Health Trends

Dietary supplements made from the organs of cattle, such as liver, heart, kidney, pancreas, and spleen. These supplements are often marketed for their potential health benefits, which may include providing a rich source of vitamins, minerals, and other nutrients that are found in organ meats. They are typically consumed in capsule or powder form and are popular among individuals following ancestral or carnivore diets.

The 75 Medium Challenge is a fitness and lifestyle program that involves completing daily tasks such as drinking half your body weight in ounces of water, exercising for 45 minutes, and adhering to a specific diet. It is a modified version of the more intense 75 Hard Challenge, designed to be more accessible while still promoting discipline and personal growth. This challenge is aimed at individuals seeking to improve their physical health and mental resilience through structured daily habits.

UPFs, or Ultraprocessed Foods, are food products that have undergone significant industrial processing and often contain additives such as preservatives, sweeteners, and artificial flavors. These foods are typically designed for convenience, long shelf life, and enhanced palatability, often resulting in higher calorie content and lower nutritional value compared to minimally processed foods. UPFs are primarily consumed by individuals seeking quick, convenient meal options but are often scrutinized by health professionals due to their potential link to various health issues such as obesity, diabetes, and cardiovascular diseases.

Skincare devices that utilize red light therapy to enhance skin health, diminish wrinkles, and tighten the skin. These wands often come with additional features such as microcurrent, heat, and massage to provide a comprehensive skincare treatment. They are primarily targeted at individuals seeking non-invasive methods to improve their skin's appearance and health.

Company specializing in recovery and performance products tailored for fitness professionals and enthusiasts. Neocarbon differentiates itself by offering innovative solutions designed to enhance athletic performance and expedite recovery times, utilizing advanced materials and technology. The primary target demographic includes athletes, fitness trainers, and individuals seeking to optimize their physical performance and recovery processes.

A heated eye mask is a device designed to provide relief from dry eyes and other eye conditions by applying gentle heat to the eye area. These masks often feature adjustable temperature settings and timers, allowing users to customize their experience for optimal comfort and effectiveness. They are particularly beneficial for individuals suffering from dry eyes, eye strain, or those seeking relaxation and stress relief.

Diapers designed to be free from harmful chemicals, ensuring safety for babies and the environment. These products are distinguished by their use of organic and eco-friendly materials, avoiding substances like PFAS, which are often found in conventional diapers. Non-toxic diapers are primarily targeted at parents seeking safer, more sustainable diapering options for their infants.

Meal delivery service offering various meal plans such as Keto, Protein Plus, and Chef's Choice. They provide pre-prepared, nutritious meals crafted by chefs, with pricing and plans tailored to different dietary needs, differentiating themselves through convenience and dietary customization. The service is targeted at individuals seeking healthy, ready-to-eat meals delivered regularly, particularly those with specific dietary preferences or busy lifestyles.

Dietary supplements designed to help improve sleep quality by typically containing melatonin, a hormone that regulates the sleep-wake cycle. Some brands may also include additional ingredients like cannabidiol (CBD) and l-theanine, which are known for their stress-relieving properties, differentiating them from other sleep aids. Sleep gummies are primarily targeted at individuals who experience difficulty falling asleep or maintaining a regular sleep schedule.

Dietary supplements made from sea moss, a type of seaweed known for its high mineral and nutrient content. These gummies are rich in vitamins, minerals, and antioxidants, offering various health benefits such as immune system support, improved eye health, and enhanced brain function. Sea moss gummies are primarily targeted at health-conscious individuals seeking a convenient way to boost their overall wellness and nutrient intake.

Mandala Scrubs is a brand that provides premium quality medical scrubs at an affordable price. The brand focuses on offering durable and comfortable scrubs, ensuring that healthcare professionals have access to high-quality workwear without financial strain. Mandala Scrubs primarily targets healthcare professionals who require reliable and cost-effective scrubs for their daily work attire.

Dietary supplements that contain Ashwagandha, an adaptogenic herb used in Ayurvedic medicine, formulated in a convenient gummy form. These gummies aim to provide benefits such as reducing anxiety and stress, improving sleep quality, enhancing cognitive function, and boosting overall well-being, differentiating themselves by offering a tasty and easy-to-consume alternative to traditional capsules or powders. They are primarily targeted at individuals seeking natural remedies for stress management and cognitive enhancement.

​Clean Simple Eats is a health and wellness brand that offers macro-balanced meal plans, recipes, protein powders, and supplements. Founded by Erika and JJ, the company aims to promote clean eating and fitness through its products and services. Their offerings cater to individuals seeking nutritious meal options and high-quality supplements to support a healthy lifestyle

Solawave provides advanced skincare devices designed to offer anti-aging and skin-improving benefits through technologies like red light therapy, galvanic current, and facial massage. Their products, such as the Radiant Renewal Skincare Wand, are often paired with activating serums to enhance their effectiveness, setting them apart from competitors by combining multiple skincare technologies in one device. Solawave primarily targets individuals seeking comprehensive, at-home skincare solutions to improve skin health and appearance.

The NoSurf movement is a community and lifestyle choice aimed at reducing or eliminating unnecessary internet usage. It encourages people to engage in offline activities and hobbies to improve their well-being and productivity, offering resources such as activity lists and support for those looking to cut down on their internet consumption. The movement primarily targets individuals seeking to enhance their mental health and productivity by minimizing their reliance on digital devices.

