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Pets

Discover Trending Pet Topics And Products

A type of feeding dish that is raised off the ground, typically used for pets. The primary benefits include making it easier for pets to eat by reducing the amount of bending required, which can put less stress on their necks. This can be particularly beneficial for older pets or those with arthritis or orthopedic issues, making mealtime more comfortable and enjoyable for them.

Cat Water Fountain

Device designed to provide a continuous flow of fresh, filtered water for cats. These fountains often feature durable materials like stainless steel, replaceable filters, and adjustable flow settings, which help maintain water quality and appeal to cats. Cat water fountains are particularly beneficial for pet owners looking to encourage their cats to drink more water, thereby promoting better hydration and kidney health.

Wood cat litter

Wood cat litter is a type of cat litter made from compressed wood pellets, known for its high absorbency and natural odor control. It is eco-friendly, biodegradable, and produces less dust compared to traditional clay litters, making it a healthier option for both cats and their owners. This type of litter is particularly suitable for environmentally conscious pet owners and those with respiratory sensitivities.

Joint supplement for dogs

Joint supplements for dogs are dietary products designed to support joint health and alleviate symptoms of joint-related conditions. These supplements typically contain ingredients like glucosamine, chondroitin, and green-lipped mussel, which work together to reduce inflammation, improve joint function, and slow the progression of arthritis. They are particularly beneficial for older dogs or those suffering from arthritis and other joint issues, aiming to enhance their mobility and overall quality of life.

A cat tracker is a pet technology device designed to monitor the location and activity of cats using GPS, Bluetooth, or radio frequency signals. These trackers often offer real-time location updates, geofencing alerts, and health monitoring features, with compact and lightweight designs suited for feline wearability. Cat trackers are primarily intended for cat owners who want to ensure their pets' safety, especially those with outdoor or free-roaming cats.

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Freeze dried chicken

Food product that has undergone a dehydration process to remove moisture while preserving its nutritional content and flavor. This process involves freezing the chicken and then reducing the surrounding pressure to allow the frozen water in the chicken to sublimate directly from the solid phase to the gas phase, resulting in a lightweight and long-lasting product. It is ideal for individuals seeking convenient, non-perishable food options, such as campers, hikers, and those preparing emergency food supplies.

Company founded in 2018 that specializes in unique pet products not sold in stores. Alpha Paw focuses on providing high-quality items for pets, treating them as part of the family, and differentiates itself by offering exclusive products that cater to pet wellness and comfort. The target demographic includes pet owners who prioritize the health and happiness of their pets and seek specialized, high-quality pet products.

Walnut cat litter

Walnut cat litter is a type of cat litter made from crushed walnut shells, known for its eco-friendly and biodegradable properties. It offers benefits such as effective odor control, low dust production, and easy clumping, making it a convenient choice for cat owners. This type of litter is particularly suitable for environmentally conscious pet owners and those with cats that have respiratory issues.

Just food for dogs

A company that specializes in creating fresh, human-grade food for dogs, offering a variety of products including fresh frozen meals, shelf-stable PantryFresh meals, and specialized veterinary diets. The company focuses on high-quality, whole-food ingredients and collaborates with veterinarians and pet nutritionists to ensure their recipes meet the nutritional needs of dogs. Their products are primarily targeted at dog owners who seek premium, nutritionally balanced meals for their pets.

Company that manufactures, markets, and distributes pet food and pet treats for dogs and cats. Freshpet differentiates itself by using blends of fresh meats, vegetables, and fruits that are farmed locally and produced in their own kitchens, aiming to provide healthier and more natural food options for pets. The target demographic includes pet owners who prioritize high-quality, fresh, and natural ingredients in their pets' diets.

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Grooming products designed to clean various parts of a dog's body, including paws, body, bum, ears, and eyes. Dog wipes are available in different types, such as unscented and scented, and are often made from plant-based, hypoallergenic materials, providing a convenient and gentle cleaning solution for pet owners. These wipes are particularly useful for dog owners who need a quick and easy way to maintain their pet's hygiene between baths.

Orivet Genetic Pet Care provides advanced DNA testing services for dogs and cats. These tests offer valuable insights into the genetic makeup, health risks, and breed identification of pets, distinguishing Orivet by its comprehensive and user-friendly approach. The primary users of Orivet's services include breeders, pet owners, and veterinarians seeking detailed genetic information to ensure the well-being of their animals.

