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Top Trending Vitamins & Supplements Startups in New York
In March, several emerging startups have taken off in the supplements space in New York. Leading the charge is Create creatine, the top trending startup, with a search volume of 5.4K and an impressive +710% growth rate.

1. Create creatine
Exploding GrowthCreate Wellness is a New York-based company specializing in creatine-based supplements, notably offering the world's first creatine monohydrate gummies. Their products utilize Creapure® creatine monohydrate and are NSF…

2. Create Wellness
Exploding GrowthCreate Wellness is a company that produces creatine monohydrate supplements in gummy form. These gummies are designed to improve muscle strength, recovery, and cognitive performance, offering a convenient alternative to…

3. Transparent Labs
Exploding GrowthA company based in American Fork, Utah, that produces and retails health and body growth supplements. They offer a range of products including bulk and lean pre-workout supplements and proteins, known for being free…

4. Better & Better
Exploding GrowthCompany that offers premium oral care products made with natural, clean, and vegan ingredients. Better & Better differentiates itself by enhancing its products with vitamins for improved oral health, aiming to benefit…

5. Thesis supplements
Exploding GrowthThesis is a U.S.-based company specializing in personalized nootropic supplements designed to enhance cognitive functions such as focus, energy, and memory. They offer six distinct blends—Clarity, Creativity, Energy,…

6. Dog is human
Exploding GrowthA brand that provides daily multivitamins specifically formulated for dogs, aiming to enhance pet health and wellness. Dog is Human differentiates itself by focusing on comprehensive nutritional support tailored to…

7. Love wellness
Exploding GrowthHealth and wellness brand focusing on women's health, offering a range of products including supplements, multivitamins, OTC suppositories, and feminine hygiene products. The brand differentiates itself by providing…

8. Fitnescity
Peaked GrowthCompany that offers a variety of lab tests focused on fitness, nutrition, and performance. Fitnescity provides services such as DEXA scans, BOD POD body fat tests, nutrition and metabolic tests, and assessments for…

9. Toniiq
Peaked GrowthCompany specializing in the creation of highly concentrated bioactive compounds. Toniiq differentiates itself by offering ultra high potency products, such as their reishi mushroom supplement, which is designed for…
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10. Thorne supplements
Exploding GrowthHealth supplements designed to support various aspects of wellness, including bone and joint health, immune function, eye care, and blood sugar regulation. Thorne supplements are distinguished by their use of…

11. The Nue Co.
Regular GrowthA wellness company founded in 2017, focusing on redefining the supplement industry by merging scientific research with natural innovation. The Nue Co. offers a range of functional supplements designed to improve overall…

12. Arrae
Exploding GrowthArrae is a wellness brand that offers natural supplements designed to address common health issues like bloating, stress, and digestive problems. Their products, formulated by a naturopathic doctor, include ingredients…

13. Truvani
Regular GrowthCompany focused on creating health and food products that are free from added chemicals and unnecessary ingredients. Truvani differentiates itself by emphasizing the use of real food and clean ingredients, starting with…

14. Womaness
Exploding GrowthBrand offering skincare and wellness products focused on aging and women's health. Womaness differentiates itself with cruelty-free formulations and products like the 'Let's Neck' firming serum and 'Daily V Soothe' gel…

15. Nutrafol
Regular GrowthA brand that offers hair growth supplements designed to improve hair health and promote hair growth. Nutrafol provides different formulations tailored to specific needs, such as products for women experiencing hair…

16. The farmer's dog
Peaked GrowthThe Farmer's Dog is a pet food company that offers fresh, human-grade meals tailored to each dog's individual nutritional needs. The company differentiates itself by delivering pre-portioned, high-quality meals made…
About Vitamins & Supplements in New York
Interest in Supplements startups in New York continues to surge this March. Leading the charge is Create creatine, founded in Jan 2022, with 5.4K monthly searches and an impressive +710% growth. Runner-up Create Wellness, launched in Jan 2022, also shows strong engagement with 2.4K people searching for it each month. Transparent Labs rounds out the top three. Established in Jan 2015, they’ve built steady momentum, seeing 135K monthly searches and +213% growth. Together, these rising brands highlight how New York’s Supplements startups are becoming increasingly attractive to both consumers and investors.
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