A leading B2C e-commerce company based in the United States that focuses on sports health. The company promotes the idea of maintaining health through sports and offers products such as mini muscle massagers, differentiating itself by specializing in sports-related health products. Cotsoco primarily targets fitness enthusiasts and individuals seeking to improve their health through sports and physical activity.

THCA concentrate is a cannabis extract that contains high levels of tetrahydrocannabinolic acid (THCA), the non-psychoactive precursor to THC. It is used primarily for its potential therapeutic benefits, such as anti-inflammatory and neuroprotective properties, and can convert to THC through heat exposure, making it versatile for different consumption methods. THCA concentrate is typically sought after by medical cannabis patients or consumers interested in potent cannabinoid products with minimal psychoactive effects.

Grip socks designed for activities such as Pilates, yoga, ballet, and barre, offering stability and comfort. These socks are available in a variety of styles and colors, catering to different preferences and enhancing performance by preventing slipping during exercises. They are particularly beneficial for fitness enthusiasts and individuals participating in activities that require balance and grip.

Topical treatment designed to address acne on the back and other parts of the body. These sprays typically contain active ingredients like Salicylic Acid, Benzoyl Peroxide, Witch Hazel, and Tea Tree Oil, which help to clear pores, reduce inflammation, and prevent future breakouts. Bacne sprays are suitable for all skin types and are applied directly to the affected areas, making them convenient for individuals dealing with body acne.

Brand offering veterinarian-created pet health supplements, including probiotics, joint support chews, and dental powders. It focuses on organic and high-quality ingredients to enhance pet health and well-being, distinguishing itself with formulations developed by veterinarians. The target demographic includes pet owners seeking natural and effective health supplements for their pets.

Wearable weights designed to add resistance to workouts, enhancing exercise effectiveness. These weights are crafted for comfort and versatility, allowing them to be worn on either wrists or ankles, which differentiates them from traditional weights. They are primarily targeted at fitness enthusiasts looking to intensify their workout routines with added resistance.

Culture Pop Soda is a beverage brand that emphasizes the use of natural and organic ingredients in its products. The sodas incorporate organic fruit juices and spices like cardamom, juniper, and chili to create unique and flavorful drinks, offering a healthier alternative to traditional sodas. This brand primarily targets health-conscious consumers looking for natural and organic beverage options.

A skincare product that utilizes snail mucin, a secretion from snails, known for its hydrating and healing properties. This face cream is valued for its ability to improve skin texture, reduce fine lines, and promote healing, making it particularly beneficial for individuals with acne scarring or dry skin. The primary target demographic includes people seeking intensive hydration and skin rejuvenation solutions.

Brand offering energy and focus supplements specifically designed for gamers. Their products contain a range of nootropics, including caffeine from non-GMO beans, L-theanine, L-tyrosine, Choline L-Bitartrate, and Phosphatidylserine, which are intended to enhance energy and cognitive function. Gamer Supps primarily targets gamers seeking to improve their focus, energy levels, and overall gaming performance.

Brand specializing in women's activewear and sports accessories, offering a range of products designed for fitness and everyday wear. Known for its high-quality materials and functional designs, the brand aims to provide comfort and style for active lifestyles. The primary target demographic includes women who are fitness enthusiasts or those seeking comfortable and stylish activewear for various activities.

Microdosing mushrooms involves consuming very small amounts of psychedelic substances, typically psilocybin, to achieve subtle mental and emotional benefits without experiencing a full psychedelic trip. This practice is believed to enhance creativity, focus, and emotional well-being, although it remains scientifically unproven and unregulated. The target demographic includes individuals seeking alternative mental health treatments and cognitive enhancements, but caution is advised due to potential health risks and legal issues.

Nationwide healthcare provider specifically designed for the LGBTQIA+ community. Founded in 2019, it aims to deliver affirming and joyful care that celebrates individual identities and honors personal choices, differentiating itself by focusing on inclusivity and personalized care. Folx Health primarily serves the LGBTQIA+ community, offering healthcare services that are tailored to meet their unique needs and preferences.

Hormonal balance supplements designed to alleviate symptoms of premenstrual syndrome (PMS). These gummies are formulated with nutrients that support healthy hormone levels, aiming to address the root causes of PMS symptoms and promote overall hormonal balance. They are primarily targeted at individuals experiencing PMS symptoms who seek a convenient and palatable supplement to manage their hormonal health.

A beverage designed to taste like traditional soda while supporting microbiome and digestive health. It contains plant fiber, prebiotics, botanicals, and other ingredients aimed at making it a healthier and more delicious alternative to conventional sodas. OLIPOP is targeted at health-conscious consumers looking for a tasty yet beneficial drink option.

Creatine gummies are a dietary supplement designed to provide the benefits of creatine in a convenient, chewable form. These gummies aim to increase muscle mass, improve muscle strength, and enhance exercise performance, differentiating themselves from traditional creatine powders and capsules by offering a more palatable and easy-to-consume option. They are primarily targeted at athletes, bodybuilders, and fitness enthusiasts looking for an effective and convenient way to incorporate creatine into their supplement regimen.