Dog grooming tub

Specialized equipment designed to facilitate the bathing and grooming of dogs. These tubs come in various types, including high-end stainless steel models with features like roll-out stairs and more affordable elevated plastic tubs, offering durability and ease of use. They are used in professional settings and by pet owners for efficient and comfortable dog grooming.

Specialized carriers designed to transport dogs comfortably and safely. They come in various types, including all-terrain, foldable, and luxury models, each offering different features and benefits, such as convenience and protection for pets with mobility issues. Dog strollers are particularly useful for pet owners with elderly, injured, or small dogs who need assistance with mobility.

The process involves removing loose hair from an animal's coat, typically a dog or cat, to reduce shedding and maintain a healthy coat. Various tools and techniques, such as deshedding brushes, combs, and grooming gloves, are used to achieve this. Regular deshedding helps minimize the amount of hair that pets shed around the house, reduces the risk of matting, and can improve the overall health of the pet's skin and coat.

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Dog car seat cover

Protective accessory designed to keep a car's interior clean and undamaged from pet-related messes. These covers come in various styles such as hammock, bench, and bucket seat covers, often featuring waterproof, scratchproof, and nonslip materials to ensure durability and ease of use. They are particularly beneficial for pet owners who frequently travel with their dogs and want to maintain the cleanliness and condition of their vehicle's interior.

A mat designed to be placed outside a cat's litter box to catch and contain litter and debris tracked out by the cat. These mats often feature grooves and ridges to effectively trap litter, helping to keep the surrounding area cleaner and more hygienic. Cat litter mats are particularly beneficial for cat owners looking to maintain a tidy living space and reduce the frequency of cleaning around the litter box area.

Raw dog food, often referred to as a raw diet, includes components such as muscle meat, bones, organ meats, raw vegetables, fruits, and some dairy products. Proponents believe it can lead to benefits like shinier coats, healthier skin, cleaner teeth, higher energy levels, and smaller stools, though there are risks like bacterial contamination and potential nutritional imbalances. This diet is primarily targeted at dog owners seeking natural and potentially more nutritious feeding options for their pets, but it is crucial to consult with a veterinarian before making the switch.

A grooming tool designed to remove loose fur and detangle hair in cats, helping to maintain their coat's health and appearance. Cat combs come in various types, including slicker brushes, de-shedding tools, and flea combs, each offering specific benefits such as reducing shedding or removing parasites. These tools are primarily used by cat owners and pet groomers to ensure their pets' coats remain clean and well-maintained.

A device similar to a baby stroller but designed to carry pets. It is particularly useful for injured, senior, or small pets who may tire easily during walks, allowing them to enjoy the outdoors without the need for their owners to carry them. Pet strollers provide convenience and comfort for both the pet and the owner, making them popular among pet owners who want to ensure their pets' well-being during outdoor activities.

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Global company specializing in pet food, particularly for cats and dogs. Founded in 1968 by French veterinarian Jean Cathary, it is known for scientifically formulated diets tailored to the specific needs of different breeds, sizes, ages, and health conditions of pets. The target demographic includes pet owners seeking specialized nutrition for their pets' unique dietary requirements.

Brand offering premium, gourmet pet treats made with high-quality, human-grade meat and fish. Pet Munchies products are natural hand cuts that preserve the flavors of the finest ingredients, known for being natural, healthy, and flavorsome. The treats are popular among pet owners who seek high-quality, nutritious snacks for their pets.

Brand under the Sensen Group Co., Ltd that manufactures aquarium equipment such as filters, water pumps, and other related products. Sunsun is known for its wide range of reliable and affordable aquarium products, catering to both freshwater and marine aquariums, which differentiates it from competitors by offering comprehensive solutions for aquatic environments. The primary target demographic for Sunsun includes aquarium hobbyists, pet store owners, and professional aquarists seeking quality and cost-effective aquarium equipment.

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What’s Trending in Pet

In June, several emerging trends have taken off in the Pet space. Leading the charge is Elevated bowl, the top trending startup, with a search volume of 390 and an impressive +554% growth rate. Other notable rising trends include Cat Water Fountain (110K, +255%) and Wood cat litter, which has seen a +431% increase in interest.

Pet Industry Overview

There are over 11,182 trends in the Pet category. With top trends seeing an average +223.00% growth rate and ranging between 390 – 823K searches per month.

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