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The biggest marketing and advertising trends, strategies and channels.
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marketing
Creator marketplace
6.6K
Volume
+9700%
Growth
Serving as a conduit between creators and brands, the Creator Marketplace is an initiative by Instagram. It enables collaborations on branded content and advertisements, with all such content required to be disclosed with a paid partnership label across various Instagram features such as Feed, Stories, Live, Reels, and Instagram videos.
exploding
Data storytelling
27.1K
Volume
+9700%
Growth
In the realm of data analysis, data storytelling serves as a bridge between complex data interpretations and a broader audience. It simplifies data findings into a narrative that is easily understood, making it a powerful tool for influencing business decisions and stakeholder actions across various fields. This method is particularly effective in presenting data in a way that is not only comprehensible but also engaging to the audience.
exploding
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Ifdbbdcde aat
5.4K
Volume
+9700%
Growth
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exploding
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Seby ai
720
Volume
+9700%
Growth
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exploding
Nano influencers
9.9K
Volume
+9600%
Growth
In the realm of social media marketing, individuals with a follower count ranging from 100 to 10,000 are referred to as nano influencers. These individuals, who are not professional influencers, often share content related to their personal lives and interests. Their smaller, more engaged audiences can offer higher interaction rates, making them valuable for niche marketing campaigns.
exploding
TurboTenant
60.5K
Volume
+9600%
Growth
Based in Fort Collins, Colorado, TurboTenant is a software company that offers a comprehensive platform for landlords. The platform streamlines various aspects of property management, including rental marketing, online rental applications, tenant screening, and communication. Additionally, it provides renters insurance, landlord forms, and educational resources. The company's mission is to simplify the landlord experience and offers its services free of charge.
exploding
vidIQ
368K
Volume
+9600%
Growth
This platform offers online education and analytics tools aimed at fostering YouTube channel growth. It includes video tutorials and a Google Chrome extension for in-depth analysis of YouTube analytics data. The primary goal of this tool is to expedite audience growth on YouTube and other platforms.
exploding
Vagaro
165K
Volume
+9600%
Growth
Business management platform based in Dublin, California, serving the wellness industry. It provides services such as appointment booking, client management, marketing, reporting, payroll, and inventory management, along with a secure payment acceptance solution.
exploding
Conversion rate optimization
12.1K
Volume
+9600%
Growth
It refers to the systematic process of enhancing the percentage of website visitors who perform a desired action on a webpage. This could include actions like making a purchase, signing up for a service, or filling out a form. The primary objective of this process is to optimize the existing traffic of a website, rather than focusing on increasing traffic.
exploding
Linkedin ads
60.5K
Volume
+9600%
Growth
Referring to a variety of advertising solutions offered by LinkedIn, a professional networking platform. These solutions include Sponsored Content, Text Ads, and Sponsored InMail, each designed to meet specific marketing needs. Advertisers can target their audience based on various parameters like job title, industry, and location. The ads can be delivered to both desktop and mobile users.
exploding
Systeme.io
110K
Volume
+9600%
Growth
Known as an all-in-one marketing platform, Systeme.io facilitates businesses in creating various digital marketing assets such as sales funnels, affiliate programs, email campaigns, online courses, blogs, and websites. It is recognized for its automation capabilities, including lead capture, rule addition, and email triggering, providing a comprehensive solution for digital marketing needs.
exploding
Influencer marketing
90.5K
Volume
+9500%
Growth
This form of marketing strategy leverages the reach and influence of individuals or organizations with high social standing or expertise in their respective fields. It is primarily used on social media platforms, where these influencers endorse or place products, thereby promoting the brands' offerings. This strategy has become increasingly popular due to the rise of social media and the trust that followers place in their favorite influencers.
exploding
Storybrand
8.1K
Volume
+9500%
Growth
Founded by Donald Miller in 2017, Storybrand is a popular framework that assists businesses of all sizes in their growth. It provides a unique approach to brand messaging, focusing on the power of storytelling to engage customers and drive sales. The framework is widely used by both top brands and small businesses.
exploding
Tapcart
3.6K
Volume
+9500%
Growth
Specializing in mobile commerce, Tapcart provides a platform that enables ecommerce brands to create high-performance, native mobile shopping apps. The company's focus is on enhancing the mobile customer experience, particularly for Shopify stores. Their software solution is designed to streamline the process of launching mobile apps for ecommerce businesses.
exploding
Curion
9.9K
Volume
+9500%
Growth
Based in Deerfield, Illinois, this market research company specializes in gathering consumer insights to drive brand innovation. Operating across various industries like food and beverage, cosmetics, and home care, it utilizes a consumer panel for product testing and rewards. Established in 2017, it operates in six facilities, including its Deerfield location.
