Marketing Trends

Portal.ai is an AI-powered platform designed to streamline operations for small and medium-sized businesses (SMBs). It offers tools that automate content creation, optimize advertising campaigns, and provide actionable business insights, enabling SMBs to compete more effectively with larger enterprises. Portal.ai primarily serves retailers and e-commerce businesses seeking to enhance their marketing strategies and operational efficiency through AI-driven solutions.

Artificial intelligence company founded in 2018, headquartered in London, United Kingdom. It specialized in geometric deep learning to address the spread of 'fake news' by tracking how content spread on social networks rather than focusing on the content itself. The primary beneficiaries of Fabula AI's technology were social media platforms and organizations seeking to combat misinformation online.

Ability AI is a marketing technology startup specializing in full-cycle paid marketing automation through autonomous AI agents. Founded in 2023 by Eugene Vyborov and later joined by Oleksiy Osypenko, the company offers a SaaS platform that automates tasks from strategy development to analytics, aiming to streamline digital marketing processes for businesses. In June 2024, Ability AI secured $1.1 million in pre-seed funding led by SMRK VC, with participation from other investors, to expand its team and launch services across the US and Europe.

Anti-detection browser designed to help users stay anonymous on the internet and manage multiple online accounts with ease. It supports both Chrome and Firefox and allows users to create customized fingerprints that appear as real and native devices to third parties, differentiating it from standard browsers. This tool is particularly useful for individuals and businesses that require maintaining multiple online identities without being detected.

AI systems designed to create concise summaries of video content by extracting key information using natural language processing and computer vision. These tools help users quickly understand the main points of a video without needing to watch it in full, offering time-saving benefits and improved content accessibility. Video summarizers are particularly useful for content creators, educators, and professionals who need to process large volumes of video data efficiently.

The creator economy encompasses a diverse range of individuals who produce and monetize content across various platforms. In 2023, it includes industry thought leaders, experts, B2B marketers, and traditional social media influencers, with platforms like LinkedIn becoming significant for creator activities. This economy primarily benefits content creators seeking to monetize their expertise and brands looking to engage audiences through sponsored content.

Tool designed to assist businesses in identifying potential leads, improving email deliverability, managing email campaigns, consolidating conversations, simplifying customer relationship management, and making data-driven decisions. It boasts a large deliverability network to keep emails out of spam, differentiating it from competitors by ensuring higher email engagement rates. Instantly AI is primarily targeted at businesses and marketers looking to optimize their email marketing strategies and enhance customer relationship management.

A comprehensive creator marketing platform designed to help brands scale beyond traditional influencer marketing. It offers tools for influencer discovery, campaign management, analytics, content management, compliance, and integration capabilities, providing a seamless workflow for marketing teams. CreatorIQ is primarily targeted at brands and marketing teams looking to enhance their influencer marketing strategies and optimize campaign performance.

Tool designed to build AI models quickly and easily without the need for coding. It allows users to create and deploy custom machine learning models automatically with minimal effort, making it accessible for those who may not have extensive technical expertise. Obviously AI is particularly beneficial for business professionals and analysts who need to leverage AI capabilities without a deep understanding of data science or programming.

Online platform that provides publishing, payment, analytics, and design infrastructure to support subscription newsletters. It allows writers and creators to send digital newsletters directly to their subscribers and monetize their content through paid subscriptions, differentiating itself by offering a straightforward way to build a direct relationship with the audience. Substack is popular among journalists, writers, and independent creators seeking to bypass traditional media outlets.

ManyChat is a chatbot platform designed to help businesses automate their communication through Facebook Messenger, SMS, and email. It provides tools for creating interactive chatbots without coding, allowing businesses to engage with customers, generate leads, and provide support. ManyChat is primarily targeted at small to medium-sized businesses looking to enhance their customer communication and marketing efforts through automated chat interactions.

An all-in-one marketing platform designed to help businesses and marketing agencies streamline their operations and achieve their marketing goals. It offers a wide range of features, including marketing automation, CRM, sales funnel builder, landing page builder, appointment scheduling, reputation management, analytics, and integrations, differentiating itself by providing comprehensive tools within a single platform. The platform primarily targets businesses and marketing agencies seeking to enhance their marketing efforts and operational efficiency.

Company specializing in analyzing business dialogue within organizational communications. Frame AI offers a Streaming AI Platform that extracts value from unstructured data by identifying traits, triggers, and trends, thereby enhancing communication strategies. The primary beneficiaries of Frame AI's solutions are organizations looking to gain insights and improve their internal and external communication efficiency.

People.ai is a revenue intelligence platform that leverages artificial intelligence to improve sales productivity and optimize revenue operations. The platform aggregates data from various sales and customer engagement sources to provide actionable insights, automate data entry, and identify opportunities for business growth. People.ai primarily serves sales teams, revenue operations professionals, and enterprises aiming to enhance sales performance and improve forecasting accuracy.

A company that provides artificial intelligence solutions, particularly focusing on image and video recognition. They offer a platform that allows businesses to integrate AI capabilities into their operations, such as content moderation, ad targeting, and more. Hive AI's technology is used in various industries, including media, advertising, and security, to automate and enhance processes through machine learning and computer vision.

