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Beauty Trends
The hottest beauty topics, brands, products and industry trends.
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5 years
beauty
Patchwork tattoo
90.5K
Volume
+7500%
Growth
A style of tattooing where individual tattoos are placed on the body as separate, distinct pieces, creating an eclectic and personalized 'patchwork' effect. This approach allows for a highly customized and unique collection of tattoos, often reflecting a wide range of themes and artistic styles. Patchwork tattoos are popular among individuals seeking a diverse and personalized body art collection that evolves over time.
exploding
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Lcee madabag sbcay
8.1K
Volume
+7500%
Growth
Adbebfce peadfaas ddaacfcd to sfbade wfcs acd cddabe abbaafaedcebadfedebdaeccfaa nfcbccefbadadag hdcaddae by mdbabfg tae lece ifao tee sfcc. Tabfe sfbbes cece in vbaeabs fccefbdbfefs tabt obebr dcfccdcct ledfbs of hadd aad aaacdbfffl babcbfes sadh as mcefccdddedg acd vbecefebcf. Tcdy aae pdcbafcfy uebd by iebffeccbfs wdo wdar wees afd sadk aafebdeaecdcdeadfceffdedfba scbbddfc, ndcfecl aaebbfeddb.
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Fat dissolving injection
33.1K
Volume
+7400%
Growth
Nonsurgical procedure involving a series of injections under the skin to break down fat cells in targeted areas. This method, known as injection lipolysis, aims to reduce localized fat deposits by breaking down fat cells, which are then naturally eliminated by the body. Fat dissolving injections are primarily sought by individuals looking to contour specific areas of their body without undergoing invasive surgery.
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Sud scrub
14.8K
Volume
+7300%
Growth
Exfoliating product designed to remove dead skin and dirt without being abrasive. Sud scrub requires users to use more soap than usual to achieve a good lather and cleaning effect, providing a gentle yet effective exfoliation experience. It is particularly beneficial for individuals seeking a non-abrasive method to maintain smooth and clean skin.
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Skintific
301K
Volume
+7200%
Growth
Skincare brand led by renowned dermatologist Dr. Elena Martinez, focusing on addressing diverse skin concerns with scientific precision and sustainability. Skintific differentiates itself by utilizing advanced technologies such as LED light therapy to reduce and prevent wrinkles, offering effective and innovative skincare solutions. The brand primarily targets individuals seeking scientifically-backed skincare products to address aging and other skin concerns.
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Elorea
9.9K
Volume
+7100%
Growth
Brand founded with the mission to capture the essence of Korea through high-quality, thoughtfully designed products and experiences. Elorea offers unisex products featuring four distinct scent categories: floral, woody, fresh, and more, differentiating itself by reflecting the soul of Korea in its offerings. The brand primarily targets individuals who appreciate unique, culturally inspired fragrances and high-quality design.
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Sbbfl mcben cfadadar
1.6K
Volume
+7100%
Growth
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Bifida Cream
140
Volume
+7100%
Growth
Skincare products containing Bifida ferment lysate, known for their skin-repairing, moisturizing, and anti-aging properties. These creams help to strengthen the skin barrier, improve hydration, and reduce the appearance of fine lines and wrinkles, differentiating themselves with their probiotic-based formulation. Bifida creams are primarily targeted at individuals seeking effective solutions for skin aging, dryness, and overall skin health improvement.
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Snail mucin face cream
590
Volume
+7000%
Growth
A skincare product that utilizes snail mucin, a secretion from snails, known for its hydrating and healing properties. This face cream is valued for its ability to improve skin texture, reduce fine lines, and promote healing, making it particularly beneficial for individuals with acne scarring or dry skin. The primary target demographic includes people seeking intensive hydration and skin rejuvenation solutions.
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Plump primer
0-100
Volume
+6900%
Growth
Makeup product designed to prime the skin while providing a plumping effect. Plump primers hydrate and smooth the skin, creating an ideal base for makeup application and enhancing the skin's appearance by making it look more youthful and radiant. These products are particularly beneficial for individuals seeking to improve skin texture and hydration before applying makeup.
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Hypochlorous acid spray
201K
Volume
+6800%
Growth
Hypochlorous acid spray is a skincare product known for its antibacterial properties and suitability for sensitive skin. It helps in treating acne, reducing redness, and balancing the skin's pH, making it a valuable addition to skincare routines. This product is particularly beneficial for individuals with sensitive or acne-prone skin seeking gentle yet effective treatment options.
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Snail mucin eye cream
720
Volume
+6700%
Growth
Eye cream formulated with snail mucin to hydrate, nourish, and brighten the under-eye area. This product is known for its multi-functionality and effectiveness in improving skin texture and reducing dark circles, setting it apart from other eye creams. It is particularly beneficial for individuals seeking targeted skincare solutions for the delicate under-eye region.
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Geologie skincare
4.4K
Volume
+6700%
Growth
Skincare brand offering targeted solutions for anti-aging, acne, and general skincare. Geologie differentiates itself by providing personalized skincare regimens based on individual skin types and concerns, utilizing active ingredients like retinol and salicylic acid. The brand primarily targets individuals seeking customized skincare solutions to address specific skin issues and improve overall skin health.
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Freck Beauty
5.4K
Volume
+6700%
Growth
Cosmetics brand offering products such as 'Freck The Original Freckle' and 'Shadow Slide Long Wear H20 Shadow Sticks.' Freck Beauty differentiates itself with innovative and unique products that cater to niche beauty trends, particularly focusing on natural-looking freckles and long-lasting eye makeup. The brand primarily targets beauty enthusiasts and individuals looking for distinctive, high-quality cosmetic products available on platforms like Sephora.
