Top Trending Startups in Seoul
In January, several emerging startups have taken off in the startup space in Seoul. Leading the charge is Vt cosmetics, the top trending topic, with a search volume of 33.1K and an impressive +1025% growth rate.

South Korean beauty brand recognized for its skincare and makeup products, often collaborating with celebrities such as BTS. Vt Cosmetics is distinguished by its use of innovative ingredients like Cica, which are…

Korean skincare brand known for its focus on transparency and clean ingredients. The company designs honest, user-friendly cosmetics that aim to deliver effective skincare results, differentiating itself by prioritizing…

Toss Korea is a provider of an app-based platform for banking, investment, and insurance management. The platform offers a variety of financial solutions, including money transfers, payment splitting, QR code scanning,…

Leading AI software company based in Seoul, South Korea, specializing in accelerating the adoption of AI in industrial settings. The company focuses on areas such as equipment control, production management,…

Korean skincare brand known for its high-quality products made from plant-based ingredients sourced from Madagascar. The brand's main ingredient is centella asiatica, a soothing and hydrating antioxidant renowned for…

Small and Medium-sized Businesses (SMBs) are enterprises with personnel numbers or revenue below certain thresholds, varying by country. They are crucial to the economy as they drive innovation, create jobs, and…

Skincare brand that emphasizes the use of natural ingredients, particularly those sourced from the Korean Peninsula. Purito is known for incorporating Centella Asiatica, a plant with soothing properties, into its…

Korean skincare brand known for its eco-friendly and effective skincare solutions. Drawing inspiration from the Scottish village Torridon, the brand emphasizes individual beauty journeys and offers a range of products…

Company founded in 2018 that provides on-chain and market analytics tools. It offers actionable insights from top analysts to help users analyze crypto markets and identify data-driven opportunities, differentiating…
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Self-development system that utilizes music, movement, and interaction to improve emotional, physical, and spiritual well-being. Developed by Rolando Toro in the 1960s, it distinguishes itself by fostering personal…

South Korean airline that focuses on both international and domestic services, with a particular emphasis on long-haul routes. Air Premia differentiates itself by offering a hybrid service model that combines low-cost…

AI-powered resume builder designed to help job seekers create professional resumes quickly and efficiently. Rezi AI differentiates itself by offering ATS compatibility, various customization options, and user-friendly…

Skincare brand that focuses on providing low-irritant, moisture-rich products designed to address the needs of sensitive skin. The brand leverages a moisture-specializing substance that resembles the skin's natural…

Skincare brand that emphasizes traditional Korean beauty ingredients and principles. Beauty of Joseon offers products like sunscreens and serums that are cruelty-free and organic, known for their effectiveness and…

Korean beauty brand focused on delivering a positive skincare experience through a variety of products. Known for its effective formulations, Jumiso offers serums, masks, and creams that often feature key ingredients…

A prominent fashion brand and retailer based in Seoul, South Korea, founded in 2001. It operates as an online shopping mall, fashion magazine, and online promotion service, while also incubating smaller brands and…

Logistics and supply chain company offering a range of services including delivery, technology, mobile, transportation, e-commerce, and food delivery. Barogo differentiates itself by integrating advanced technology to…

Open-source distributed SQL database that supports Hybrid Transactional and Analytical Processing (HTAP) workloads. It offers MySQL compatibility, horizontal scalability, strong consistency, and high availability,…
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Skincare brand offering products such as sun creams and sun sticks designed for sun protection. Tocobo differentiates itself by providing a range of sun protection products that are accessible through various online…

Company that develops an urban mobility operating system (UMOS) designed to meet the needs of shopping, fast delivery, and transportation. Their UMOS integrates self-driving cars, drones, and automated delivery robots…

Global payment platform offering mobile and online-based cross-border remittance services, business money international transfers, and wallet services. WireBarley differentiates itself by aiming to make international…

South Korean food and beverage company known for its instant noodles and snacks, including popular products like Shin Ramyun, Neoguri, and Chapagetti. Founded in 1965, the company has established a strong presence both…

South Korean streetwear brand founded in 2010 by Cho Nadan, Park Inwook, and Choi Jonkyu. Known for its unique and innovative designs, the brand has gained a cult following among fans of avant-garde fashion globally,…

A leading Japanese beverage company, primarily known for its beer products. Founded in 1889 and headquartered in Tokyo, Japan, the company is famous for its Asahi Super Dry beer, introduced in 1987, which has gained…

Mobile application designed to assist users in creating and maintaining productive habits and routines. It offers features such as habit recommendations, custom habit creation, scheduling, and automatic routine…
About Startups in Seoul
Interest in Seoul startups continues to surge this January. Leading the charge is Vt cosmetics, founded in Jan 2019, with 33.1K monthly searches and an impressive +1025% growth. Runner-up Celimax, launched in Jan 2023, also shows strong engagement with 40.5K people searching for it each month. Toss korea rounds out the top three. Established in Jan 2011, they’ve built steady momentum, seeing 480 monthly searches and +3033% growth. Together, these rising brands highlight how Seoul’s startups are becoming increasingly attractive to both consumers and investors.
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