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Pets

Discover Trending Pet Topics And Products

Pet anxiety supplement

Pet anxiety supplements are products formulated to help reduce stress and anxiety-related behaviors in animals, particularly dogs and cats. These supplements typically contain ingredients such as L-theanine, chamomile, melatonin, or CBD alternatives that are intended to promote calmness without causing heavy sedation, differentiating them from prescription medications that require veterinary oversight. Pet anxiety supplements are primarily targeted at pet owners seeking non-prescription solutions to manage issues such as separation anxiety, travel stress, noise phobias, or general nervousness in their animals.

Personalized Dog Harness

Customizable pet accessory designed to fit dogs comfortably while providing control during walks. Personalized dog harnesses often include features such as the dog's name and owner's phone number, a no-pull design, and durable materials to ensure safety and longevity. These harnesses are ideal for dog owners seeking a tailored fit and added security for their pets during outdoor activities.

Insect pet food

Insect pet food is a type of pet food that uses insects as a primary protein source. It offers a novel protein alternative that can be beneficial for pets with food allergies, as they are less likely to have been exposed to insect-based ingredients before, potentially reducing the risk of an immune response. This type of pet food is primarily targeted at pet owners looking for sustainable and hypoallergenic food options for their pets.

The process involves incinerating a deceased pet's remains using high heat, typically between 1400–1800 degrees Fahrenheit. Various options are available, including private cremation, communal cremation, and partitioned cremation, each offering different levels of individualization and return of ashes. Pet cremation services are primarily targeted at pet owners seeking a respectful and dignified way to handle their pet's remains after death.

Company dedicated to enhancing pet well-being by offering immediate access to top veterinary experts around the clock. Pettable differentiates itself by providing 24/7 support for modern pet care, ensuring that pet owners can receive expert advice and assistance at any time. The service is particularly beneficial for pet owners who seek continuous, reliable veterinary support to maintain their pets' health and happiness.

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A company established in 2020 in Irvine, CA, known for being a trusted innovator in pet care. It offers a range of self-designed, high-quality products for pet lovers, including self-cleaning litter boxes, pet water fountains, and automatic pet feeders, distinguishing itself through innovation and quality. PetSnowy primarily targets pet owners seeking convenient and reliable solutions for pet care management.

A nutrition company that specializes in creating meticulously researched and thoughtfully designed wellness products for dogs. The company offers daily vitamins and raw food, all of which are human-grade, complete and balanced, and formulated by veterinary nutritionists, differentiating itself with USDA-certified raw beef or chicken products that are flash-frozen to maintain quality. Maev primarily targets dog owners who are seeking high-quality, scientifically formulated nutrition for their pets.

Absorbent pads designed to assist in house training puppies by providing a designated indoor area for them to relieve themselves. These pads typically consist of multiple layers, including an absorbent core and a waterproof bottom layer, to prevent leaks and contain messes. Puppy pads are particularly useful for pet owners in apartments, those with limited outdoor access, or those training young puppies.

Bugalugs is a brand that offers a variety of dog care products, such as plaque removers, biodegradable grooming wipes, and luxury shampoos. These products are designed to maintain the hygiene and grooming of dogs, providing convenience and quality care for pet owners. Bugalugs primarily targets dog owners who are looking for effective and eco-friendly grooming solutions for their pets.

Angry Orange is a brand that offers pet deodorizers and stain removers designed to eliminate tough pet odors. The products are safe to use around pets, children, furniture, and floors, providing an effective solution for maintaining a clean and fresh-smelling home. Angry Orange primarily targets pet owners who need reliable and safe cleaning products to manage pet-related odors and stains.

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French company dedicated exclusively to animal health, founded in 1968 by veterinarian Pierre-Richard Dick. It offers a wide range of products and services aimed at improving the health and well-being of animals, distinguishing itself through its focus on virology and bacteriology. The primary target demographic includes veterinarians, pet owners, and livestock farmers seeking specialized animal health solutions.

Company specializing in smart devices and products for reef aquariums, including lighting, water monitors, pH meters, and salinity meters. Reef Factory differentiates itself by offering a comprehensive Smart Reef app and Smart ICP-OES for advanced aquarium management, providing users with real-time data and control over their reef environments. The primary target demographic includes reef aquarium enthusiasts and professionals seeking high-tech solutions for maintaining optimal conditions in their aquariums.

Sheba is a premium cat food brand offering a variety of wet food options designed to provide high-quality nutrition for cats. The brand differentiates itself by focusing on gourmet recipes made with real meat and seafood, aiming to appeal to cats with more refined palates. Sheba primarily targets cat owners who seek to provide their pets with indulgent, high-protein meals made from quality ingredients.

A company founded in 2008 that provides comprehensive pet healthcare business solutions. Their data-powered platform simplifies processes and enhances communication, helping veterinary teams create stronger connections with pet owners. Vetsource primarily targets veterinary professionals seeking to improve operational efficiency and client engagement in their practices.

Direct-to-consumer pet food company that produces human-grade and fresh food for cats. Smalls differentiates itself by offering a variety of high-quality products, including beef, freeze-dried chicken, and turkey and duck, aimed at providing healthier and more nutritious options for feline diets. The primary target demographic for Smalls includes cat owners who prioritize premium, fresh, and human-grade food for their pets.

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What’s Trending in Pet

In April, several emerging trends have taken off in the Pet space. Leading the charge is Pet anxiety supplement, the top trending startup, with a search volume of 80 and an impressive +5200% growth rate. Other notable rising trends include Personalized Dog Harness (880, +367%) and Insect pet food, which has seen a +450% increase in interest.

Pet Industry Overview

There are over 11,451 trends in the Pet category. With top trends seeing an average +1172.20% growth rate and ranging between 80 – 823K searches per month.

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