Beauty Trends

Artificial acrylic nails that are pre-made and ready to be adhered to the natural nail. They offer a convenient and quick alternative to traditional acrylic nails, providing a similar look and feel when applied correctly. Press on nails are popular among individuals seeking an easy and temporary nail enhancement solution without the need for a salon visit.

The term refers to the practice of improving one's physical appearance to increase attractiveness. This can involve a variety of methods, including skincare routines, fitness and diet plans, grooming, fashion, and sometimes even cosmetic procedures. The goal is to maximize one's looks to enhance social and romantic opportunities.

A type of fragrance that prominently features the scent of vanilla, often described as warm, sweet, and comforting. Vanilla is a popular note in perfumery due to its versatility and ability to blend well with other scents, found in a variety of fragrance types from gourmand to floral to oriental. Vanilla perfumes are often associated with a cozy, inviting aroma and can be worn in different settings, from casual to formal.

Rowan is a company that specializes in ear piercing services, emphasizing safety and a celebratory experience. Their piercings are performed exclusively by licensed nurses, and they offer hypoallergenic earrings made from premium materials, differentiating them from competitors. Rowan's services are targeted at individuals seeking a safe, memorable, and empowering ear piercing experience, including children and adults.

This skincare product is designed to hydrate and moisturize the skin while enhancing its natural glow. It contains nourishing ingredients that improve skin texture and appearance, often reducing signs of aging and providing a soothing experience. Body glow oil is typically used by individuals seeking to enhance their skin's radiance and maintain a youthful appearance.

The phrase 'me today' is often used in personal narratives or social media updates to express one's current state or activities. It can reflect a wide range of emotions, experiences, or tasks that the individual is dealing with on a particular day. The interpretation of 'me today' is subjective and varies based on the context in which it is used.

Lip care product designed to hydrate, nourish, and plump the lips using a combination of ingredients such as peptides, shea butter, babassu, and cupuaçu. These components work together to replenish moisture and soften the lips, often providing a glossy finish similar to that of a lip gloss. Peptide lip treatments are particularly beneficial for individuals seeking to enhance lip hydration and achieve a fuller, more youthful appearance.

A toothbrush water flosser is an oral hygiene device that combines the functions of an electric toothbrush and a water flosser into a single unit. It is designed to simultaneously brush teeth and clean between them using a stream of pressurized water, enhancing overall dental cleaning efficiency. This device is primarily targeted at individuals seeking a comprehensive, space-saving oral care solution, especially those with braces, implants, or sensitivity concerns.

Skincare brand offering a range of products designed to address various skin concerns, potentially through personalized or numbered routines. The brand differentiates itself by focusing on tailored skincare solutions that cater to individual needs, enhancing the effectiveness of skincare regimens. Numbuzin primarily targets consumers seeking customized skincare solutions that address specific skin issues and preferences.

Sabi can refer to multiple entities, including a boutique, a beauty salon, and fitness programs. These entities offer a range of services from women's apparel and gifts to beauty and fitness services, each catering to specific customer needs. The target demographic varies from women looking for trendy clothing to individuals seeking beauty treatments or holistic fitness programs.

A bronzing stick is a cosmetic product used to give the skin a sun-kissed glow. It typically comes in a solid stick form, making it easy to apply directly to the skin. The product is often used to contour the face or add warmth to the complexion.

Skincare products designed to address issues like puffiness, dark circles, fine lines, and dryness in the delicate under-eye area. Infused with active ingredients, they provide benefits such as hydration, de-puffing, brightening, and soothing, and are typically applied to clean, dry skin for 10-20 minutes. These patches are particularly beneficial for individuals seeking targeted treatment for under-eye concerns and a refreshed appearance.

Skin care product formulated to alleviate various skin issues including rash, dry skin, chafing, cracked hands, heels, and cuticles. Butter balm is often enriched with natural ingredients like shea butter and essential oils, providing deep hydration and soothing properties, making it beneficial for conditions such as eczema and psoriasis. This product is primarily targeted at individuals with sensitive or problematic skin seeking intensive moisture and relief from skin irritations.

Beauty trend inspired by the dramatic eyelashes of manga and anime characters, characterized by their long, voluminous, and sometimes spiky appearance to make the eyes look larger and more expressive. Manga lashes stand out due to their exaggerated length and volume, often achieved through the use of false lashes or specialized mascara techniques, providing a bold and eye-catching look. This trend primarily appeals to individuals interested in cosplay, anime enthusiasts, and those seeking a unique and dramatic eye makeup style.

A device used in red light therapy (RLT) that emits low-level red light wavelengths capable of penetrating the skin. It is utilized for treating various skin conditions such as wrinkles, redness, acne, scars, and other signs of aging, although more clinical trials are needed to confirm its effectiveness. The Red light wand is primarily targeted at individuals seeking non-invasive skin treatments and anti-aging solutions.

