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Top Trending Pets Startups in New York
In February, several emerging startups have taken off in the pets space in New York. Leading the charge is Spot & Tango, the top trending startup, with a search volume of 3.6K and an impressive +278% growth rate.
1. Spot & Tango
Exploding GrowthA company that focuses on creating fresh, whole ingredient meals personalized for dogs. Founded in 2018, it aims to make pets healthier and happier while simplifying the role of pet parents by offering a variety of dog…
2. Smalls cat food
Exploding GrowthBrand that focuses on providing high-quality, human-grade cat food. It uses primary ingredients like chicken muscle meat, chicken liver, and salmon, which are rich in protein and essential nutrients, along with…
3. Dog is human
Exploding GrowthA brand that provides daily multivitamins specifically formulated for dogs, aiming to enhance pet health and wellness. Dog is Human differentiates itself by focusing on comprehensive nutritional support tailored to…
4. gooddog
Exploding GrowthCompany that offers handcrafted pet products made from hemp and organic cotton, including collars, leashes, harnesses, and toys for dogs and cats. Gooddog differentiates itself by using sustainable and eco-friendly…
5. Wagmo
Exploding GrowthCompany that alleviates the financial stress of routine and emergency pet care, covering services from grooming and essential maintenance to cancer treatments and emergencies. Founded in 2017 by Christie Horvath and Ali…
6. Pawlicy advisor
Regular GrowthInsurance broker based in Scarsdale, New York, specializing in pet insurance. It is recognized as America's #1 pet insurance marketplace, providing free personalized advice to pet parents to help them compare top…
7. rinseroo
Peaked GrowthBrand offering slip-on, no-install shower and tub hose attachments designed for easy attachment to showerheads or spouts. These products provide convenience for tasks such as shower cleaning, washing babies, hair…
8. Smalls
Regular GrowthDirect-to-consumer pet food company that produces human-grade and fresh food for cats. Smalls differentiates itself by offering a variety of high-quality products, including beef, freeze-dried chicken, and turkey and…
9. Petlab
Exploding GrowthCompany specializing in pet health products, particularly for dogs. Petlab Co. offers a range of supplements and dental care products, including dental powders, probiotic chews, and digestive supplements,…
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About Pets in New York
Interest in Pets startups in New York continues to surge this February. Leading the charge is Spot & Tango, founded in Jan 2015, with 3.6K monthly searches and an impressive +278% growth. Runner-up Smalls cat food, launched in Jan 2016, also shows strong engagement with 74K people searching for it each month. Dog is human rounds out the top three. Established in Apr 2022, they’ve built steady momentum, seeing 33.1K monthly searches and +88% growth. Together, these rising brands highlight how New York’s Pets startups are becoming increasingly attractive to both consumers and investors.
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