Top Trending Vitamins & Supplements Startups in Austin
In January, several emerging startups have taken off in the supplements space in Austin. Leading the charge is Heart & soil, the top trending startup, with a search volume of 33.1K and an impressive +311% growth rate.

1. Heart & soil
Exploding GrowthHeart & Soil is a company founded by Dr. Paul Saladino that focuses on promoting health through an animal-based diet. The company offers supplements derived from animal organs, aiming to provide essential nutrients that…

2. Function health
Exploding GrowthHealthcare technology company offering an insurance-free model with transparent pricing. Function Health partners with independent providers to deliver laboratory and medical services, aiming to simplify access to…

3. The good ritual
Exploding GrowthConcept focused on creating a moment of personal time or 'me time' that only takes a minute. It offers products like Specialty Instant Coffee and functional Elixirs, designed to cater to a busy lifestyle by being…

4. HumanN
Exploding GrowthCompany that offers dietary supplements focused on heart health, energy, and circulation. HumanN differentiates itself by utilizing clinically researched ingredients to support cardiovascular health and overall…
About Vitamins & Supplements in Austin
Interest in Supplements startups in Austin continues to surge this January. Leading the charge is Heart & soil, founded in Jan 2020, with 33.1K monthly searches and an impressive +311% growth. Runner-up Function health, launched in Jan 2022, also shows strong engagement with 90.5K people searching for it each month. The good ritual rounds out the top three. Established in Apr 2020, they’ve built steady momentum, seeing 90 monthly searches and +45% growth. Together, these rising brands highlight how Austin’s Supplements startups are becoming increasingly attractive to both consumers and investors.
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