health-conscious shoppers who prioritize safety and transparency in product ingredients.

A wearable breast pump designed to provide hands-free, cord-free, and discreet pumping for breastfeeding mothers. The Willow pump offers features such as hospital-grade suction, high capacity, and compatibility with Apple Watch control, differentiating it from traditional breast pumps. It is primarily targeted at breastfeeding mothers seeking convenience and mobility in their pumping routine.

Company offering at-home teeth straightening solutions using clear aligners. Toothsi differentiates itself by providing a comprehensive service that includes consultation, a customized treatment plan, and clear aligners to gradually align teeth, aiming to improve overall oral health. The target demographic includes individuals seeking convenient and discreet orthodontic treatment options without frequent visits to a dental clinic.

Mobile application designed to help users improve their flexibility through guided stretching exercises. Stretchit offers various plans and routines tailored to different fitness levels and goals, providing a structured approach to flexibility training. The app is primarily targeted at individuals looking to enhance their flexibility, whether they are beginners or advanced fitness enthusiasts.

Footwear designed to be fluid- and slip-resistant, easy to clean, comfortable, and stylish. Clove shoes feature full rubber outsoles for stability and are built to withstand environments where spills are common, providing durability and support for long periods of walking and standing. They are particularly suited for healthcare professionals and others who work in demanding environments requiring reliable and comfortable footwear.

A plant-based alternative to traditional ramen broth, made using a variety of vegetables, mushrooms, seaweed, soy sauce, and miso to create a rich and flavorful base. This broth is often simmered for an extended period to develop depth of flavor and can be served with toppings like tofu and miso-roasted vegetables, providing a hearty and satisfying meal. Vegan ramen broth is particularly appealing to individuals following a vegan or vegetarian diet, as well as those seeking a healthier, plant-based option for their ramen dishes.

Edible products infused with Hexahydrocannabinol (HHC), a cannabinoid that interacts with the Endocannabinoid System. These gummies are known for their relaxing effects on the mind and body, promoting comfort and uplifting feelings of happiness. HHC gummies are primarily targeted at individuals seeking alternative methods for relaxation and mood enhancement.

A 100% plant-based supplement that includes a variety of beneficial components such as probiotics, prebiotics, postbiotics, acetic acid, phenolics, nutrients from vegetables and fruits, and a range of vitamins and minerals. This supplement aims to support digestive health, boost the immune system, and provide essential nutrients for overall well-being. It is primarily targeted at health-conscious individuals seeking a natural and comprehensive dietary supplement to enhance their nutritional intake.

Medical device startup founded in June 2015 by four engineers from NIT Calicut, focusing on enhancing the lives of people with limited mobility and addressing elderly care needs. The company differentiates itself by designing innovative products that aim to improve the quality of life for its users, driven by their motto 'Purpose Driven Innovation.' Arcatron Mobility primarily targets individuals with mobility challenges and the elderly, as well as caregivers seeking effective solutions for enhanced care.