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James is a Journalist at Exploding Topics. After graduating from the University of Oxford with a degree in Law, he completed a Diploma in Journalism through Press Association Training. He won the Premier League award for the best sports exam script. Now in his second spell with Exploding Topics, following three years covering Liverpool Football Club, James has a keen interest in the latest trends. He has been published in areas from AI to the commerce industry, with bylines including The Independent.
James’s Most Recent Posts
What’s trending for back to school 2026
What’s trending for back to school 2026
Back to school season has arrived. Adobe forecasts show that spending is likely to peak in the first 2 weeks of August, and we’re already seeing a notable upswing in both search...
AI User Age, Gender and Demographics 2026
AI User Age, Gender and Demographics 2026
In no time at all, AI has gone from an almost theoretical field to a mainstay of our everyday lives. “AI” now attracts around 25 million searches per month, up from 1.8 million...
28+ AI Water Usage and Environmental Impact Stats (2026)
28+ AI Water Usage and Environmental Impact Stats (2026)
The age of AI has arrived. A billion people are using ChatGPT every month, and 78% of companies are using AI in their daily operations. AI is ushering in numerous benefits: incr...
Publishers move to block Google crawlers as AI search surges
Publishers move to block Google crawlers as AI search surges
For decades, Google has been the way the world navigates the internet. It has a global search engine market share north of 90%. Even a couple of years ago, the idea that major p...
Everything Google has (and hasn’t) said on optimizing for AI Overviews
Everything Google has (and hasn’t) said on optimizing for AI Overviews
Google AI Overviews have transformed search. For better or worse, as a webmaster or SEO professional, they are impossible to ignore. There’s no denying that organic traffic has...
How to get data-backed trends content for your newsroom without PRs
How to get data-backed trends content for your newsroom without PRs
If you’re in journalism, you’ll know the feeling. You log in to see 100 new emails, and 99 of them are PR lines destined for the trash. Occasionally, you’ll be sent a story that...