exploding
B2b content marketing
1.3K
Volume
+9500%
Growth
This refers to the strategic approach of creating and distributing valuable, relevant, and consistent content to attract and engage a clearly defined business audience. The ultimate goal is to drive profitable customer action. It often involves the use of blogs, podcasts, email newsletters, and infographics to increase brand awareness, traffic, leads, and sales.
exploding
on-page
6.6K
Volume
+9500%
Growth
Referring to the practice of optimizing individual webpages for higher search engine rankings and increased relevant traffic, on-page SEO, or on-site SEO, involves several key elements. These include optimizing for search intent, crafting effective title tags, establishing internal links, and creating user-friendly URLs. The ultimate goal is to enhance visibility and user experience.
exploding
Staffbase
12.1K
Volume
+9400%
Growth
Operating as a software company, Staffbase offers an internal communication platform designed to boost workflow and productivity. Established in 2014, it has expanded its operations through the acquisition of subsidiaries like Bananatag Systems Inc., and 247GRAD Labs GmbH. The company's solutions are utilized by organizations worldwide to streamline internal communications and enhance employee engagement.
exploding
Lead scoring
9.9K
Volume
+9400%
Growth
In the realm of sales and marketing, lead scoring is a prevalent methodology. It involves ranking potential customers, also known as 'leads', on a scale that signifies their estimated value to the organization. The score is then utilized to establish the priority order for engagement. A lead scoring model can be developed based on a variety of factors, including the lead's demographics, behavior, geographical location, and social media presence. This approach aids organizations in concentrating their efforts on the most promising leads.
exploding
Ai writing tool
22.2K
Volume
+9400%
Growth
This refers to a software application that utilizes artificial intelligence to generate written content. It can produce a variety of outputs such as articles, product descriptions, and blog posts based on user input. While it aids in content creation, it does not replace the need for human writers, serving instead as a complementary tool.
exploding
Monkeylearn
12.1K
Volume
+9400%
Growth
Based in Montevideo, Uruguay, this software company offers a Graphical User Interface for creating and testing customized machine learning models. Its unique feature allows users to train a reliable Machine Learning model with specific data, addressing unique problems. This makes it a versatile tool in the field of data analysis and prediction.
exploding
contentful
74K
Volume
+9400%
Growth
Headquartered in San Francisco, this headless content management system was established in 2013. It provides a platform for teams to collaborate, innovate, and deliver impactful experiences at scale. With additional offices in Denver and Berlin, it continues to expand its global presence.
exploding
Ai seo
27.1K
Volume
+9400%
Growth
In the realm of digital marketing, the use of artificial intelligence for search engine optimization, often abbreviated as AI SEO, is gaining prominence. This approach leverages AI to streamline and enhance various SEO tasks that are traditionally time-consuming, such as content ideation and schema creation. The result is a more efficient and effective optimization strategy, improving a website's visibility in organic search results.
exploding
Pimcore
14.8K
Volume
+9400%
Growth
This open-source enterprise PHP software platform, headquartered in Salzburg, Austria, serves multiple purposes. It is utilized for product information management, master data management, customer data management, digital asset management, content management, and digital commerce. The platform's primary function is to aggregate, enrich, and manage enterprise data, ensuring the provision of up-to-date, consistent, and personalized information.
exploding
ReblogMe
40.5K
Volume
+9300%
Growth
ReblogMe is an online platform that allows users to share images, videos, audio, and text posts with other users in their blog. It is available on the App Store and Google Play.
exploding
Ai story generator
165K
Volume
+9300%
Growth
An AI story generator is a software or tool that uses artificial intelligence and natural language processing to generate fictional stories, articles, or other written content, often using customizable parameters and templates to create unique and engaging narratives, and providing a creative and efficient solution for content creation, marketing, and other applications.
exploding
Audience intelligence
260
Volume
+9300%
Growth
In the realm of marketing, it refers to the process of gathering and analyzing data about a target audience. This data-driven approach helps brands understand their audience's preferences, behaviors, and needs, enabling them to tailor their products, services, and marketing strategies accordingly. It's a crucial component in the development of effective marketing campaigns and product development.
exploding
Gohighlevel
201K
Volume
+9300%
Growth
Based in Dallas, Texas, this software company is known for its comprehensive sales and marketing platform. It offers a variety of tools, resources, and support to help businesses reach their marketing objectives. Unique to the platform is its white-label feature, which allows the platform to be resold to clients.
exploding
devrel
6.6K
Volume
+9300%
Growth
Developer relations, also known as devrel, is the practice of building relationships between a company and its developer community. It involves creating and maintaining resources, tools, and events that help developers use a company's products or services.
exploding
Clipchamp
1.5M
Volume
+9300%
Growth
Originating from Australia, this online video editing tool, now owned by Microsoft, provides non-linear editing capabilities. Users can import, edit, and export audiovisual content directly in a browser window. First launched in 2013, it operates on a freemium license and also offers a mobile app for iOS devices.
exploding
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