Skincare products designed to be applied before bed and left on the skin overnight. They are typically more hydrating and nourishing than regular masks, as they have several hours to work on the skin. These masks can target various skin concerns, such as dryness, dullness, or aging, and often contain ingredients like hyaluronic acid, glycerin, or antioxidants to provide intensive treatment while you sleep.

Luxury beauty brand known for its high-quality, clean beauty makeup products, including lipsticks and highlighters. The brand differentiates itself with effective and safe formulations, and its products are priced in the higher range, available through their official website and major retailers like Sephora. Westman Atelier primarily targets consumers who prioritize clean beauty and are willing to invest in premium makeup products.

Beauty brand specializing in clean makeup products with a focus on high-quality formulations. Saie differentiates itself by offering luxurious yet affordable products that are effective and safe, appealing to both fans and beauty experts. The brand primarily targets individuals seeking elevated beauty essentials with a commitment to clean and sustainable ingredients.

A hairstyle that combines braids and curls, starting with braids at the root and transitioning into curls past the shoulder. This style offers a unique blend of structure and volume, providing a versatile and elegant look. French curl braids are popular among individuals seeking a sophisticated yet playful hairstyle that can be worn for various occasions.

European luxury brand founded in Stockholm in 2006 by Ben Gorham, focusing on translating memories and emotions into products and experiences. The brand offers a range of fragrances, beauty products, and accessories, distinguished by its unique approach to luxury that emphasizes emotional and limitless creation. Byredo primarily appeals to consumers seeking high-end, emotionally resonant luxury products.

Jelly lip gloss is a cosmetic product designed to provide a glossy, hydrating finish to the lips with a soft, smooth texture. It typically features a non-sticky, jelly-like formula that enhances lip appearance with a sheer tint or subtle color while delivering moisturization and shine. Jelly lip gloss is popular among individuals seeking a lightweight, nourishing lip product that adds a natural-looking glow and complements various makeup styles.

Minimalist beauty brand that focuses on clean, vegan, and Leaping Bunny-certified formulas. Merit Beauty differentiates itself by offering products designed to enhance natural beauty rather than transform it, appealing to those who prefer a simple and effective beauty routine. The brand primarily targets minimalists and individuals who value clean, ethical beauty products.

Beauty company founded in 2019 by Ann McFerran, known for its innovative Magnetic Lashes and Magnetic Eyeliner technology. Glamnetic differentiates itself by offering easy-to-apply magnetic lash solutions and has expanded its product range to include Press-On Nails, catering to a growing demand for convenient beauty products. The brand primarily targets beauty enthusiasts and individuals seeking quick, hassle-free makeup solutions.

​Saltair is a body and hair care brand that integrates advanced skincare ingredients with nourishing oils and exotic botanicals to create effective and sensorial products. Emphasizing inclusivity, sustainability, and transparency, Saltair offers a range of products, including body washes, lotions, deodorants, and hair care items, all formulated to cater to diverse skin and hair types while being vegan, cruelty-free, and paraben-free. The brand primarily targets individuals seeking high-quality, eco-conscious personal care products that promote self-care and well-being.

Beauty and personal care brand inspired by Brazilian beauty secrets and culture. Known for luxurious body care products like the Brazilian Bum Bum Cream, which is popular for its firming and smoothing properties, the brand uses ingredients native to Brazil such as cupuaçu butter, açaí, and coconut oil, and is recognized for its distinctive tropical scents. Sol De Janeiro primarily targets individuals seeking high-quality, exotic body care products with a focus on skin health and sensory experience.

A type of mascara that forms tiny polymer tubes around each individual lash, providing excellent lash separation, hold, and longevity. Unlike traditional oil-based mascaras, it doesn't run, flake, or smear, and it can be removed without makeup remover. Tubing mascara is ideal for individuals seeking long-lasting, smudge-proof lash enhancement with easy removal.

Skincare brand that focuses on providing low-irritant, moisture-rich products designed to address the needs of sensitive skin. The brand leverages a moisture-specializing substance that resembles the skin's natural properties, developed after 40 years of research on sensitive skin, differentiating it from competitors by its extensive research and specialized formulations. Illiyoon primarily targets individuals with sensitive skin who are seeking gentle yet effective skincare solutions.

Cosmetic procedure involving the injection of Botox into the masseter muscles located on the sides of the jaw. This treatment is primarily used to alleviate teeth grinding (bruxism) and associated tension and headaches, while also offering cosmetic benefits such as slimming the jawline and altering facial contours. It is popular among individuals seeking relief from bruxism and those desiring a more contoured facial appearance.

A silk bonnet is a head covering made from silk fabric, commonly used to protect hair during sleep. It helps prevent frizz, breakage, and moisture loss by reducing friction due to the smooth nature of silk. Silk bonnets are particularly beneficial for individuals with curly or textured hair who seek to maintain their hairstyles and promote healthier hair.

Real estate company that operates a marketplace connecting home sellers with a large network of local investors. The platform ensures that homeowners can get the highest possible off-market price for their properties by providing a competitive bidding environment. Sundae primarily targets homeowners looking to sell their properties quickly and efficiently without the traditional hassles of the real estate market.