Storytelling marketing

Marketing strategy that involves creating a narrative around a brand or product to engage and connect with the audience on an emotional level. This approach leverages the power of stories to make the brand more relatable, memorable, and compelling, often incorporating elements like character, conflict, resolution, and emotion. Storytelling marketing primarily targets consumers who seek a deeper, more emotional connection with brands and products.

Storytelling marketing was discovered on June 15th 2020 and it currently has a search volume of 8.1K with a growth of +72%.