Search engine optimization strategy that leverages artificial intelligence to optimize webpages for higher rankings on search engine results pages. This approach uses AI technologies to analyze data, identify trends, and implement changes that can improve a website's visibility and performance in search engine rankings. AI SEO is particularly beneficial for digital marketers and businesses looking to enhance their online presence and drive more organic traffic to their websites.

Company that designs and develops application software focused on identity verification solutions. Their platform enables retailers and associations to offer targeted discounts and special offers online by verifying the identities of eligible customers, differentiating itself through its robust and secure verification processes. SheerID primarily serves customers in the United States, including retailers and organizations looking to provide exclusive offers to specific groups.

Retina.ai is a predictive customer insights platform that enables businesses to forecast customer lifetime value (CLV) from the initial interaction. By delivering over 90% accurate CLV predictions within hours, the platform allows companies to make informed decisions on customer acquisition, retention, and overall profitability. Retina.ai primarily serves e-commerce and subscription-based businesses seeking to enhance their marketing strategies and financial forecasting through data-driven insights.

Computer consulting company in Radom, Poland, specializing in implementing Comarch ERP systems to help businesses manage their operations efficiently. Prospeo provides end-to-end support from initial planning to post-implementation and has received several industry awards, distinguishing itself through comprehensive service and recognized expertise. The company primarily targets businesses seeking efficient and reliable ERP solutions to streamline their operations.

Assistant tool designed to help businesses save time and increase efficiency by automating mundane tasks. Users can interact with the Hintsbot as they would with a human colleague, allowing them to quickly add tasks, update statuses, and create tickets, thereby streamlining workflows and improving productivity. Hints AI is particularly beneficial for businesses looking to enhance operational efficiency and reduce the time spent on repetitive administrative tasks.

Technology that assists businesses in generating high-intent leads by monitoring various social media platforms. Devi AI uses browser extensions to track potential customers who are ready to make a purchase, providing valuable insights and opportunities for businesses to engage with these leads. This technology is particularly beneficial for sales and marketing teams looking to optimize their lead generation efforts and improve conversion rates.

Sales intelligence platform designed to help businesses achieve their revenue goals. The platform assists clients with various aspects of the sales process, including lead generation and prospect engagement, allowing businesses to focus more on selling. Amplemarket primarily targets sales teams and businesses looking to optimize their sales processes and improve revenue outcomes.

ScoreApp is a quiz funnel marketing platform that enables businesses to create interactive quizzes and scorecards to attract, qualify, and convert leads. It distinguishes itself with features like dynamic results, personalized insights, customizable templates, and built-in analytics, helping businesses deliver tailored experiences while gathering valuable customer data. ScoreApp is primarily targeted at marketers, coaches, consultants, and businesses seeking to generate higher-quality leads and improve conversion rates through interactive content.

London-based brand renowned for its high-quality, innovative soft toys and stuffed animals, established in 1999. Known for unique designs and luxurious plush toys, Jellycat distinguishes itself with a wide range of whimsical and charming characters that appeal to both children and adults. The brand primarily targets parents, gift buyers, and collectors seeking premium, imaginative plush toys.

A company that provides virtual receptionist and customer engagement services. They offer services such as answering calls, scheduling appointments, and handling customer inquiries through phone, chat, and other communication channels. Their goal is to help businesses improve customer service and streamline operations by providing professional and efficient virtual receptionist services.

Mobile application that enables customers to purchase line-skip passes, drinks, cover charges, and event tickets at numerous nightlife venues across the United States. LineLeap differentiates itself by offering a convenient, all-in-one platform for accessing these services directly from users' phones, while also providing venues with tools to generate new revenue streams and market to their customers. The app primarily targets nightlife enthusiasts and venue operators looking to enhance their customer experience and operational efficiency.

Marketing analytics and attribution software that helps businesses track the effectiveness of their marketing campaigns and understand customer journeys. Hockeystack distinguishes itself by providing a no-code integration that aggregates data across multiple platforms to offer advanced insights through machine learning predictions and a comprehensive dashboard, aiming to enhance data-driven decision-making for marketers. Hockeystack is primarily targeted at digital marketers and businesses seeking detailed analytics to optimize their online advertising strategies and improve ROI.

Platform designed to help creators launch their own homepage, shop, memberships, and more on a fully-branded website. It allows creators to build a thriving creative business by offering retail-quality products that can be designed and sold directly through their personalized websites, differentiating itself with its comprehensive suite of tools for brand customization and e-commerce. The primary target demographic includes content creators, influencers, and artists looking to monetize their online presence and build a personalized brand.

Cloud-based sales enablement solution designed to help sales and marketing professionals create, manage, and share interactive product demos. Navattic differentiates itself with features like screen capturing, link sharing, overlay guides, reporting, and third-party integration, which enhance the prospect's experience and engagement. The platform is primarily targeted at sales and marketing teams looking to improve their product demonstration processes and increase customer engagement.

SaaS platform that provides customizable QR code generation and advanced tracking features to facilitate the transition from offline to online interactions. Qrfy differentiates itself by offering a user-friendly interface and robust analytics tools, enabling businesses to create and monitor QR codes effectively. The platform is primarily targeted at businesses looking to enhance their marketing strategies and improve customer engagement through digital means.