Top Trending Pets Startups in New York
In November, several emerging startups have taken off in the pets space in New York. Leading the charge is Spot & Tango, the top trending topic, with a search volume of 3.6K and an impressive +200% growth rate.

A company that focuses on creating fresh, whole ingredient meals personalized for dogs. Founded in 2018, it aims to make pets healthier and happier while simplifying the role of pet parents by offering a variety of dog…

Brand offering air-dried dog food made from human-grade ingredients, aiming to provide a healthier and more convenient alternative to traditional kibble. Sundays For Dogs differentiates itself by using a unique…

A brand that provides daily multivitamins specifically formulated for dogs, aiming to enhance pet health and wellness. Dog is Human differentiates itself by focusing on comprehensive nutritional support tailored to…

Company that alleviates the financial stress of routine and emergency pet care, covering services from grooming and essential maintenance to cancer treatments and emergencies. Founded in 2017 by Christie Horvath and Ali…

Brand that focuses on providing high-quality, human-grade cat food. It uses primary ingredients like chicken muscle meat, chicken liver, and salmon, which are rich in protein and essential nutrients, along with…

Company that offers handcrafted pet products made from hemp and organic cotton, including collars, leashes, harnesses, and toys for dogs and cats. Gooddog differentiates itself by using sustainable and eco-friendly…

Insurance broker based in Scarsdale, New York, specializing in pet insurance. It is recognized as America's #1 pet insurance marketplace, providing free personalized advice to pet parents to help them compare top…

Direct-to-consumer pet food company that produces human-grade and fresh food for cats. Smalls differentiates itself by offering a variety of high-quality products, including beef, freeze-dried chicken, and turkey and…

Brand offering slip-on, no-install shower and tub hose attachments designed for easy attachment to showerheads or spouts. These products provide convenience for tasks such as shower cleaning, washing babies, hair…
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The Farmer's Dog is a pet food company that offers fresh, human-grade meals tailored to each dog's individual nutritional needs. The company differentiates itself by delivering pre-portioned, high-quality meals made…

Air-dried dog food made with high-quality USDA beef, designed to provide a nutritious and convenient meal for dogs. This product differentiates itself by using a unique air-drying process that preserves nutrients and…

Company specializing in pet health products, particularly for dogs. Petlab Co. offers a range of supplements and dental care products, including dental powders, probiotic chews, and digestive supplements,…

A nutrition company that specializes in creating meticulously researched and thoughtfully designed wellness products for dogs. The company offers daily vitamins and raw food, all of which are human-grade, complete and…
About Pets in New York
Interest in Pets startups in New York continues to surge this November. Leading the charge is Spot & Tango, founded in Jan 2015, with 3.6K monthly searches and an impressive +200% growth. Runner-up Sundays For Dogs, launched in Jan 2017, also shows strong engagement with 49.5K people searching for it each month. Dog is human rounds out the top three. Established in Apr 2022, they’ve built steady momentum, seeing 33.1K monthly searches and +76% growth. Together, these rising brands highlight how New York’s Pets startups are becoming increasingly attractive to both consumers and investors.
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