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Ginseng skincare
2.4K
Volume
+6600%
Growth
Skincare products that incorporate ginseng, particularly Panax ginseng, to leverage its numerous benefits for the skin. Ginseng is known for its antioxidant properties, which help protect the skin from environmental damage, and its ability to stimulate collagen production, maintaining skin elasticity and firmness. These products are particularly beneficial for individuals looking to prevent skin aging, improve facial wrinkles, and soothe irritated skin, making them popular among those seeking a more youthful and radiant complexion.
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Nail strengthening treatment
2.4K
Volume
+6500%
Growth
Nail strengthening treatments are designed to enhance the health and durability of nails through various methods and products. These treatments often include the use of biotin supplements, minimizing water exposure, maintaining hydration, and using nail hardeners sparingly to prevent brittleness. They are particularly beneficial for individuals with weak, brittle, or damaged nails seeking to improve nail strength and overall health.
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Truncal acne
3.6K
Volume
+6300%
Growth
A dermatological condition characterized by the presence of acne on the trunk of the body, including the chest, back, and shoulders. Truncal acne can lead to persistent scarring, such as macular atrophic scarring and keloids, and is often caused by hormonal changes, genetics, and lifestyle factors. This condition primarily affects adolescents and young adults, but can also occur in individuals of any age who are prone to acne.
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Bio Microneedling
1.9K
Volume
+6200%
Growth
Innovative skin treatment that utilizes siliceous bio microneedles derived from freshwater sponges to create micro channels in the skin. This process stimulates the skin for up to 72 hours, enhancing nutrient delivery and waste removal, while significantly improving the absorption of topical skincare products. Bio Microneedling is primarily targeted at individuals seeking advanced skin rejuvenation and enhanced effectiveness of their skincare regimen.
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Caffeine skincare
590
Volume
+6100%
Growth
Skincare products that incorporate caffeine as a key ingredient to provide various skin benefits. Caffeine in skincare is known for its antioxidant properties, anti-inflammatory effects, and ability to improve blood circulation, which can help reduce under-eye puffiness and dark circles, as well as the appearance of cellulite. These products are particularly beneficial for individuals looking to protect their skin from environmental damage, soothe irritation, and enhance skin smoothness.
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Niacinamide dew drops
1.3K
Volume
+6100%
Growth
Skincare serum designed to provide hydrating, illuminating, anti-aging, and pore-minimizing benefits. This product is known for its versatility, being suitable for various skin types including oily skin, and can also be used as a makeup primer. Niacinamide dew drops are particularly popular among individuals seeking a cruelty-free skincare solution that enhances skin radiance and texture.
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locsanity
5.4K
Volume
+6100%
Growth
Brand offering hair care products specifically designed for locs, dreadlocks, and similar hairstyles. Locsanity's products are typically organic, cruelty-free, and focus on moisturizing, heat protection, and anti-dandruff care, differentiating them from competitors by catering to the unique needs of these hairstyles. The target demographic includes individuals with locs or dreadlocks seeking specialized, natural hair care solutions.
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Clean girl aesthetic
0-100
Volume
+6000%
Growth
The Clean girl aesthetic is a style trend characterized by an effortlessly polished appearance, often featuring slick-back ponytails, minimal makeup, and neutral wardrobe basics. This aesthetic emphasizes a lifestyle that includes activities like practicing pilates, consuming healthy foods such as smoothie bowls, and shopping at upscale grocery stores like Whole Foods. It primarily appeals to individuals who value a minimalist, health-conscious, and well-groomed lifestyle.
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Divi scalp serum
4.4K
Volume
+6000%
Growth
Divi Scalp Serum is a vegan and cruelty-free product formulated to enhance the appearance of thinning hair and nourish the scalp. It helps remove product and oil buildup, and is available in 30ml and 100ml sizes, priced at $48 and $136 respectively. This serum is particularly beneficial for individuals experiencing hair thinning or scalp issues, and has received positive reviews from around 9000 customers.
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Becba
368K
Volume
+5900%
Growth
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Snail mucin spray
90
Volume
+5900%
Growth
A skincare product that utilizes snail secretion filtrate to provide hydration and repair to the skin. Snail mucin spray is known for its ability to address dull skin, fine lines, and improve overall skin texture and tone, making it a popular choice for those seeking effective skincare solutions. This product is particularly beneficial for individuals with dry or aging skin looking for intensive hydration and rejuvenation.
regular
Scandinavian biolabs
14.8K
Volume
+5800%
Growth
Danish brand specializing in hair growth solutions using non-toxic, powerful, and natural ingredients. The company differentiates itself by focusing on the efficacy and safety of its products, aiming to provide effective hair care without harmful chemicals. Scandinavian Biolabs primarily targets individuals experiencing hair loss or seeking natural hair growth solutions.
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Power Grip Primer
6.6K
Volume
+5800%
Growth
A clear, gel-based formula designed to hydrate, cool, and provide a lightweight feel on the skin. It avoids clogging pores, making it suitable for various skin types and enhancing the longevity of makeup. This primer is ideal for individuals seeking a smooth, hydrated base for their makeup application.
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Cafafade Bday Lfcacn
2.4K
Volume
+5800%
Growth
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Rfd lffbt weed
2.9K
Volume
+5800%
Growth
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exploding
Glycolipid Cream Cleanser
1.6K
Volume
+5700%
Growth
Facial cleanser designed to gently cleanse the skin using glycolipids, which are known for their mild and effective cleansing properties. This product stands out due to its affordability and high customer satisfaction, as evidenced by its 4.3 out of 5-star rating based on 2000 reviews. It is particularly suitable for individuals seeking a gentle yet effective facial cleanser at a reasonable price point.
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